In a bid to eradicate fraud from influencer marketing, Buzzoole has developed proprietary technology that can identify fake accounts, fake …
Marin Software Research Reveals Search, Instagram Stories, and Product-Focused Ads Dominate in Q4
Monthly Spending on E-Commerce Channel Ads Increased by 5x Since January 2018 Marin Software, a leading provider of digital marketing …
Fighting the Instagram Authenticity Battle in Influencer Marketing
When effective campaigns rely so heavily on the trust of audiences, it is the responsibility of both the influencer and …
Picture This: Panoply Adds Instagram as a Data Connection
With Instagram Analytics, Panoply Is a Marketer’s Dream Panoply, the smart cloud data warehouse built for business intelligence, announces the …
Unmetric Adds Instagram Impressions & Reach Data and Campaign Intelligence to Social Media Analytics Product
Enables Social Media Analysts to Estimate Impressions & Reach of Instagram Posts, as Well as Track and Benchmark Instagram Campaign …
Instagram is the Fastest-Growing Social Network Among World Leaders
BCW Study Finds 92 Heads of State, 48 Heads of Government and 36 Foreign Ministers Have Personal Accounts on Instagram …
How Brands Can Leverage Influencers With Instagram Polls
Since Launching in Early October, Instagram Polls Have Been Intensely Popular for Users — Particularly Among Brands and Influencers It may have …
How to Be Effective at Holiday Marketing Across Facebook, Instagram and Pinterest
As we close November and are about to move into December — the peak of the holiday season — it’s …
Online Marketing Agency, fishbat, Discusses The 3 Ways Instagram Stories Help Build Your Brand
As part of their mission to provide businesses with a multitude of avenues for growth, online marketing agency, fishbat, discusses 3 …
YouTube and Instagram Gaining Ground Among Social Media Users, According to New Survey From The Manifest
Most People Use YouTube and Instagram More in 2018 Than 2017, Outperforming Other Channels Such as Facebook. in Addition, Women …
How to Turn Your Instagram Page into a Revenue Channel
In the era of social media, every marketer understands the brand value of a strong online presence, particularly on the …
IGTV: A Window into the World of Instagram’s Mobile Users
Horizontal videos – out; vertical videos – in. The rise of Instagram TV (IGTV), Instagram’s vertical video platform sets the …
Rumors of Instagram Testing Shopping App Stir Frenzy; And It’s Totally Worth the Attention!!!
The Instagram Shopping App Could Become An Uber-Cool Visual Storefront in One Tap, If It Comes Alive Following the success …
Video Ads on Instagram Drove Business Results for These Animoto Customers
These Small Businesses Ran Local Advertising That Drove Foot Traffic, Sales, and Attention from Major Publications Animoto, the company that …
Study Examines 44 Billion Instagram Ad Impressions; Spending Skyrockets While CPM Holds Steady
In 36 Month Analysis, Brand Networks Chronicles Instagram’s Maturity Brand Networks, the company recently named a “Leader” in Social Advertising …
Industry Insights About Google’s New Capabilities, Design Systems, Fresh Methods for Efficient Marketing and Instagram’s Usage Control Features
Top Picks from Martech Series. Original MarTech Insights from the Week Gone By. Our staff writers present a sneak peak …
Instagram Adds Time-Spent Dashboard to Tell Screen Zombies, “You Are All Caught Up!” and How
Time-Policing Is Live on Instagram; Focuses on Screen Zombies Who Spend Too Much Time on The Apps and Are Susceptible …
Five Instagram Tips Every Real Estate Agent Should Know
The real estate marketing landscape has undergone a dramatic change in recent years. No longer are billboards, benches, and colorful …
Adwerx Adds Instagram To Popular Automated Listing Advertising Program
Over 1.8 Billion Listing Ad Impressions Have Been Seen by Potential Buyers Adwerx announces that it has incorporated ads on …
Shareablee Adds Instagram Performance Analytics for Stories and Video
Shareablee’s Enhanced Reporting Provides Greater Insight for Digital Marketers Surfing the current wave of Instagram advertising in #martech, Shareablee has …