35-year Industry Veteran Dean Brown to Oversee Channel Partner Growth in North America
Selligent, the intelligent omnichannel cloud technology company, announced that Dean Brown has joined as Vice President of Agency Partnerships. Brown will spearhead the company’s growing channel partner strategy and lead efforts for building, enabling and developing profitable partnerships with digital agencies and marketing service providers in North America.
“Dean’s intimate knowledge and experience with strengthening key agency and service provider partnerships aimed to drive business and customer value is unparalleled,” said Troy Smith, General Manager, North America at Selligent. “We’re excited to welcome him as Selligent continues to grow and establish important channel partnerships dedicated to delivering top-notch customer experiences.”
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In his role, Brown will lead a team dedicated to delivering a strong and consistent revenue pipeline through partners in North America. He will play an important role in growing Selligent’s indirect channels business, drawing from his experience in developing and nurturing teams focused on sales, partner management, Customer Relationship Management (CRM), go-to-market strategy, and professional services.
Brown joins Selligent with over 35 years’ experience in direct and indirect sales and sales management, successfully creating and leading programs centered on a win-win approach and joint value creation for partners and their clients. Most recently, he was Senior Director of Partner Sales at marketing services provider, Epsilon, where he led vertical market partnering initiatives with Adobe, SAP, Sitecore and Crownpeak. He brings a depth of industry-specific knowledge and experience related to driving joint sales engagements within healthcare, CPG, QSR, tech and energy verticals. Prior to Epsilon, Brown served as Vice President of Strategic Alliances at Neolane, later acquired by Adobe, where he ran strategic alliance partnerships in North America for Adobe Campaign.
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“Businesses today are facing a novel and challenging time, with brands leaning on digital marketing solutions in a way we’ve never seen before,” said Brown. “Selligent’s platform and partner go-to-market model is a perfect fit for marketing service providers and agencies that need to innovate and provide measurable impact for their clients while realizing value from their technology investment. I am excited to be part of a company that has a true partner culture and is committed to building impactful relationships that nurture joint success and unlock new revenue channels.”
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