in app marketing

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Krisp (In App Marketing), Nintex (Marketing Automation), PureB2B (B2B Data), Sytel (Unified…
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Do you have an app for your business? If yes then chances are you’ve spent a lot of time, effort and money on it. People are even downloading your app, but there isn’t any cash flow-yet. While there are several ways of monetization, you…
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VIVA Entertainment Group, Inc., a distributor of Over-The-Top (OTT) IPTV content to consumers in a bundled subscription format, announced that it has executed a deal with in-app marketing company, BidWin, Inc., as part of the Company's…
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This Promising Move by Google Helps It Garner Positive User Sentiments and Reinforce Brand Value On November 14, 2018, Google announced the launch of its brand new application that is specially tailored for small and medium businesses.…
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Clients Increase Click-Through Rates of Facebook Playables by 50 Percent Using Bidalgo’s Ai-Based Ad Automation Software and Services Bidalgo, a leading provider of ad creative automation software and services for app marketers,…
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Results Reveal that On-the-Go Omnishoppers Lead to Highest Lifetime Sales Value, Along With Driving Higher Conversion Rates and In-App Sales on Mobile vs. Shopping Apps Criteo, a commerce marketing company, has disclosed its Global…
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TheoremReach'  Introduces a New App Monetization Strategy in the Market, Where Only 1% out of 3.5 Million Apps See Financial Success With the Google Play store now offering over 3.5 million apps (and counting), the world of app…
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Expands impact of DV Mobile In-App Measurement Solutions DoubleVerify (DV), the leading independent provider of digital media measurement software and analytics, announced that the company has incorporated the new IAB Tech Lab open…
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UPLTV Expands Its Team with the Addition of Carl Cai, Wayne Li, and Veronica Lim.  UPLTV, an AI-driven ad mediation platform, recently announced its global business expansion and team. The initiative will be led by Carl Cai, appointed…
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UPLTV's Report Was Based out of 30 Million Ad Impressions Combined from IoS and Android Devices. UPLTV, focused on mobile game ad mediation, released its February 2018 Global Mobile Game Advertising Monetization Data Report. This report…
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