Pascal Laik has a Deep Understanding of the CRM Software Market and the Data Management, Data Quality and Data Integration Space

FollowAnalytics, the leader in Enterprise Mobile Success and GDPR compliance, announces the appointment of Pascal Laik as CEO and to the Board of Directors. He brings decades of experience and has a proven record of helping enterprise software players like FollowAnalytics to the next level both in sales and product executive positions on both sides of the Atlantic ocean. In his new role at FollowAnalytics, he will focus on operational excellence and sales scalability.

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Pascal Laik’s experience includes a deep understanding of the CRM software market and the data management, data quality and data integration space as well enterprise-wide digital transformation platforms in the IoT, Big Data and AI arena.

“There is a significant opportunity for FollowAnalytics that lies ahead, and we couldn’t be happier with Pascal joining us and helping the company and its customers achieve continued success,” said Samir Addamine, Follow Analytics founder.

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“I am very happy to join a company with great products, marquee customer references such as Allianz, Orange and Louis Vuitton, a unique partnership and synergy with Salesforce and a promising market at the intersection of mobile, marketing, AI and IoT. It is now ready to take on the future!” said Laik.

“Pascal’s executive management experience combined with Samir’s skills as an industry pioneer and visionary, will provide the perfect blend of executive leadership for Follow Analytics future growth”, said Denis Barrier, managing partner et co-fondateur at Cathay Innovation, one of the company’s historical investors.

The announcement follows the $11 million funding round led by Orange Digital Ventures in December 2017, as well as a key win for FollowAnalytics with the signature of its first seven-figure yearly contract.

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Before joining Follow Analytics as CEO, Pascal was VP of Sales at C3 IoT, Managing Director South Europe at Winshuttle, VP Sales International at Informatica and Vice President of Master Data Management and Data Quality products at Oracle/Siebel where he spent 10 years in various products, service and sales leadership roles. Before, Pascal worked 8 years in Consulting at PwC and Andersen Consulting. Pascal has a Master of Science in Engineering from Ecole Nationale Superieure de Techniques Avancées (ENSTA) in Paris France and a Master in Business Administration (MBA) from the Wharton School from the University of Pennsylvania where he graduated with a major in Finance in May 2000 with distinction.

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