ZoomInfo Launches Innovative New Tools At The Growth Acceleration Summit

Products Underscore Zoominfo’s Commitment  to Extend into the Platforms and Systems in Which B2B Sales and Marketing Professionals Work

At its Growth Acceleration Summit recently, Zoom Information Inc. (ZoomInfo), the world’s leading B2B account and contact database, unveiled two new products and offerings designed to expand the reach of ZoomInfo’s unprecedented contact and account data.

“Over the last year, we have doubled down on our strategy of making ZoomInfo’s contact and company data available on the platforms where our customers live,” Phil Garlick, vice president, corporate development, said. “In keeping with that strategy, we have released two new products that integrate seamlessly with a host of platforms and systems our customers use.”

Also Read: ZoomInfo Named Finalist in 2018 Stevie Awards for Sales & Customer Service

Reachout 2.0 puts account and contact information everywhere

The new version of ReachOut, ZoomInfo’s Google Chrome Extension, further simplifies sales prospecting for B2B sales and marketing professionals. ReachOut puts contact and account data right at users’ fingertips, giving them access to ZoomInfo’s account and contact data on every webpage and the leading sales platforms. The new version enables users deeper functionality when they export to CRM and sales automation platforms, such as Outreach and SalesLoft. Users can also export and update contacts directly to Salesforce, HubSpot, and Microsoft Dynamics from ReachOut and access all of ZoomInfo’s data directly from the extension.

ZoomInfo customers can download ReachOut 2.0 in the Chrome Web Store.

HubSpot integration delivers most accurate data to HubSpot CRM users

Through ZoomInfo, users now can export account and contact information directly into HubSpot with a click of a button. The integration decreases the risk for manual errors and increases prospecting efficiency. With the addition of ZoomInfo’s Complete, which allows users to enrich and append contacts and companies the moment they are created with the most-up-to-date account and contact information, companies can ensure that their sales and marketing teams are using the freshest data.

Also Read: HubSpot Named a 2018 Gartner Peer Insights Customers’ Choice for CRM Lead Management

The announcements came at ZoomInfo’s Growth Acceleration Summit, which is being held in Boston. The event, which has more than 500 B2B marketing and sales professionals in attendance, explores how to improve alignment to drive sales and marketing productivity and facilitate growth acceleration. Keynote speakers include Los Angeles Lakers great, Magic Johnson; Jay Baer, Convince & Convert; Tiffani Bova, Salesforce; and Keenan, A Sales Guy, Inc.

ZoomInfo also introduced ZoomInfo University, a comprehensive, hands-on certification program that enables B2B professionals to fully leverage its B2B contact and account database for business results, at the Summit.

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