Planoly’s industry-first Amazon Posts integration makes social selling on Amazon easier than ever for brands

Planoly, the leading social media management platform built for creators by creators, announced the launch of the first-ever planning integration with Amazon, empowering creators and businesses to seamlessly incorporate Amazon Posts into their social media strategy and grow their businesses.

Planoly’s Amazon integration allows brands and creators enrolled in the Amazon Brand Registry to auto-post content directly to Amazon Posts in the same place they plan and schedule content for all other social channels (Instagram, TikTok, X, Facebook, YouTube, Pinterest, and LinkedIn). This integration unlocks a world of possibilities for reaching new audiences and boosting sales across a creator’s entire social media presence.

“Social commerce is the future, and our Amazon Posts integration empowers brands to build thriving businesses directly on the platforms where they connect with their customers,” says Katelyn MacKay, CEO of Planoly. “This collaboration not only simplifies social selling on Amazon but also empowers businesses and creators to expand their reach, engage with their audience, and drive sales seamlessly, helping them thrive in the ever-evolving social landscape.”

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Planoly unlocks the hidden potential of Amazon Posts in just a few clicks within its user-friendly platform. Frequent posting on Amazon (10 or more times a month) is a proven strategy for success – brands consistently leveraging Amazon Posts see an average 154% increase in follower growth compared to those who don’t. Planoly streamlines this process by incorporating Amazon Posts into brands’ existing social media workflow to allow for easy content planning, scheduling, and repurposing.

“I am thrilled about the addition of Amazon Posts on Planoly. Our small business must efficiently manage all platforms in one place, and organic promotional opportunities are crucial in our marketing strategy,” says Gabriela Rodriguez from Venture Heat. “With Planoly, we can integrate Amazon Posts into our strategy. The intuitive interface made scheduling and publishing content a breeze, saving us valuable time that we can now redirect toward other aspects of our marketing efforts.”

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Planoly empowers creators to leverage Amazon Posts for easy social commerce integration:

• Effortlessly manage everything in one place: Plan, schedule, and auto-publish content across all channels (Instagram, TikTok, LinkedIn, X, Facebook, YouTube, and Pinterest), now including Amazon Posts, from one single, unified view.
• Seamlessly repurpose content: Reshare existing social media content effortlessly to a registered brand’s Amazon Posts feed, saving time and maximizing reach.
• Link products, schedule, and automate: Link relevant products to  Amazon Posts, schedule them for optimal impact, and auto-publish directly within Planoly. Leverage Planoly to create a line-up of shoppable Posts, where customers can browse, engage, click through, and purchase.
• Amplify brand reach and engagement: Consistent posting is key to maximizing brand reach and engagement. Planoly makes it easy, with creators who post weekly experiencing a massive 6x average following growth in just 3 months (2023 Planoly data). Posting to Amazon is another avenue for discovery, whether aiming for the  Discovery Tab or coveted shoppable post placements. Planoly equips creators and sellers with the tools to plan their content and boost engagement thoughtfully.

This announcement follows Planoly’s recent acquisition of the Snipfeed product, further solidifying their commitment to providing creators with the tools and resources they need to thrive online and create sustainable businesses.