Oracle Data Cloud Technology Will Increase Transparency for OTT Ads by Measuring Viewability, Attention and Invalid Traffic Oracle Data Cloud …
Oracle Data Cloud Announces New MRC Accreditation for Moat Analytics
Moat Analytics Earns MRC Recognition for Sophisticated Invalid Traffic Filtration and Detection in Mobile Apps Oracle Data Cloud announced that …
Oracle Data Cloud Launches ‘Pre-Bid By Moat’ To Help Marketers Identify Brand Safe, Fraud Safe, & Viewable Ad Inventory
Pre-Bid by Moat Will Be Integrated with Top DSPs Including Adobe Advertising Cloud, Amobee, Basis by Centro, dataxu, MediaMath, The Trade …
Facebook Gets Moat On-board for Video Ad Metrics
Advertisers will be Able to Use Moat’s Measurement Platform for Facebook’s New Video Ad Play Metric Facebook announced that it …
Influential and Oracle’s Moat Join Forces to Measure Social Media Influencer Campaigns
This Collaboration Incorporates Measurement Viewabilities and Metrics for Deeper Insights Influential is an AI influencer technology and Developer Partner of …
Oracle’s Moat Is Now a LinkedIn Partner for Video Viewability and Analytics
Now, Moat Shall Offer Video Viewability and Attention Measurement Across the Major US Digital Platforms Oracle’s Moat, a SaaS analytics …
ironSource Expands Programmatic Marketplace, Adding Mobile Interactive Video Inventory and Moat Integration
Along with Programmatic Access to Premium In-App Video Inventory, Buyers Can Now Leverage In-App Interactive Ads; Initial Data Shows ironSource …
Oracle’s Moat Unveils New Invalid Traffic Detection Capabilities for Enhanced Brand Safety
Oracle’s Moat Achieves Rigorous MRC Accreditation for SIVT of Desktop and Mobile Web Traffic Moat’s Advanced Functionality Uses Insights from …
MobFox Partners with Moat to Enhance Viewability for Advertisers
The Mobfox Moat Partnership Will Enable Advertisers Access To Verified Inventory This new partnership enables Mobfox to offer advertisers Moat’s viewability metrics …
AdColony Announces Full Compatibility with IAS, Double Verify and MOAT
New Integrations Make AdColony the First In-App Video Marketplace to Integrate with all Leading Ad Quality Measurement Partners AdColony, the …
Oracle’s Moat Receives ABC Certification for Video Viewability Measurement
ABC UK Issues Moat New Video Viewability Certificate in its First Year Available Oracle’s Moat, a SaaS analytics and measurement …
Integral Ad Science, DoubleVerify, and Moat join Snapchat’s Brand Safety Coalition
Integral Ad Science, DoubleVerify, and Moat will provide advanced ad safety and keep brands away from negative exposure on Snapchat …
Tapjoy Partners With Moat to Measure Video Ad Performance Across In-App Inventory
Brands can gain additional insight into attention and viewability performance for video ads across Tapjoy’s mobile gaming apps using Moat analytics …
Oracle Data Cloud Adds More Muscle to Brand Safety and Viewability with Moat’s Acquisition
MOAT is now an Oracle Company. By acquiring MOAT, Oracle Data Cloud will offer brands and publishers a full suite …
Snapchat Extends Moat Capabilities to European Advertisers to Boost IPO Plans
Snapchat is all set to repeat and even exceed its phenomenal run from the last year into 2017. The multimedia …
Gameloft and Moat improve mobile Viewability Measurement and Attention Analytics
Overview Gameloft Advertising Solutions has joined hands with Moat to improve the view-ability measurement and attention analytics across mobile advertising …
Moat announces Video Score – New Digital Video Exposure Metric
Moat, the NY based SaaS analytics company announced a new metric for measuring digital video exposure The Moat Video Score …
Influencer Marketing Is Maturing: Here’s What You Need to Know
Julius, a leading influencer marketing platform, recently published its State of Influencers Report 2019 in coordination with New York public …
Cheetah Digital Debuts Email Marketing Enhancement Products
New Cheetah Tokenization and Cheetah Message Archive Help Marketers Deliver Personalized Experiences While Protecting Consumer Data Privacy and Adhering to …
For the Third Year in a Row, Sabio Takes Top Honor in Best Use of Mobile Technology Category at the Pollie Awards
Sabio, the media and technology company behind App Science, a proprietary machine learning platform that pairs observations of consumer behavior …