Groundbreaking new product by award-winning TeamSupport repositions B2B customer success software to fully realize the revenue potential of customer success
With increasing revenue as its primary focus, TeamSuccess boldly repositions the role of B2B customer success software in the industry, announces TeamSupport, the award-winning B2B customer support software solution, of its groundbreaking new customer success product, now available.
TeamSupport CEO Pete Khanna introduces the product, saying, “Through proactive features that improve your existing customer relationships, this is the first solution to fully realize the revenue potential of customer success.”
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Industry research suggests that the shift to subscription-based services fundamentally changes the financial relationship with customers to pay-as-you-go from pay-upfront-to-own products. For revenue to continue to flow, customers must continue to use the products.
Khanna goes on, “It is no longer sufficient to only satisfy customers. Support and Success must work hand in hand to deliver positive customer experiences that help sustain existing relationships. All resulting in increased product adoption and use, decreased churn, and ultimately a positive impact on annual recurring revenue and lifetime value of the customer.”
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Industry research organizations like the Customer Success Association call it Value Management functionality which states that the mission of customer success is to increase sustainable proven value for both the customers and the company. Being able to monitor the return on investment (ROI) for the customer is therefore a vital capability.
Value Management functionality should also include:
- Deep churn analysis and reporting,
- Tracking and reporting on up-sell and cross-sell potentials and actuals, and
- Analysis of sales pricing, commitments and deal quality.
TeamSuccess is the second new product innovation released by TeamSupport in recent months. TeamInsights, made available December 2020, is the company’s new customizable reporting and analytics dashboard.
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