The Highly-Anticipated Public Sale Will Give Contributors a Chance to Support One of the Leading ICOs out of Japan Patron, a Japan-based blockchain platform for influencer marketing, has officially launched its public ICO after…
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New Digital Audience Tool Enables Marketers to Reach High-Value Social Media Users IRI, the global leader in innovative insights and audience and measurement solutions and services for consumer, retail and media companies, and…
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In 2017, we witnessed various trends in social media marketing like the introduction of live feed, integrated video, and story features, and the growth of mobile ads. Lately, the B2B sector has become more involved in catering to the ideas…
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The Initiative, Called MediaWise, Draws on Collaboration with Subject Matter Experts Such as Google, Stanford University and the Local Media Association to Support Teens The Poynter Institute, a global leader in journalism, will lead a…
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New AI-Powered Capabilities Allow Enterprises to Optimize Support Operations and Deliver Superior Customer Service at Scale Helpshift, the company revolutionizing the customer service industry, announced the release of SensAI, the first…
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Will Blockchain come into its own next year? Blockchain is like the internet in the 90’s. People have heard of it, the buzz is growing, and there is a sense that it is important -- but few understand the size and scope of its future…
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TVPage's Launch of New Influencer Video Affiliate Marketing Platform, the New Features and Functionalities Will Be Debuted at Shoptalk 2018 TVPage, the leading provider of cloud-based interactive video ecommerce technology, announced the…
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Newly Branded Impact Would Focus on Bringing Simplified and Optimized Paid Marketing and Media Strategies, Enhancing Transparency and Confidence Impact Radius has announced the launch of its new company brand, Impact, and unified…
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"Strict privacy and brand safety standards have a tremendously positive impact on mobile marketing campaigns."Tell us about your role and how you got here. What inspired you to be a part of a mobile marketing company? As a Co-Founder…
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HIRO Media's Event to Explore Issues, Trends, and Opportunities That Are Top of Mind for Brands, Agencies, and Publishers HIRO Media, the world's first safe SSP, is proud to bring together thought leaders and influencers from all sides…
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Years ago, partner marketers cared primarily about a couple of metrics – how many sales were driven and who was the responsible for the click that brought the customer to the website. Oh, how times have changed. Today’s leading merchants…
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Telemundo Unveils Initial Findings of an In-Depth US Consumer Focused Research Study Around the FIFA World Cup Telemundo Deportes announced a line-up of top-tier advertising partners, digital partnerships, more legendary and…
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Research and Technology Strategist Matt Groch Brings Experience in the Strategic Application of Research, Data and Technology Across a Variety of Industries FleishmanHillard (FH) recently announced the hire of Matt Groch as senior vice…
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PowerIQ To Deliver AI-Driven Content Technology PowerPost, a leading content marketing platform, has today announced the launch of PowerIQ Virtual Assistant, a unique content intelligence technology that takes the guesswork out of…
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talkshoplive Video Platform Includes All the Tools and Resources Needed by Vendors  talkshoplive launched an offering for everyone from small business owners to mainstream brands and influencers a platform to create their own live…
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dbray Media Rebrands Agency as Briz Media, Launches 'Connectors'  Briz Media Group, formerly named dbray Media, recently announced the formation of Connectors, a network of the best and brightest influencers and power players in the…
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Webinerd -- the Coolest Thing We Saw, Heard, and Experienced at ON24's Webinar Marketing World 2018. Did You Miss It!  Three coruscating days amidst the beautiful landscape of downtown San Francisco saw brilliant minds come up with a…
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 Agency 451's "Wildfire" Team Designs Campaigns Informed by Research and Strategy Agency 451 announced that Erica Gatlin, director of influencer marketing, and Sarah Lapierre, influencer marketing strategist, will lead its Social…
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