Aarki, a leading AI-enabled mobile marketing platform, announced it has been added to AdExchanger’s inaugural 2020 Programmatic Power Players list, the digital marketing industry’s first searchable guide to the best agencies, tech providers, and partners in the business.

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“It is a great honor for us to end the year with such wonderful recognition,” said Sid Bhatt, CEO, and co-founder of Aarki. “We are thrilled to be included in such a prestigious list and stand next to our peers and partners. The recognition by AdExchanger empowers us to continue to drive innovation in mobile advertising and serve compelling ad creatives that deliver superior results and a higher return on investment.”

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With its award-winning demand-side platform (DSP) for mobile marketing, Aarki helps companies grow and reengage their mobile user base by activating data using proprietary machine learning algorithms. Aarki pairs its DSP with a creative suite, called Aarki Studio, which is used by its in-house design team to create personalized rich media ads across all types of creative formats, including interstitial, video, native and playable ads.

Programmatic Power Players were chosen from the hundreds of submissions received from across the globe and were narrowed down to the top 60 agencies, tech providers, and strategic partners. AdExchanger’s editors evaluated each entry based on the strength and breadth of its offerings, documented case studies and client references.

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