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Search Results for: Pardot

What Stuck Salesforce Marketing Cloud Services and Why It Blocked Pardot?
Staff Writers

What Stuck Salesforce Marketing Cloud Services and Why It Blocked Pardot?

While fans of Game of Thrones were preparing for the finale of the series, Salesforce was fighting a different dragon …

Sudipto GhoshMay 20, 2019, 6:00 pmJuly 25, 2019 Comments Off on What Stuck Salesforce Marketing Cloud Services and Why It Blocked Pardot? 1716
Introducing Pardot Business Units: Powering Personalized Enterprise B2B Marketing at Scale
B2B Data, Staff Writers

Introducing Pardot Business Units: Powering Personalized Enterprise B2B Marketing at Scale

Today at Sirius Decisions Summit, Salesforce announced Pardot Business Units to segment audiences at a finer level and boost B2B …

Sudipto GhoshMay 6, 2019, 9:30 pmMay 6, 2019 2 2174
6sense Announces Salesforce Pardot Integration for Revenue Teams to Launch Comprehensive ABM Programs
Account Based Marketing, Marketing Automation

6sense Announces Salesforce Pardot Integration for Revenue Teams to Launch Comprehensive ABM Programs

Customers Now Have Full Visibility into the Buyer’s Journey and Can Trigger the Right Campaign at the Right Time 6sense, …

MTS Staff WriterMarch 15, 2019, 6:05 pmMarch 15, 2019 0 1127
TechBytes with Michael Kostow, SVP and GM, Salesforce Pardot
Tech Bytes

TechBytes with Michael Kostow, SVP and GM, Salesforce Pardot

Tell us about your vision in ABM and the role it plays in current Marketing-Sales alignment. Sales and marketing is …
Sudipto GhoshFebruary 20, 2019, 4:00 pmMarch 1, 2019 1 2160
Salesforce Reveals Pardot’s New Features for Winter ’19
Marketing Automation

Salesforce Reveals Pardot’s New Features for Winter ’19

Pardot’s Popularity Has Been Soaring After Salesforce’s Acquisition in 2013. Salesforce Is Further Strengthening Their Go-To Marketing Automation Tool by …

Viraj TOctober 16, 2018, 10:47 pmOctober 16, 2018 5 1865
CleverTouch Helps Marketers ‘Level up’ with Marketo and Pardot Training
Marketing Automation

CleverTouch Helps Marketers ‘Level up’ with Marketo and Pardot Training

New Comprehensive Training Initiative Provides Bespoke Marketing Automation Training to Guarantee Platform Certification CleverTouch, a leading Marketing Automation consultancy and …

Sudipto GhoshMay 23, 2018, 3:41 pmMay 23, 2018 1 1419
Demandbase Extends ABM Collaboration with Salesforce Pardot Integration
Account Based Marketing, AI/ML, Predictive Marketing

Demandbase Extends ABM Collaboration with Salesforce Pardot Integration

Integration Combines Contacts in Pardot with Artificial Intelligence-Powered Insights from Demandbase’s Conversion Solution Demandbase, the leader in Account-Based Marketing (ABM), …

MTS Staff WriterApril 12, 2018, 5:50 pmApril 12, 2018 0 2319
Michael Kostow
Tech Bytes

ABM TechBytes with Michael Kostow, SVP & GM at Salesforce Pardot

We recently covered the Salesforce ABM Launch Einstein Account-Based Marketing (ABM), a complete, end-to-end B2B marketing solution powered by artificial …

Avinash DuduskarJuly 12, 2017, 4:30 pmJuly 12, 2017 0 2310
Terminus Taps Technology Veteran Tim Kopp as CEO to Lead the Account-Based Revolution
Account Based Marketing

Terminus Taps Technology Veteran Tim Kopp as CEO to Lead the Account-Based Revolution

Terminus, the #1 customer rated account-based marketing platform, announced today it has named SaaS veteran Tim Kopp as its chief …

MTS Staff Writer6 days agoDecember 5, 2019 0 202
75 Inspiring Martech Leaders Who Are Prepared for 2020
Staff Writers

75 Inspiring Martech Leaders Who Are Prepared for 2020

The year 2019 has been a year full of surprises that saw path-breaking mergers and acquisitions, unique product innovations, mega-funding …

Sudipto GhoshDecember 4, 2019, 6:30 pmDecember 9, 2019 0 1890
MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
Interviews

MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity

"I think that the misperception of AI is that it’s general and not understood that it’s specific." Could you tell …
Sudipto GhoshDecember 4, 2019, 1:30 pmDecember 4, 2019 0 493
MarTech Interview with Steve Gershik, CMO at inRiver
Interviews

MarTech Interview with Steve Gershik, CMO at inRiver

"As organizations use AI and Data to stay relevant to their buyers in real-time, they need Automation to ensure they …
Sudipto GhoshDecember 3, 2019, 1:30 pmDecember 2, 2019 0 536
SharpSpring Announces Acquisition of Perfect Audience from Marin Software
B2B Commerce, Marketing Automation

SharpSpring Announces Acquisition of Perfect Audience from Marin Software

Combines Powerful SMB-focused Digital Ad Platform with Marketing Automation for First-of-its-kind Product Offering  SharpSpring, Inc., a leading cloud-based marketing automation …

MTS Staff WriterNovember 22, 2019, 4:38 pmNovember 22, 2019 0 683
CData Software Partners with Tableau to Expand Cloud Data Connectivity
B2B Commerce, Data Visualization

CData Software Partners with Tableau to Expand Cloud Data Connectivity

Partnership Extends Real-Time Analytics and Data Management for more than 200 Enterprise, SaaS, NoSQL, and Big Data Sources CData Software, …

prwebNovember 14, 2019, 7:19 pmNovember 14, 2019 0 263
MarTech Interview with Olivier Chanoux, Co-Founder and CMO at LumApps
Interviews

MarTech Interview with Olivier Chanoux, Co-Founder and CMO at LumApps

"Fully-engaged employees can play a leading role in brand advocacy by building a brand’s image both internally and externally." Could …
Sudipto GhoshNovember 14, 2019, 2:30 pmNovember 14, 2019 0 1114
How to Leverage AI and Hyper-Personalization to Transform Mass Marketing to Precision Marketing
B2B Data, Guest Authors

How to Leverage AI and Hyper-Personalization to Transform Mass Marketing to Precision Marketing

While over 80% of marketers have used AI in some way, only 15% are using it effectively. Personalization, powered by …

David Brutman and Peter IsaacsonNovember 14, 2019, 1:00 pmNovember 11, 2019 0 968
MarTech Interview with Evyenia Wilkins, VP, Marketing at Traackr
Interviews

MarTech Interview with Evyenia Wilkins, VP Marketing at Traackr

"Sophisticated technology will continue to be an important part of managing a business." Could you tell us about your role …
Sudipto GhoshNovember 11, 2019, 3:00 pmNovember 11, 2019 0 1040
MarTech Interview with Sean King, EVP, Veritone One
Interviews

MarTech Interview with Sean King, EVP at Veritone One

"Podcasting and the digital audio advertising ecosystem has never been more popular than it is right now." Tell us about …
Sudipto GhoshOctober 2, 2019, 1:30 pmOctober 1, 2019 0 1816
Salesforce Positioned as a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management
CRM

Salesforce Positioned as a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management

Salesforce improves its position on both the ability to execute and completeness of vision axes in the Leaders quadrant compared …

MTS Staff WriterOctober 1, 2019, 3:14 pmOctober 1, 2019 0 533
LeadMD
Interviews

MarTech Interview with Andrea Lechner-Becker, CMO at LeadMD

"Technology empowers marketing strategy and too many people are without the planning and process skill sets to make the tech …
MTS Staff WriterSeptember 23, 2019, 3:00 pmSeptember 23, 2019 3 2607

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