Veritone Extends Agreement With Audacy, Bringing In-Depth, AI-Powered Analytics to Dynamic Audio Content

0 175

Veritone, Inc., the creator of the world’s first operating system for artificial intelligence, aiWARE™, announced that it has extended its agreement with Audacy , a scaled, multi-platform audio content and entertainment company with the country’s best radio broadcasting group, a leader in virtually every segment of audio, and America’s #1 creator of original, premium audio.

Marketing Technology News: Nielsen Annual Marketing Report Underscores the Need for Brands to Evolve Strategies in Wake of…

Formerly known as Entercom, Audacy was one of the earliest adopters of Veritone Discovery, the AI-powered content search and analysis application that enables Audacy to ingest, index, organize and analyze its unstructured media to provide in-depth analytics visibility into their content performance and meet the demands of their brands, advertisers and other stakeholders. With Veritone Discovery, Audacy is also able to rapidly visualize and correlate advertising efficacy for over 230 stations in 47 markets nationwide.

“Veritone’s AI solutions have deepened our analytic capabilities and what we’re able to offer our clients and partners,” said Bob Phillips, Chief Revenue Officer at Audacy. “We look forward to continuing our relationship with Veritone, as together we continue to unlock the power of audio.”

Marketing Technology News: Deloitte and UiPath Team on Intelligent Automation Solutions Built for the Oracle ERP Platform

The agreement will also allow Audacy to leverage the recent updates to Veritone Discovery. These include new Earned Media monitoring features, expanded audience data analytics, updated reporting customization features with AI engines that will continue to learn and scale to drive Audacy’s next period of growth as an organization.

“Audacy is an innovative, leading media conglomerate that is truly on the cutting edge of the industry,” said Drew Hilles, Senior Vice President at Veritone. “We are currently processing over two million hours of Audacy content annually, and we are honored to extend our long-standing relationship with Audacy to help drive the next phase of their growth with our AI solutions.”

Leave A Reply

Your email address will not be published.