Kount Named a Leading Provider of eCommerce Fraud Prevention Solutions in 2020 Frost & Sullivan Report

Kount, the leading provider of AI-driven fraud prevention, announced it has ranked as a leader for growth and innovation in the 2020 Frost Radar in the U.S. E-commerce Fraud Prevention Market report. The report placed Kount first among solutions that go beyond chargeback guarantees in the U.S. eCommerce market. The Frost Radar report delivers analysis of fraud prevention providers across growth strategy and track record, as well as their ability to develop innovative solutions that are globally applicable and aligned with mega trends and customers’ changing needs.

“With digital fraud attacks threatening eCommerce activities and disrupting the customer experience, businesses are looking for real-time fraud prevention tools that can help them minimize threats and accept more good orders”

“Kount has been noted for its strong growth and innovation performance in our analysis. The company has a proven track record and is solely focused on fraud protection, enabling agility in innovation,” said Vikrant Gandhi, Industry Director, Information & Communications Technologies, Frost & Sullivan. “Kount has experienced rapid growth across many verticals, leading to its favorable positioning along the growth index. Recently introduced innovations, such as advanced AI and the Friendly Fraud Prevention Solution featuring the Visa Merchant Purchase Inquiry (VMPI) program help strengthen the company’s long-term growth outlook.”

Marketing Technology News: Video-on-demand (VOD) in the Car with the Worldwide Introduction of Cinemo Web Browser Pro for Automotive

The 2020 Frost Radar in the U.S. E-commerce Fraud Prevention Market report highlights numerous strengths and opportunities for Kount, including:

• Kount’s vast data network and the ability of Kount’s AI and machine learning to use this data across the network, finding patterns and behaviors that would otherwise be hidden.
• Kount’s ability to deliver a seamless customer experience by approving legitimate transactions while understanding risky transactions and having both traceability and explain-ability, especially for larger and compliance-conscious companies.
• Kount’s advanced, embedded business intelligence solution, called Datamart, which Frost & Sullivan believes will continue to remain an important value-added offering.
• Kount’s ability to address the full spectrum of fraud prevention requirements.

Marketing Technology News: Avoma Introduces the First End-to-End AI Meeting Assistant

“With digital fraud attacks threatening eCommerce activities and disrupting the customer experience, businesses are looking for real-time fraud prevention tools that can help them minimize threats and accept more good orders,” said Brad Wiskirchen, CEO, Kount. “Kount’s position as a top provider in this new report by Frost & Sullivan validates our commitment to innovation in pioneering advanced fraud prevention solutions.”

Marketing Technology News: Daily MarTech Roundup: The 5 Coolest Things in Marketing and Sales Today