Mediafly’s Sales Enablement & Content Management Platform Now an SAP Endorsed App

Mediafly Launches Content Hub to Dynamically Personalize Sales Content Experience Across Entire Buyer’s Journey

Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences for companies of all sizes, today announces its Mediafly Sales Enablement & Content Management Platform is now an SAP® endorsed app. The platform provides sales teams with immediate access to technology for both in-person and virtual selling.

“Many other sales enablement apps claim a high degree of integration with customer experience offerings like the SAP Sales Cloud solution, but few if any others truly work that way right out of the box, or drive added value for sales reps,” says Tony Kavadas, EVP of Global Sales and Alliances, Mediafly. “By having Mediafly’s platform on SAP App Center, our customers have yet another way to integrate with SAP solutions and experience the usefulness of the SAP Customer Experience portfolio, in-person or virtual, allowing them to get more value from their investment.”

According to Forrester Research, nearly 70% of sellers’ time is spent not selling. Due to frequent manual data entry, leading to inaccuracies and stale data, sellers are often hesitant to adopt customer relationship management (CRM) platforms. Finding a CRM platform that easily pairs with a sales enablement solution helps companies to eliminate the hassle and cost associated with most integrations. Now in its fourth generation, Mediafly offers a comprehensive product for SAP Customer Experience users. For companies, this makes adding Mediafly a smooth process, while also helping them become best-run, intelligent enterprises, delivering value and desired outcomes.

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Through Mediafly, companies can streamline workflows, reduce sales teams’ administrative time, leverage AI and machine learning for more effective selling, and better understand customer engagement. The more Mediafly is used for in-person and digital selling, the more detailed data flows into the SAP Customer Experience portfolio, resulting in added value.

“Ecosystem innovations are essential to SAP’s vision and delivery of the intelligent enterprise,” said Tom Roberts, senior vice president, Partner Solution Success at SAP. “We applaud Mediafly on achieving endorsed app status for its Sales Enablement & Contentment Management Platform. Partners like Mediafly are positioned to help us deliver on a vision and provide new innovations to our customers – quickly, easily and with solutions that have achieved premium certification and support of SAP.”

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Companies can also combine Mediafly with SAP® Litmos® solutions — trusted eLearning systems and content for 22 million global users — to empower personnel with knowledge that drives a better customer and employee experience, improving KPIs across the enterprise. Mediafly and SAP Litmos offer a three-month extended trial to new customers with code MEDIAFLY20 to experience firsthand the value of the combination. The code is valid until the end of July 2020.

Mediafly is available on SAP App Center, SAP’s digital marketplace for partner innovations. Companies attending SAP SAPPHIRE NOW Converge on June 15 are invited to experience the integration firsthand.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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