Experienced Strategy-First Marketing Leader Guides Company Into Next Stage of Growth

CaliberMind, the leading B2B data platform for revenue analytics you can trust, announces that Doug Bell has recently joined the company as its new Chief Marketing Officer through Chief Outsiders, an executive as a service organization. A SaaS and technology veteran, Doug has helped some of the world’s top brands and most nimble startups drive revenue growth.

He’s also a gifted strategist, storyteller and hands-on leader who is passionate about unleashing the power of communities and brand advocacy and the wrap-around marketing mixes that drive sustainable long-term growth. He previously held C-level marketing and revenue roles at companies like LeanData and Automation Anywhere.

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“Doug’s extensive experience in marketing strategy, demand generation, and revenue operations make him the perfect fit to lead CaliberMind’s marketing team,” said Eric Westerkamp, CEO of CaliberMind. “His strong track record of building and executing successful marketing programs that drive revenue growth will be invaluable as we continue to scale our business and expand our market presence. More than ever, marketing leaders need the insights CaliberMind delivers to guide investments that scale from the hands-on, campaign level to the macro, ROI decisions that can be career make-or-break decisions. Doug understands how to position CaliberMind in a way that helps leadership tap into those insights, and we’re thrilled to have him on board.”

In his new role at Calibermind, Doug is tasked with accelerating the growth engine allowing the company to reach marketing leaders who are facing increasing market turmoil and shrinking budgets.

“I’m pleased to join the stellar executive team at CaliberMind as it moves the company into its next stage of growth. I’m also excited about the opportunity to learn more from our customers while we develop a highly scalable marketing mix that builds off of buyer-centric positioning,” said Doug Bell, CMO of CaliberMind.

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