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Parks Associates: 15% of US Broadband Households Report Increase in Telehealth Service Usage as a Result of COVID-19 Pandemic

Annual event shifts to virtual and highlights new challenges in delivering telehealth and independent living solutions, as well as integration opportunities with smart home markets New research from Parks Associates, fielded nationwide between March 8th and April 3rd, finds 15% of US broadband households report their usage of telehealth/remote doctor services has increased as a result of the COVID-19 pandemic. The research firm will feature new consumer and trending data at its 7th annual Connected Health Summit: Consumer…

Mimeo Partners with Highfive Video Conferencing

Mimeo, the global provider of online managed print and content distribution, announces a strategic partnership with Highfive, an award-winning video communication software company, to provide customers with an easy video conferencing solution alongside their print and digital materials. Marketing Technology News: Endemol Shine Launches Entertainment Channels on VIZIO SmartCast Since many of their customers have a sudden need for work-from-home video conferencing, Mimeo reached out to Highfive about establishing a…

Zendesk Lauded by Frost & Sullivan for Delivering Seamless Omnichannel Digital Customer Engagement across Platforms

Sunshine Conversations data platform introduces effective and consistent conversational interfaces across existing and emerging customer contact channels Based on its recent analysis of the North American omnichannel digital customer engagement market, Frost & Sullivan recognizes San Francisco-based Zendesk with the 2020 North American Competitive Strategy Innovation and Leadership award. One of the earliest providers of customer relationship management (CRM) tools, Zendesk has evolved into a premier provider of…

Channel Glitterati Unite to Help Shape Global, Regional and Industry Channel Agendas

Impartner, the world's fastest-growing, most award-winning pure play Partner Relationship Management (PRM) and channel management platform provider, today announced a new Channel Chief Advisory Board (CCAB) of top channel strategists focused on sharing best channel practices worldwide. The global group is curated from powerhouse players in the channel who are conversation setters: those who generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top…

MarTech Interview with Claudio Erba, Founder and CEO at Docebo

"Play around with brain connections, constantly try to tweak what you have to find new ways to train and conceptualize learning." Claudio, you are a pioneer in the Learning Management Systems realm. How did you start with LMS? In 2005, while I was teaching at a university in Florence, I realized an emerging need for a shared space to store my lesson presentations. At the time, tools like Dropbox weren’t available to help students easily access learning content outside of the classroom. As I watched the demand for…

IntelliChief Kicks Off Trio of May Webinars Tomorrow With “Frictionless Automation Strategies to Enhance Business Performance”

Originally scheduled for the COLLABORATE20 conference, the leader in enterprise automation will now offer their insightful presentation for free to the public. IntelliChief is an industry-leading ECM solution that features universal compatibility with all ERP systems, allowing it to enhance business performance across many industries  IntelliChief, the worldwide leader in Enterprise Content Management (ECM) solutions, will offer three free webinars this month for businesses looking to streamline their business processes to…

New Digital Platforms And Inclusive Content Enable Brands To Engage The $1.2 Trillion Asian-American Consumer Market Like Never Before

Asian American-led television shows, social media and esports present new opportunities to reach the fastest growing consumer segment in the U.S. As the United States begins a path towards economic recovery, the $1.2 trillion Asian-American consumer market will play a critical role in its revitalization. For forward-looking companies and brands, the opportunity to reach the country's fastest growing and most affluent multicultural consumer group has never been more accessible, according to Nielsen's newly published…

Progress Sitefinity 13 Enables Seamless Digital Experience Delivery to Support Business Continuity

Progress Delivers Innovative Personalization and Cognitive Capabilities as Well as Increased Productivity and Operational Efficiency Progress, the leading provider of application development and digital experience technologies, announced the release of Progress Sitefinity 13 Digital Experience Platform. With this release, Progress introduces powerful capabilities for creating personalized digital experiences based on cognitive and data-driven insights. It also enables marketing and IT teams to be more productive,…

Demandbase Launches The ABM Innovation Tour

The four-part virtual experience will highlight what's next in B2B marketing Demandbase, the leader in Account-Based Marketing (ABM), announced today the launch of the ABM Innovation Tour. The premier virtual experience, with events on June 24, July 8, July 22, and August 5, will provide marketers the opportunity to connect with industry leaders and learn what's next in B2B marketing. Marketing Technology News: i-Sight Launches v5.5, With Improvements to Efficiency, Analysis and Communication "Despite these…

Measure Protocol Releases “QuickAnswers” to Uncover Fast, Cost-Effective Consumer Insights

New data service provides marketers, public relations firms, advertising agencies, media and other business professionals with fast access to answers for their most pressing market research questions Measure Protocol, the ethical person-based data marketplace powered by blockchain, released Measure QuickAnswers (Measure QA). The new service provides an agile approach to uncovering pressing data points. These insights, garnered from Measure’s audience of Gen Z and Millennial mobile-only app users, can help businesses of all…

CoStar Announces Exclusive Partnership With the NBPA as the Digital Fan Engagement Platform for Fans and Players of the NBPA

CoStar launches exclusive multi-year partnership with NBPA giving fans unparalleled access to their favorite NBA idols via the fan engagement platform The National Basketball Players Association ("NBPA") and its for-profit subsidiary, THINK450, announced an exclusive multi-year partnership with PADLOKT Global Inc. ("PADLOKT"), making CoStar Experience the platform of choice to give fans unparalleled access to their favorite basketball idols of the NBPA through authentic, immersive LIVE video experiences and much more…

NexTech Integrates Microsoft Teams and Skype into its InfernoAR Virtual Events Platform

Expanding its footprint into Multi-billion dollar Video Conferencing market NexTech AR Solutions, an emerging leader in augmented reality for eCommerce, AR learning applications, and virtual events is pleased to announce that it has expanded its infernoAR platform integration with Microsoft Teams and Skype. This integration is on the heels of announcing on March 24th it had integrated Zoom into the InfernoAR platform. These critical integrations continue to extend the capabilities of the platform, broaden the utility of the…

Kaon Interactive Announces Video Conferencing Connection to Elevate Virtual Sales and Marketing Engagement

Used in Conjunction with Virtual Meetings, Interactive Applications Improve Customer Engagement and Knowledge Retention, While Working Remotely Kaon Interactive, the leading provider of interactive sales and marketing applications for global B2B brands, today announced the ability for their Kaon High Velocity Marketing Platform® to ubiquitously connect with any video conferencing tool (WebEx, ON24, Zoom, Skype, etc.). This one-click connection provides a seamless way for Kaon's interactive applications to be immediately…

Unbxd Recognised by Gartner in The Gartner Digital Commerce Vendor Guide 2020

Unbxd Inc., a leading provider of AI-based Commerce Search and Product Discovery solution marks its entry into 2020 with recognition in the Gartner report titled "The Gartner Digital Commerce Vendor Guide, 2020" (Subscription required). Unbxd is named as a Commerce Search and Personalization Engines vendor in the report. Marketing Technology News: Logicworks Named a Leader in 2020 Gartner Magic Quadrant According to the report, "Best-of-breed commerce search products provide enhanced functionality, such as integrated…

Project OAR Expands Consortium with Scripps and ViacomCBS as Addressable TV Advertising Standards Solidify

The E.W. Scripps Company and an expanded group from ViacomCBS have joined Project OAR, the consortium working to recommend open standard protocols for TV programmers and platforms to easily manage, sell and deliver more relevant advertising experiences within linear and on-demand formats on smart TVs. Marketing Technology News: K League 1 to Deliver Season Opener Live to Social Media Using Grabyo The two media network groups join the consortium on the heels of the group reaching consensus for the measurement and…

UM’s Global “Consumer Demand Forecaster” Model Helps Marketers Predict Consumer Demand Levels through COVID-19 Crisis

Machine Learning Model Uses Advanced Analytics to Forecast Consumer Behavior across 10 Categories and 15 Countries First Report on Automotive, Insurance and Food Delivery Suggests Greater Rebound in U.S. vs U.K. across Adversely Impacted Categories UM, the global marketing and media agency network of IPG Mediabrands, released the Consumer Demand Forecaster, its proprietary machine learning model that predicts the rise and fall of consumer demand in various markets amidst the COVID-19 crisis. The accompanying series of…

Scorpion Forms Partnership with NELA, Becomes Official Marketing Services Provider

The digital marketing company will offer members unique discounts in an effort to advocate for the association's goals Scorpion, a digital marketing and technology company that has been serving attorneys since 2001, has entered into a new partnership with the National Employment Lawyers Association (NELA). The partnership gives plaintiff's employment law attorneys greater access to resources that can help put them in front of the people who need their services. As part of the partnership, Scorpion is offering exclusive…

Monetate Releases React Mobile SDK for Faster, Easier Personalization

Clients can create new mobile content quickly and easily, empowering retailers to deliver personalized messaging at scale Monetate, a Kibo company and leader in omnichannel personalization, announced it has released a new Software Development Kit (SDK) for the React Mobile JavaScript framework. This new offering gives customers a streamlined method to leverage Monetate’s platform capabilities on the React framework for single-page applications (SPAs) as they would for traditional multi-page applications. As retailers adapt…

Demand Spring Supports Marketing Leaders by Offering “Pay What You Can” Virtual Workshops

Workshops focus on pivoting marketing strategies and messaging for COVID-19; marketing leadership in a time of crisis Revenue Marketing consultancy Demand Spring knows first-hand the challenges that marketers are facing during the current global pandemic – whether it be trying to understand the changes required in their marketing strategies and messaging, or trying to manage remote teams during an unprecedented crisis. To support marketers and the ongoing challenges they are facing, Demand Spring has launched a series of…

IBM CEO Arvind Krishna Keynotes IBM Think Digital 2020; Announces New AI, Edge and Cloud Capabilities to Help Clients

More than 90,000 attendees join IBM’s Think Digital event experience In his keynote presentation at IBM‘s Think Digital event, IBM CEO Arvind Krishna urged companies to build resiliency into their businesses and their networks in response to the unprecedented challenges presented by COVID-19. “History will look back on this as the moment when the digital transformation of business and society suddenly accelerated,” Krishna said. “This is an opportunity to develop new solutions, new ways of working and new partnerships…