New partnerships aim to build video into the heart of the mobile experience
video intelligence (vi) announced new partnerships with two mobile development tools. The deals see vi advancing in two digital media growth areas – mobile and video.
The two partnerships are:
- Countly – an analytics platform for tracking customer journeys in web, desktop and mobile applications.
- Framework7 – a full-featured HTML framework for building iOS & Android apps.
Both products integrate directly with video intelligence, allowing app developers a full stack video solution from the outset.
vi sees it as its mission to enable to publishers to join the video revolution, through content and advertising. As such, these new integrations enhance the opportunities for mobile publishers to deliver the video that users increasingly demand on their apps, and provide a sustainable funding model.
Kai Henniges, CEO of video intelligence, said: “We are making mobile video easy for app developers. App publishers need video to captivate users and fund their platforms, and these partnerships enable them to do just that, effortlessly. Plugging the solutions together enables app developers to ‘build, engage and analyze,’ all out of the box.”
Onur Alp Soner, CEO of Countly Ltd, said: “At Countly we are all about analyzing the customer journey and enhancing the level of engagement in mobile applications. We have partnered up with video intelligence not only to make monetization more accessible to all Countly customers but also because their technology delivers high quality and relevant video ads that blend perfectly into the user experience.”
Vladimir Kharlampidi, Founder of Framework7, said: “Framework7 provides ultimate tools for developers to build cross-platform mobile apps and mobile app monetization is a game changer for many app developers. So we have partnered with vi to bring high-quality contextual video ads with almost one-click monetization opportunities for thousands of app developers across the world.”