Everyware’s Two-Way Text Communication Enhances All Levels Of Customer Service, Creating Personalized Interaction At All Stages Of The Vacation Experience

Everyware, Inc., an Austin-based company transforming payment processing and customer engagement via two-way text communication, has announced its secure ‘Pay By Text’ payment solution and Lead Gen App, at one of the world’s largest hospitality events – ARDA World 2018 Annual Convention & Expo. The products will augment marketing and communications in the hospitality industry.

Everyware is a next-gen CRM designed to build, promote, and support the relationship between consumers and businesses. The company’s communication platform provides businesses the ability to text message without ever picking up the phone.

AI and Bots for Messaging

Everyware’s solution assigns each business with a dedicated messaging number that connects directly to a phone number of choice. By using bots and AI technology, automated responses are sent back to customers. This technology not only drives customer engagement but improves the overall customer experience. With 95% of text messages read within 3 minutes, more businesses, particularly in the hospitality industry, are turning to text messaging communication.

More about Pay By Text

The launch of Everyware’s new Pay By Text mobile solution is set to create a more certified and easy connection between buyers and sellers, by sending an immediate text message with a secure link to click to purchase. This text message opens up a two-way communication that allows a customer to text back questions or concerns to mitigate refunds. Businesses can now utilize this new payment solution to streamline the customer’s overall booking experience and response rates. Furthermore, increased communication post sale reduces buyer’s remorse by asking important questions early in the sale.

Lead Gen App

In addition to debuting the Pay by Text solution, Everyware also introduced its Lead Gen App at this year’s ARDA Convention. Whether it is web-based or an app survey, this powerful lead generation tool can be used at any event to instantly send demographics and lead information directly to their CRM. Customers who participate in these surveys stand a chance to win prizes. Automated text reminders are sent out to drive engagement for these giveaways.

Executive Speak

Larry Talley, President and CEO, Everyware, says, “We are excited to launch our new products at the prestigious ARDA World 2018 Annual Convention. Our technology solutions will pave the way to higher levels of customer service and change the way we communicate.”

Reforming Engagement in the Hospitality Sector

A simple text message can enhance the customer’s experience before, during and after their stay. By creating a mobile connection, businesses can inform guests on check-in times, room upgrades and upsell activities during their stay. According to a study done by Twilio, 79% of consumers say that fast response times make for a positive customer experience. This is where Pay By Text can be a reformer in delivering improved CX in the hospitality sector.