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AX Semantics Launches Content Generation Software for Pharmaceutical Sector

HIPAA-compliant technology allows pharmaceutical companies to automate the laborious process of writing regulatory Clinical Study Reports on medications and bring them to market up to 40% faster AX Semantics, an AI-powered, Natural Language Generation (NLG) market leader, announced a new range of HIPAA-compliant content generation software for the pharmaceutical sector, which will allow pharmaceutical companies to generate regulatory Clinical Study Reports (CSRs) on medications up to 40% faster by automating 30% of writing…

IPsoft Launches Amelia for Customer Care to Help Organisations Scale and Enhance Customer Service

The Digital Contact Centre Employee, who already handles 4.5 million calls/month at Telefónica, can now be cloud-sourced via DigitalWorkforce.ai to support more organisations in delivering a scaled and superior customer service IPsoft, the largest independent leader in enterprise artificial intelligence (AI), is announcing the launch of Amelia for Customer Care. The cloud-based Digital Employee will help companies accelerate their first-touch customer interactions and time to resolution (TTR), with Amelia capable of…

AspireIQ Named a “Leader” & “Boasts Best All-Around Current Offering” Among Influencer Marketing Solutions by Independent Research Firm

AspireIQ, the pioneer in community intelligence marketing, announced that it has been recognized as a Leader by Forrester Research in its report, The Forrester New Wave™: Influencer Marketing Solutions, Q2 2020. AspireIQ partners with brands to build, manage, and grow communities that allow them to engage their biggest enthusiasts, create a sense of belonging, and drive advocacy at scale. The report evaluated 12 vendors against 10 criteria, including data science capabilities, product vision, product roadmap, and market…

AI-Based Retail Activation Company Bluecore Scoops $50 Million Series D Funding

Leading retail marketing technology company, Bluecore has announced it has received $50 million Series D funding. The AI-based modern ESP solution provider for retail experience and communication management is expected to continue on its first-party customer data acquisition and personalization. AI and machine learning capabilities make Bluecore a very distinguished player in the Retail martech industry. In an interview with MarTech Series in 2018, Bluecore CEO Fayez Mahmood had said, “AI-centric tools have the…

Top 5 Priorities to Overcome B2B Data Challenges to Optimize Digital Advertising

Your first-party CRM data is one of your most valuable assets for driving leads and lowering your cost per marketing qualified lead (MQL)and sales qualified lead (SQL), but unlocking its full potential can be difficult. According to Forrester Research and Adweek, B2B marketers face a data management problem. 74% consider the accuracy of marketing data a critical weakness, and 32% of B2B marketers have cited “siloed or inaccessible customer data” as a major obstacle in their marketing efforts. It makes sense, considering…

Launchmetrics Named a Strong Performer and ‘Should Be on the Shortlist for Any Luxury or Fashion Brand’ by Independent Research…

Launchmetrics, the leading marketing platform and analytics solution for the Fashion, Luxury and Beauty industries, announced that independent research firm, Forrester Research, Inc., ranked Launchmetrics as an Influencer Marketing Solutions "Strong Performer" in The Forrester New Wave™: Influencer Marketing Solutions, Q2 2020 report. Forrester evaluated the emerging market for Influencer Marketing Solutions, examining 12 top providers, and amongst the various criteria, Launchmetrics received a differentiated rating, the…

Channel Glitterati Unite to Help Shape Global, Regional and Industry Channel Agendas

Impartner, the world's fastest-growing, most award-winning pure play Partner Relationship Management (PRM) and channel management platform provider, today announced a new Channel Chief Advisory Board (CCAB) of top channel strategists focused on sharing best channel practices worldwide. The global group is curated from powerhouse players in the channel who are conversation setters: those who generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top…

Sales Growth for Sales Confidence

Increased team and new sponsors for SaaSGrowth event Sales Confidence, the UK’s leading community for SaaS sales leaders, is bucking the current trend for businesses during the Covid-19 pandemic and is confidently growing. The company that champions the wellbeing of sales people at all stages of their career, is expecting to double the size of its team over the next 12 months as it develops the three distinct lines of business that set it apart in the market. Marketing Technology News: Virtu Lauches Open Technology,…

The Development For Mobile UI/UX And The Design Concepts of Dreame App

Now reading apps are the mainstream and trusted ways to deliver content and services. There is no doubt that a good reading mobile app has become useful, relevant, and valued so it delights and retains readers. In the field of reading apps, Dreame app is one of the most popular reading apps for mobile UI/UX ideas with a huge number of books added. It is a good app where the novel writers can publish their stories freely, and readers can read stories online happily. Marketing Technology News: R2i Capitalizes on Recent…

The Email Inbox Collective Revolutionizes the Delivery of Marketing Emails

Crowdsourced solution helps marketers avoid the spam folder, reach customers For email marketers, crafting the perfect cold pitch is the easy part. Getting those messages through to customers has been a much bigger challenge. Until now. The Email Inbox Collective proudly announces the next generation of delivery assurance: a crowdsourced solution that gets marketing emails exactly where they need to go. Email providers use a variety of criteria to categorize each email received by a customer and identify it as spam,…

Valassis Missing Child Program Gives Hope, Offers Connectivity

National Missing Children’s Day is Reminder of Need to Help in Recovery Efforts Valassis, a Vericast business and leader in marketing technology and consumer engagement, takes pride in its ongoing commitment to help find missing children as National Missing Children’s Day nears – marked each year since 1983 on May 25. One of the program’s goals is to make sure that no missing child is forgotten. Have You Seen Me? ® is a program that started 35 years ago in partnership with the National Center for Missing &…

Phunware Launching Mobile Hospitality Solution at Atlantis Paradise Island The Bahamas

Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced today that it is launching a mobile hospitality solution for Atlantis Paradise Island The Bahamas (Atlantis). For over two decades, Atlantis has been a cornerstone of the economy in The Bahamas, employing over 50,000 Bahamians, providing nearly 4,000 guest rooms and spanning well over 200 acres of Paradise Island. To manage the complexity of both the staff and guest…

Nikon Instruments Announces Judging Panel For The 46th Nikon Small World Competition

The expert judges will evaluate thousands of microscopy entries from around the world to choose a select group of winners Nikon Instruments Inc. unveiled the judges for the 2020 Nikon Small World photomicrography and Small World in Motion video competitions, which will be held for the first time virtually June 17-18. Dylan Burnette, Ph.D., Assistant Professor of Cell and Developmental Biology at Vanderbilt University, Christophe Leterrier, Ph.D., group leader at CNRS and Aix-Marseille University, Samantha Clarke, Photo…

Salesforce Named #1 CRM Provider for Seventh Consecutive Year

Salesforce increased its market share in 2019 by more percentage points than the rest of the top 13 CRM vendors combined Salesforce is also #1 in sales, customer service and marketing applications Salesforce, the global leader in CRM, announced that for the seventh consecutive year it has been named the #1 CRM provider by International Data Corporation (IDC) in its latest Worldwide Semiannual Software Tracker.  Salesforce grew its overall market share position and increased its revenue more than any other Customer…

BigCommerce Emerges as a Strong Performer Among B2C and B2B Commerce Suites

Evaluations recognize BigCommerce for its ‘above par’ ecommerce product vision and roadmap BigCommerce, a leading open SaaS ecommerce platform for fast-growing and established brands, announced that it was named a Strong Performer by Forrester Research in two recently released reports: “The Forrester Wave™: B2C Commerce Suites, Q2 2020” and “The Forrester Wave™: B2B Commerce Suites, Q2 2020.” Marketing Technology News: Lightspeed Collaborates with the CQCD to Make Cloud Commerce More Accessible to Retailers The…

Neustar Appoints Wes Nichols, Co-Founder of MarketShare, to Board of Directors

Neustar, Inc., a global information services and technology company and leader in identity resolution, announced that Wes Nichols has been appointed as an independent, non-executive director to the Company’s Board of Directors. Mr. Nichols is a technology entrepreneur, an active technology investor and served as Neustar’s Senior Vice President of Strategy from 2015 to 2016 following Neustar’s acquisition of MarketShare, where he was co-founder and CEO. “We are happy to have Wes back as part of Neustar,” said Stewart…

5WPR Poll Shows Shift in Social Media Interests due to COVID-19

5W Public Relations, one of the largest independently-owned PR firms in the U.S., has released data from a poll that shows a prominent change in social media behavior during the pandemic. The poll was conducted on April 14, 2020 during the firm's webinar titled, "The Future of Social & Influencers: During & Post Pandemic," and was taken by 77 participants. Notable results are as follows: 77% are more active on social media since the stay at home orders went into place 52% would prefer to see influencers post…

Avtex Acquires CPI Assets

Avtex, a customer experience (CX) consulting and technology company, announced the acquisition of assets of Communications Products, Inc. (CPI), an Indiana-based provider of contact center and communication solutions. Specifically, Avtex has entered into agreement to purchase CPI’s portfolio of Genesys customers. CPI has been successfully implementing and integrating advanced, mission-critical interaction and data analytics solutions for over three decades. As a long-term partner of Genesys, the global leader in cloud…

Vonage Wins Gold Stevie Award For Web Redesign In American Business Awards

Vonage, a global business cloud communications leader, has earned the Gold Stevie Award in the 18th Annual American Business Awards. Vonage was recognized for the redesign of its corporate website, Vonage.com, signaling the pinnacle of the Company's recent brand revitalization. The American Business Awards is the U.S.A.'s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and nonprofit, large and small. More than 3,600 nominations…

OpenX Reports Growth and New Milestones Across Demand-Side Business

Successful SPO reviews and new products highlight significant growth with brands and agencies OpenX reported recent milestones from the company's business unit dedicated to building and expanding brand, agency and DSP relationships. With new and renewed SPO partnerships, new products, and a new senior executive leading the team, the buy-side of the OpenX business has grown on multiple fronts, bringing valuable demand to the OpenX Exchange for publishers. Marketing Technology News: Virtu Lauches Open Technology, a…