Sales Engagement Firm CopyShoppe Evolves to RevShoppe and Adds Ben Sardella as CEO

Revshoppe Supports Customers of and SalesLoft to Optimize Their Platform, Processes, and People, to Reach the Full Revenue Potential of Their Sales Engagement Strategy

As the sales engagement category has become central to the SaaS sales technology landscape, driven by the growth of unicorns like Outreach, SalesLoft, and others, the need for strategic services specifically addressing the sales engagement process has emerged.

Originally started as CopyShoppe in 2018, and founded by sales engagement experts Josh O’Brien, Jason Vargas and Patricia McLaren, the demand for effective sales engagement copy such as cold outreach email campaigns from sales development reps put CopyShoppe on the map as a go-to partner to drive more conversations between sales reps and their prospects. That quickly evolved into full sales engagement implementations, operational/governance guidance and enablement workshops for mid-sized to enterprise-level companies that impact the entire revenue organization.

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“The team at RevShoppe has unleashed significant value to some of our most strategic customers. I have the utmost confidence that when RevShoppe is involved, our customers will get the most out of their Outreach purchase” said Manny Medina, CEO of Outreach, Inc.

RevShoppe has strategic relationships with both Outreach and SalesLoft along with some of the fastest-growing vendors within the sales engagement industry such as Vidyard, Sendoso, and DataGrail.

“The RevShoppe team has built a strong program to help our customers maximize their investment in SalesLoft. I’m excited to have such an amazing team of sales engagement experts in our ecosystem to support our growing customer base” said Kyle Porter, CEO of SalesLoft.

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Industry veteran Ben Sardella joins RevShoppe as CEO following consecutive Co-Founder / CRO roles at Datanyze and OutboundWorks that both resulted in acquisitions.

“I couldn’t be happier getting to work with people I trust and absolutely believe in, getting to partner with platforms and executives I admire, and leading a company in an industry that I believe has no boundaries.”

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