Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights
Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Uberflip (Content Experience), LeadSquared (Marketing Automation), HubSpot (CRM), SalesHood (Sales Enablement), and Kochava (Analytics).
Uberflip, the leading cloud-based content experience platform (CEP), announced new product innovations to help customers understand the financial impact of content on business performance. New integrations, powerful analytics capabilities, and streamlined privacy compliance round out a year of remarkable progress in content experience.
Sales automation SaaS platform, LeadSquared, which has achieved 100% revenue growth every year since its founding in 2011, announced today $32 million in Series B funding led by Gaja Capital, also including Stakeboat Capital and Jyoti Bansal, well-known investor and former CEO and chairman of AppDynamics.
HubSpot, a leading customer relationship management (CRM) platform, announced that it has committed $20 million to social impact investing. The company’s first allocation of those funds is a $12.5 million investment in the Black Economic Development Fund, which supports Black-led financial institutions, community centers, anchor institutions, and business transactions. The Fund is managed by the Local Initiatives Support Corporation (LISC), one of the nation’s largest community development financial institutions.
SalesHood, the leading all-in-one Sales Enablement Platform, is partnering with Winning by Design, the highest-rated sales training company on G2, to jointly offer Remote Selling Mastery Coaching Memberships for sales and customer success teams.
Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, announced strategic alignment with Facebook to help advertisers measure campaign performance on the SKAdNetwork using Kochava.