Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

MarTech Roundup: Latest News, Insights, Funding and Sales Force Updates

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Medallia (Customer Experience), Jornaya (Behavioral data), RingCentral (Unified Communications), YouMail (Customer Service), and SproutLoud (Marketing Automation).

Bluevine Capital Chooses Medallia For Experience Management

Medallia, Inc., the global leader in experience management, announced that Bluevine Capital has selected Medallia as its experience management platform of choice.

Edison Partners Announces Sale of Behavioral Data Intelligence Leader Jornaya

Edison Partners, the leading growth equity firm, announced the sale of Jornaya to Verisk, a leading data and analytics company. Philadelphia-based Jornaya is a leading behavioral data intelligence company that provides insights and analytics to marketers in banking, insurance, mortgage, real estate, higher education and automotive. Jersey City, N.J.-based Verisk is a leading data analytics provider serving customers in insurance, energy and specialized markets, and financial services industries.

RingCentral Acquires DeepAffects Conversational Intelligence Pioneer

RingCentral, Inc., a leading provider of global enterprise cloud communications, video meetings, collaboration, and contact center solutions, announced that it has acquired DeepAffects, a leading conversational intelligence pioneer that uses artificial intelligence (AI) to analyze business conversations and extract meaningful insights. The acquisition is part of RingCentral’s rapid innovation to create smarter video meetings. DeepAffects brings powerful AI capabilities that will enable RingCentral to deliver enhanced pre-meeting, in-meeting and post-meeting experiences for customers.

YouMail Acquires Thumbtel

YouMail announced that it has acquired Thumbtel, a provider of app-based, direct-to-consumer communication services. Founded in 2008 and located in the United Kingdom, Thumbtel provides the popular Hullomail visual voicemail app and the innovative Another Number phone number service for small business teams. Details of the transaction were not disclosed.

SproutLoud Simplifies Ad Building for Brands and Local Partners

SproutLoud, a leader in distributed marketing software solutions, is proud to announce the release of the most intelligent Ad Builder of its time, an upgrade to creative ad templates that helps brands co-create advertisements with their distributed users (employees, resellers, dealers, agents, brokers, etc.) in local markets.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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