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Mastercard Launches Strive: a Global Small Business Initiative to Accelerate Economic Recovery

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Mastercard Launches Strive: a Global Small Business Initiative to Accelerate Economic Recovery
Strive kicks off with initial commitment of $25 million in philanthropic funding to strengthen financial resilience and growth of small businesses globally

Micro and small enterprises are important contributors to job creation and global economic development, representing approximately 90% of business and more than 50% of employment worldwide. However, the pandemic necessitated a rapid shift to digital platforms and processes that have created new opportunities but also pushed many to the brink of failure. To address the transition to digital, Mastercard – through the Center for Inclusive Growth – today launched Strive, a global initiative focused on strengthening the financial resilience of small businesses and supporting their recovery and growth.

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“By partnering with a wide range of interconnected organizations, the program will deliver valuable resources for digitization and foster further innovation, while enabling us to drive impact at scale.”

With an initial philanthropic investment of $25 million from the Mastercard Impact Fund, Strive will help more than five million micro and small businesses around the world access the tools and resources they need to digitize.

“When small businesses thrive our local communities and economies thrive, but when they struggle, the impact is widespread,” said Michael Miebach, CEO of Mastercard. “What small business owners need right now are partners who will listen to them and develop innovative solutions that will help them grow in the wake of the pandemic. It comes down to an investment in making their success our success. That’s what makes programs like Strive so critical today and tomorrow.”

“This program builds on lessons learned and a body of work developed as part of Mastercard’s long-term focus on financial inclusion,” said Shamina Singh, President and Founder of the Mastercard Center for Inclusive Growth. “By leading with an equity-intentional lens and partnership-driven approach, Strive will meet owners where they are and connect them to the resources they are telling us they need to succeed and grow over the long-term.”

A Data Insights Led Initiative

As part of the Strive initiative, global platforms will combine with localized programs to address and respond to the unique challenges and opportunities of the most vulnerable small business populations in regions across the world.

Strive Community – the first of these programs – will impact more than five million small businesses across Europe, Latin America, Africa, the Middle East and Asia. With the support of Caribou Digital, a research and advisory firm focused on aiding the development of inclusive and ethical digital economies, the program will help small businesses utilize technology resources that will digitize their operations, streamline financial and back-office services and improve market access to ensure they succeed in our modern economy. Grants will be allocated to organizations that are experienced in working with micro and small business owners.

“We are excited to partner with Mastercard to provide small businesses with the tools they need to reach their potential in a digital world,” said Chris Locke, founder of Caribou Digital. “By partnering with a wide range of interconnected organizations, the program will deliver valuable resources for digitization and foster further innovation, while enabling us to drive impact at scale.”

With a data insights first approach, Mastercard is responsibly working with regional fintechs, social impact firms and non-profit organizations to ensure the most vulnerable small businesses have access to secure tools and resources that will simplify their ability to manage cash flow, gain and retain customers and prosper digitally. In Europe, Strive Community will initially partner with fintechs to support small businesses in Spain and France.

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Supporting the Most Vulnerable Businesses with a Local Market Focus

Strive UK, the second program launched as part of the Strive initiative, aims to bolster the financial resilience and unlock the growth of 650,000 U.K. micro and small enterprises through personalized advisory services, data science-driven tools, and insights and digitization support. Working together with local small business focused NGOs including Enterprise Nation, Digital Boost and Be the Business, while complementing UK government efforts such as Help to Grow, Strive UK will focus on providing dedicated resources to the most vulnerable small businesses including those that are women and minority owned.

The Urgency of Accelerating Small Business Growth

Even before the pandemic, small businesses were falling behind their larger competitors in integrating digital technologies in the way they do business. A European Union survey in 2019 found that roughly 80 percent of large businesses had implemented at least one digital technology versus only 30 percent of micro businesses.

Today’s announcement builds on Mastercard’s $250 million commitment to support small businesses’ financial security made last year. Strive extends Mastercard’s longstanding commitment to financial inclusion, with efforts underway to bring in a total of one billion people and 50 million micro and small businesses with a focus on 25 million female entrepreneurs into the digital economy by 2025.

Quote Sheet

John W.H. Denton, AO, Secretary General of the International Chamber of Commerce: “Small businesses around the world continue to play a critical role in rebuilding a more inclusive and sustainable economy. Technology-driven, partner-led financial inclusion programs of the kind developed by Mastercard can help small businesses strengthen their operations and will propel them into this new digital-first era we now inhabit.”

Rebecca Marmot Chief Sustainability Officer, Unilever: “Small businesses are key to Unilever’s growth and need more support than ever. As the world becomes increasingly digital, we have an opportunity to ensure that business owners are part of the transformation. This has shaped our collaboration with Mastercard in Kenya and will continue to fuel the impact-driven work that we do together. By helping small businesses digitize, Strive Community will put small businesses on a pathway to resilience and growth, and create a more sustainable and prosperous economy.”

Assel Zhanassova, Ministry of Trade and Integration of the Republic of Kazakhstan: “Micro and small businesses are a critical part of the economy in Kazakhstan and we must prioritize their resilience and growth. We welcome Mastercard’s efforts to support small businesses through the Strive Community program and other initiatives, and we look forward to exploring how we can continue to partner on these efforts.”

Timothy Ogden, Managing Director, Financial Access Initiative at NYU Wagner: “Ensuring those hit hardest by the pandemic have the right support to recover their work and income must be a global priority. Programs like Strive, which focus on helping small and micro businesses access evidence-based tools and know-how to build financial resilience and grow their businesses are essential.”

Matthew Gamser CEO, SME Finance Forum: “If we hadn’t seen clearly before that managing the transition from paper to digital money, from paper to digital contracts, and from physical to digital business is critical to the future of small businesses worldwide, COVID made sure this was right in front of our faces everywhere. That’s why I’m so excited to welcome the launch of the Mastercard Center for Inclusive Growth’s Strive Community program, which will help small but dynamic businesses to navigate these changes. I expect Strive to find new, lower cost, more scalable ways to support SME digitalization and growth.”

Zahra Omar, Entrepreneur, Egypt: “When you’re running a small business there’s often no one to ask for advice. You’re the founder, the manager, the doer – all in one. But to grow a business and take the right decisions, advice and support from those that have done it before is essential. Since signing up to the MicroMentor digital mentorship platform, I can get support whenever I want from wherever I am. My mentor has helped me solve problems and grow my business in the face of the economic and political challenges here in my country – and the advice is worth thousands of dollars to me!”

Asia Tabassum, Entrepreneur, Pakistan: “The pandemic has provided new challenges not experienced before. But part of our DNA as entrepreneurs is to adapt. Finding support to transition our services online has opened us up to new customers and therefore new revenue streams. Without this, we may have struggled to survive. For any small business trying to work out a way forward my message is simple: ensure you have a digital footprint and your team knows how to work online.”

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Cohesity Fiscal 2021 Results Shatter Previous Performance Records as Customers Embrace Next-Gen Data Management With Built-in Ransomware Data Protection

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Cohesity Appoints Kirk A. Law Senior Vice President of Research and Development
Nearly 25% of Fortune 500 Now Rely on Cohesity; Company Delivers Record-Breaking Metrics in ARR and Net Expansion; Annual Revenue Run Rate Surpasses $300M

Cohesity, a leader in next-gen data management, today announced record-breaking fourth quarter and fiscal year 2021 results, ending on July 31, 2021.

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“More businesses than ever trust Cohesity to manage their data in a world in which ransomware attacks are soaring, hybrid cloud is the norm, and the need to derive value from data has never been greater.”

Fueled by strong demand for the company’s next-gen data management technology, Cohesity saw a large increase in the number of Fortune 500 companies embracing its technology. Cohesity also delivered results that further emphasize the success of the company’s subscription-based software model.

Cohesity’s next-gen approach to data management provides simplicity at scale, ransomware protection built on the principles of zero trust security, and AI-powered insights to make it even easier for companies to derive value from data.

“Our record-breaking results underscore the tremendous value our unique next-gen data management platform offers our customers,” said Mohit Aron, CEO and founder, Cohesity. “More businesses than ever trust Cohesity to manage their data in a world in which ransomware attacks are soaring, hybrid cloud is the norm, and the need to derive value from data has never been greater.”

Financial Highlights:

  • Strong subscription business: Cohesity’s annualized revenue run rate surpassed $300 million in the most recent quarter. The company also achieved more than a 70% increase YoY in annual recurring revenue (July 31, 2021 over July 31, 2020).
  • Strong net expansion rate: Cohesity’s net expansion rate — or the rate of expansion net of churn from existing customers over the last year — continues to exceed 130% as of July 31, 2021, a benchmark for leading subscription/SaaS companies. This means that ARR from Cohesity’s existing customer set grew more than 30% over the last 12 months.
  • Rapid customer growth globally: Cohesity saw a 40% increase YoY (July 31, 2021 over July 31, 2020) in the number of customers doing business with the company, with rapid adoption in the Americas, EMEA, and Asia Pacific regions. Cohesity’s customer count is now approximately 2,600.
  • Rapid adoption among the Fortune 500: As of the end of Q4, nearly 25% of the Fortune 500 do business with Cohesity, an increase of more than 35% YoY (July 31, 2021 over July 31, 2020). Cohesity customers include four of the Fortune top 10 as well as three of the top ten U.S. banks* and three of the top five U.S. health insurers.**

“In Q4, we had our biggest day, week, month, and quarter, all resulting in our biggest year,” said Robert O’Donovan, chief financial officer, Cohesity. “From rapidly increasing ARR, to an outstanding net expansion rate, to strong customer growth — including impressive gains in the Fortune 500, the company is firing on all cylinders and breaking records at every turn.”

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“Our data has never been more important to the success of our business — on the field and off — which is why we rely on Cohesity’s next-gen data management solutions,” said Bill Schlough, senior vice president and chief information officer, San Francisco Giants. “We believe Cohesity’s platform approach, which offers simplicity at scale and security that is designed for the cloud era, is truly unique in the industry. Not only is it far easier to deploy and manage, but it gives us peace of mind knowing our data is backed up, protected, and easily recoverable in this ransomware era.”

“Cohesity offers a next-gen approach to data management by consolidating data and apps onto a single platform called Helios designed for simple management through a single UI,” said Phil Goodwin, research vice president, IDC. “Cohesity is aiming to provide a consolidated data management platform across the enterprise, including data centers, cloud, and edge. This could offer many advantages for eliminating data silos when compared to the effort of managing numerous environment-specific tools.”

Expanded Board Leadership:

Over the past 12 months, Cohesity has expanded its Board of Directors and Cohesity Advisors to include Robin Matlock, Bask Iyer, and, most recently, Kimberly Hammonds.

  • Kimberly Hammonds: Hammonds, Cohesity’s newest board member, was previously the group chief operating officer of Deutsche Bank AG, where she was the third female in the company’s 150-year history to serve on the management board. She is a former group chief information officer for the Boeing Company, and advises multiple private technology companies, including Zoom, UiPath, Tenable, and Box.
  • Robin Matlock: Matlock joined Cohesity’s board in January. She was most recently chief marketing officer at VMware. During her 11 years at VMware, she helped shape the company’s business and go to market strategy and played a key role in scaling the company’s revenues from $2 billion to $11 billion. Prior to that, she held senior marketing roles at Imperva and McAfee.
  • Bask Iyer: Iyer recently became a Cohesity Advisor. He served as chief information and digital transformation officer for VMware and has more than 30 years of experience executing and driving change at Fortune 100 manufacturing and high-tech companies, including SaaS transformations.

Fiscal Year 2021 Advancements and Accolades:

In fiscal year 2021, Cohesity continued to rapidly innovate, help customers win the war against ransomware, and garner leadership positions in key reports. The company’s success in many of these areas was fueled by Cohesity’s next-gen data management platform that helps ensure data is available, visible, compliant, movable, accessible to third-party apps, protected and easily recoverable — critical in an age of escalating cybersecurity threats.

  • Protecting customers from ransomware attacks: Sky Lakes Medical Center, a Cohesity customer, was hit by a ransomware attack and was able to rely on Cohesity to successfully recover all of its servers and applications — without paying a penny of the ransom. Not only did the effort save the health care provider money, but it helped the company potentially save lives.
  • Igniting a new era in simplified data management via SaaS deployments and AWS: Cohesity announced a strategic collaboration with Amazon Web Services (AWS) to bring to market Data Management as a Service. This unique solution, which is gaining traction in the market, provides customers with a radically simple way to back up, secure, govern, and analyze their data, all managed directly by Cohesity and hosted on AWS. Additionally, Amazon made an equity investment in Cohesity.
  • Recognition from leading analyst firms:
    • Named a Leader, for the second consecutive year, in the 2021 Gartner Magic Quadrant for Enterprise Backup and Recovery Software Solutions report.
    • Named a Customers’ Choice in the Gartner Peer Insights ‘Voice of the Customer’: Data Center Backup and Recovery Solutions report.
    • Named a Customers’ Choice in the Gartner Peer Insights ‘Voice of the Customer’: Distributed File Systems and Object Storage report.
    • Named a leader for two years in a row in the GigaOm Radar for Hybrid Cloud Data Protection for the Enterprise report.
    • Named to the prestigious 2021 Forbes Cloud 100 for the third year in a row.

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Bethany Mayer, Lisa Blackwood-Kapral, and Marcy Campbell Join NextRoll Board of Directors

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Company adds high-growth technology board and operating experience from three independent Board Directors

NextRoll, the marketing technology company delivering products for ambitious marketers to grow their businesses, today announced the addition of Bethany Mayer, Lisa Blackwood-Kapral, and Marcy Campbell as new independent Board Directors. 

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Mayer, Blackwood-Kapral, and Campbell collectively bring board and operating experience from public company leadership roles at Box, Hewlett Packard, Ixia, Lyft, and PayPal. Each of their backgrounds reinforce NextRoll’s philosophy that diverse experiences among leaders and employees are necessary for any organization to truly thrive. All Raise, an organization that aims to amplify the voices and accelerate the success of women in technology, connected NextRoll’s CEO Robin Bordoli to Mayer, Blackwood-Kapral, and Campbell. 

“As NextRoll embarks on its next phase of growth, we could not find three more suitable directors than Bethany, Lisa, and Marcy to join us and bring their experience and expertise to help shape our future,” said Robin Bordoli, CEO of NextRoll. “Bethany’s public company operating and board experience, Lisa’s financial and audit experience, and Marcy’s go-to-market operational experience add highly relevant expertise to the NextRoll Board. I look forward to working with each of them and being guided by their counsel.” 

Currently, Mayer is Chair of the Board of Directors of Box, and a member of the Board of Directors of LAM Research Corporation, Marvell, and Sempra Energy. Previously, Mayer served as CEO of Ixia, a $500 million revenue publicly traded company, where she completed a successful sale of the company to Keysight Technologies, and as Senior Vice President and General Manager for Hewlett Packard’s $2.5 billion revenue networking business. Mayer also previously served on the Boards of Ixia, Delphi Automotive, Datastax, and Snaproute.

“As a former CEO, I’m impressed with the vision and execution that NextRoll has demonstrated in building a growing and profitable business serving both business-to-business marketers and direct-to-consumer marketers,” said Mayer. “I’m looking forward to working with Robin and the Board in continuing to grow the business and establishing NextRoll as a pre-eminent company in the marketing technology landscape.”

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Currently, Blackwood-Kapral serves as Chief Accounting Officer at Lyft where she has led a large Finance team in a newly public company through a transformation of systems, people, and processes with a heavy focus on heightened governance and reporting standards. Previously, Blackwood-Kapral served as Chief Accounting Officer at Shutterfly, where she led Finance teams encompassing M&A Integrations, SEC External Financial Reporting and Technical Accounting, Accounting Operations including Consolidations, Inventory and Cost Accounting, Payroll, Tax, Treasury, Internal Audit and SOX.

“As a finance executive, I’ve always been attracted to companies with innovative and ambitious business models that create value for customers and shareholders. NextRoll’s combined business model of delivering marketing and digital advertising to generate SaaS revenues and Media revenues definitely falls into this category,” said Blackwood-Kapral. “I’m looking forward to working with Robin and the Board as the Audit Chair helping chart the next phase of growth for NextRoll.”

Currently, Campbell serves as Senior Vice President, Digital Commerce Sales & Global Professional Services at PayPal where she leads the global sales  and professional services team. She is responsible for delivering the full portfolio of PayPal products to market, and selling the suite of digital commerce products that include Venmo, Buy Now, Pay Later, Shopping, Honey, Fraud as a Service and In Store solutions. Campbell also serves on the Board of Directors for Zix. Previously, Campbell served as Vice President North America & Australian Sales at PayPal, Senior Vice President of Worldwide Sales at Qubole, and Senior Vice President of Global Sales & Marketing at Engine Yard.

“As a go-to-market executive, I’ve always enjoyed working with teams in bringing innovative products to market. NextRoll has built not one but two significant businesses, with the RollWorks platform serving B2B companies and the AdRoll platform serving D2C companies,” said Campbell. “I’m looking forward to working with Robin and the Board in helping them continue to grow both businesses, and working with the NextRoll executive team to help them scale their go to market operations for their next phase of growth.”

Mayer, Blackwood-Kapral, and Campbell join the NextRoll Board alongside existing Board Directors Charles Moldow from Foundation Capital, Sean Dempsey from Merus Capital,  co-founder Jared Kopf, co-founder and former CEO Aaron Bell, and current CEO Robin Bordoli.

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NetBase Quid Selected to Join the Twitter Official Partner Program

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NetBase Quid Selected to Join the Twitter Official Partner Program
NetBase Quid is now part of the Twitter Official Partner Program

NetBase Quid, a global leader in AI-powered consumer and market intelligence, today announced it has joined an exclusive group of companies as part of the Twitter Official Partner Program. As part of the program, NetBase Quid customers will receive access to world-class technology expanding the possibilities for customers on and off Twitter. Customers of NetBase Quid will now be able to tap into the world’s largest public conversation and turn insights into action with solutions from the Official Partner program.

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As part of being a Twitter Official Partner, NetBase Quid receives unparalleled access to Twitter data, ensuring customers can qualify and quantify the data into actionable insights to better inform their strategy, marketing, and customer experience improvement programs.

Customers will now be able to understand the conversation more fully around their brands, collect and analyze product and service feedback, engage with consumers, and resolve issues while understanding conversations about their brand, products, and competitors.

“We are pleased to join the Twitter Official Partners program to utilize powerful insights uniquely generated from Twitter data to meet our vision of making the world make sense,” said Peter Caswell, Chairman and CEO NetBase Quid. “NetBase Quid delivers AI-powered consumer and market intelligence to enable business reinvention in a noisy and unpredictable world.”

Twitter Official Partners receive unparalleled access to Twitter data and are held to the highest performance standards to ensure great experiences for brands. NetBase Quid was evaluated across the following areas and performed beyond expectations in quality, scale, relationship, business health and compliance.

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Bright Pattern Powers CX for Innovative Home-Workout Equipment Company

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Bright Pattern Powers CX for Innovative Home-Workout Equipment Company
Hi-tech home workout equipment maker deploys Bright Pattern to drive record sales, improve customer experience, and better support customers across voice and digital channels

Bright Pattern, a leading provider of AI-powered cloud contact center software, has been deployed by a revolutionary at-home workout equipment company to power sales and customer support for their app-based home fitness machines. The Wall Street Journal cited that during the pandemic, sales of fitness equipment nearly tripled. To power and scale their growth and customer care, the company replaced its existing solution with Bright Pattern.

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The company chose to work with Bright Pattern for Bright Pattern’s omnichannel cloud contact center software, which helps agents effortlessly connect with customers and personalize the interaction. Amid their growth, they needed a platform that was easy-to-use, fast-to-deploy, scalable, and allowed their customers to interact on their preferred voice or digital channels.  They initially deployed channels including voice, webchat, SMS, and email. The company also needed a cloud contact center that could easily leverage data and seamlessly connect to their existing Zendesk CRM system.

“Bright Pattern has, since our inception, been the choice of fast-growing innovative companies.”

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The company has been recognized as a disruptor in the fitness industry and has been featured in articles by prestigious publications including the Wall Street Journal, Time, Vogue, GQ, Women’s Health, Wired, CNET, and The Telegraph UK.

“Bright Pattern has, since our inception, been the choice of fast-growing innovative companies.  This latest revolutionary home fitness company is a great example of how industry disruptors are using powerful cloud contact center technology to grow their business with customers who are looking for both digital and voice channels,” said Michael Mccloskey, CEO of Bright Pattern. “As they continue setting sales records, Bright Pattern has been there to not only help drive sales growth but also provide exceptional customer service and support to their clientele of demanding fitness enthusiasts.”

Companies of all sizes select Bright Pattern to power their customer experience because of its easy-to-use yet powerful omnichannel platform, offering traditional channels and emerging channels like Facebook Messenger, in-app customer support, enterprise functionality, and cloud-first architecture. Bright Pattern was recently recognized by Ovum as a Market Challenger, by Omdia for best platform functionality, by Frost & Sullivan as a top-performing vendor, and as a leader by Gartner and G2 Crowd as a CCaaS leader.

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TrueData Welcomes Industry Veteran Doug Knopper to its Board of Directors

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TrueData, a leader in cookieless identity resolution, today announced the addition of Doug Knopper to its board of Directors. Doug will work alongside the TrueData executive team to facilitate profitable revenue growth as TrueData continues to build technology that fosters independent identity resolution.

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“I am pleased to welcome Doug to TrueData’s board,” said Elliott Easterling, TrueData CEO and Co-Founder. “He joins the organization at a crucial time as we expand our product offering and push the industry towards a more independent future. Doug brings significant industry experience and strategic leadership skills to TrueData’s board. He is known for delivering successful outcomes to organizations in our space and I’m confident his guidance will set us up for significant growth.”

Doug has led and advised many of the most successful media technology companies. Most recently, Doug was co-CEO of FreeWheel, the prominent provider of digital television advertising technology, which he co-founded in 2007 and sold to Comcast seven years later. He currently serves on the boards of Magnite, Wurl, Firstlight Media and others.

“I see a tremendous market growth opportunity for TrueData’s business,” Doug commented. “They are uniquely positioned to capture significant market share as companies need an independent identity solution.”

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FormHero Raises $12.3 Million (USD) Series A Funding Round Co-Led by Bessemer Venture Partners and RTP Global, Officially Rebrands to Daylight Automation, Inc.

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Digital Solution Builder Transforms Data Collection & Exchanges to Improve ROI

Daylight Automation, Inc., a low-code platform that allows enterprises to rapidly build and deploy personalized digital solutions, announces a $12.3 million (USD) Series A funding round led by RTP Global, Bessemer Venture Partners, and Golden Ventures. Existing investors from the Seed round include Bessemer Venture Partners and Golden Ventures, who both significantly increased their overall investments.

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This round builds upon a successful $2.26 million (USD) Seed round in March 2020. The investments will support the company’s rebranding, accelerate hiring, and advance product development and marketing initiatives to further expand the company’s footprint in the U.S. and Canada.

Daylight enables enterprise customers, including BMO Financial Group, Shoppers Drug Mart, and Allianz Global Assistance, to easily build custom digital solutions that create engaging experiences for customer interactions while maintaining internal processes with increased accuracy. The company’s platform empowers enterprise teams to:

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  • Create personalized self-service touchpoints
  • Digitize paper-based workflows
  • Create digital customer journeys
  • Augment RPA, workflow management, eSignature, and legacy systems

“Our platform makes collecting and sharing information as simple as having a conversation,” said Art Harrison, Co-Founder and Chief Growth Officer of Daylight. “Our technology makes improving processes easier and more intuitive, saving organizations countless tedious hours of work while providing more enjoyable customer experiences that make their brands more sticky.”

Daylight’s goal is to quickly deliver accessible data collection solutions for both internal and external processes across multiple lines of business while protecting privacy and respecting ownership of data. Enterprises are leveraging Daylight’s platform to enable business units to build and manage processes on their own, allowing for their engineering teams to focus on core business processes and integrations. Organizations are using Daylight’s low-code platform globally to streamline external processes from credit card applications and insurance claims to internal processes that create consistency across every branch and employee experience.

“Daylight has developed an easy-to-use platform that is critical to the success of operations for companies all over the world. It is designed to solve complex processes and data challenges that are often overlooked resulting in wasted costs,” said Alex Ferrara, Partner at Bessemer Venture Partners. “Bessemer has been involved with many successful digitization platforms that define new markets. We expect Daylight will follow in their footsteps and become a leader in the enterprise digital processes market.”

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Quivers Launches New In-store and Curbside Pickup, Integrated with Major eCommerce Platforms, including Magento and Shopware

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Quivers-Launches-New-Point-of-Sale-Inventory-Sync-That-Lets-Brands-Offer-Advanced-Fulfillment-Options-Based-on-Accurate-Inventory-Data-from-External-Retailers
Quivers Advances Click-and-Collect Fulfillment for Specialty Brands by Enabling In-Store and Curbside Capabilities Integrated with Popular eCommerce Platforms

Quivers, the leading commerce platform for specialty brands and retailers today announced that their in-store and curbside pickup fulfillment features are now integrated with major ecommerce platforms including Magento 2 and Shopware 5.

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With Quivers’ new click-and-collect style features now integrated into major ecommerce platforms, brands can easily and seamlessly deploy in-store and curbside pickup with their external retailers and independent specialty retail network (as well as corporate-owned stores) as part of their existing ecommerce platform.

Quivers is the central nervous system connecting brands’ commerce stack across online shopping and physical fulfillment.

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“Click-and-collect fulfillment lets brands meet specialty consumers’ desire to purchase online directly from their favorite brands, but to then pick up in person at their local retailer and get things like fittings and assembly,” said Ben Barenholtz, VP Marketing at Quivers. “With unique features like this, Quivers is becoming the central nervous system that connects brands’ commerce stack across online shopping and physical fulfillment.”

In-store Pickup Now Integrated Natively into Major Ecommerce Platforms

Previously, brands could somewhat offer in-store pickup at their corporate-owned stores, but faced difficult technological obstacles when doing so, especially when trying to deploy pickup options with their external retailers.

With Quivers’ newest In-store and Curbside Pickup features for ecommerce platforms, brands can now improve the ecommerce experience by serving the consumer in-store fulfillment options at checkout. With this solution, brands are able to capture the sale online, meet the consumer desire of in-store pickup, and generate real post-purchase foot traffic for external retailers.

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Benefits:

  • Increase Ecommerce Sales. Brands can increase sales by meeting the demand of consumers who decide to make a purchase based on in-store pickup availability. (50% of consumers say they decide where to shop online based on whether or not they can pick-up in-store.)
  • Expand eCommerce Product Offering. Brands can sell products online for local fulfillment that may not be available to ship DTC (too large, too expensive, setup/training required, regulations, etc.)
  • Increase Average Order Volume. Consumers who are already making some purchases on brands’ websites typically have additional products they want to buy, but don’t, because they have an urgent need or want to avoid delivery fees, and leave these items out of cart.
  • Increase Foot Traffic to Physical Retailers and Increase Sell-in and Sell-through. In-store pickup means brands drive inventory turnover in their retail network by leveraging the selling power of their ecommerce site but connected to local in-store fulfillment.

Accurate In-store Pickup is Made Possible with Quivers Marketing-Leading Point-of-Sale Inventory Sync

Crucially, Quivers’ click-and-collect features are driven by the platform’s native Point-of-Sale Inventory Sync technology. This leading inventory sync capability pulls real-time inventory information from the retail network, via Quivers POS system integrations, and syncs it to the brand’s ecommerce site. This ensures in real-time the accuracy of product availability for pickup at the point of consumer product selection and online checkout.

With Quivers’ Point-of-Sale Inventory Sync, brands can serve ecommerce options, like in-store pickup far more often, based on clean, updated inventory data from retailers and be confident that the product is in stock and available for pickup at the physical location.

Quivers In-store and Curbside Pickup for Magento and Shopware

Quivers’ in-store and curbside pickup integration for both Magento 2 and Shopware 5 are available now—Magento and Shopware customers can now install the Quivers Buy Online Pickup In-Store (BOPIS) plugin to complement the standard Quivers plugin.

With this latest feature release, Quivers continues to lead the industry in specialty online commerce tools and after-purchase local fulfillment with physical retailers.

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Optimizely Launches Data Core Service to Strengthen Digital Experience Platform

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Optimizely Bolsters Headless Capabilities to Simplify the Delivery of Modern Digital Experiences

Free service will unify data across products for deeper customer insight

leading provider of digital experience platform solutions, Optimizely, introduced data core service, enhancing its digital experience platform (DXP) with deeper analytics and unified data insights across its suite of products. With data core service, companies will gain a greater understanding of their customers, as well as their overall digital business performance. The new service will be available to Optimizely cloud customers in Q1 2021 and will be included at no charge, subject to a 250K MAU usage limit, for customers who are implementing one or more of its solutions, including Content Cloud, Commerce Cloud, B2B Commerce Cloud and Experimentation.

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“With the launch of data core service, we’re giving customers full visibility into their data without sacrificing composability.”

Organizations increasingly rely on data as the lifeblood for digital experiences, but too often their data is disconnected across various silos. Data core service will serve as that connective tissue for Optimizely customers, unifying data to serve as the underlying force across content-centric, commerce-centric and experimentation use cases, as well as customer profiling. It also provides common context, helping customers bring data across Optimizely into a centralized place and gain access to dashboards and analytics on how their digital business is performing. Ultimately, data core service will help companies deliver the right experience at the right time, thanks to visibility into their digital properties. Data that a company creates and derives value from — made up of assets, behaviors and customers — has the potential to be a company’s most valuable and powerful competitive differentiator.

“The best DXP must be adaptable, but organizations shouldn’t have to manage disparate data sets or question where the single source of data truth is when developing their tech stack,” said Justin Anovick, Chief Product Officer of Optimizely, during the company’s virtual Opticon21 event. “With the launch of data core service, we’re giving customers full visibility into their data without sacrificing composability.”

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Foresight Research: Consumer Resistance to Banking AI

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Few banks are disclosing the number of AI users that engage with their chatbots.   Why?  Bank of America reported about 20 million or about 30% of their customers arere using ERICA – their chatbot.   ERICA has been in use for about 4 years, So, Foresight Research wondered about consumer resistance to AI and chatbots and surveyed 400 consumers of banking products and services to find out the resistance to AI in 10 Southeast and Midwest markets.

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To start with, about 80% of all consumers are comfortable with asking banking questions or gathering advice on investments, loans, or retirement planning in-person.  But when asked about call center text message engagement that number drops to almost 2 of 3 customers.  For chatbots or AI a low 42% of consumers are comfortable using this technology for routine questions.   For gathering information or for asking for advice on loans, retirement planning or investments only 37% would be comfortable using AI.   While chatbots are still in their infancy, it seems that consumer adoption will take a lot of time.  Not surprisingly, younger consumers are more comfortable with this technology and when it comes to Gen X or Baby Boomers a tall task can be expected.  Foresight found one surprise – Fintech customers are only slightly more accepting of AI.  Foresight found another surprise – high income consumers are more likely to become comfortable perhaps because they have more need – especially for advanced applications.  Of course, advanced chatbots are not yet available, but expanding technology is just one issue – another is consumer adoption.

In addition to younger and high- income consumers, there are a few small rays of light.  One area is satisfaction with their primary financial institution.  Consumers who are extremely or very satisfied with their bank’s performance in problem solving, offering financial advice, and digital banking are more likely to express comfort with routine AI and advanced AI applications.   So, the overall customer experience seems to be an important prerequisite to automated banking adoption.

Foresight Research (a Michigan marketing research company) and a leader in cost effective syndicated market research has been working with Fortune 500 companies for over 20 years.  Visit our website, shoot us an  or give us a call to find out more about this report and other available reports.

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Freshworks Announces Pricing of Initial Public Offering

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Freshworks Announces Pricing of Initial Public Offering

Freshworks Inc., a leading software company empowering businesses to delight their customers and employees, today announced the pricing of its initial public offering of 28,500,000 shares of Class A common stock at a price to the public of $36.00 per share.

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The shares are expected to begin trading on the Nasdaq Global Select Market under the symbol “FRSH” on September 22, 2021, and the offering is expected to close on September 24, 2021, subject to customary closing conditions.  In addition, Freshworks has granted the underwriters a 30-day option to purchase up to an additional 2,850,000 shares of Class A common stock at the initial public offering price less underwriting discounts and commissions.

Morgan Stanley, J.P. Morgan and BofA Securities are acting as lead book-running managers for the offering. Jefferies and Barclays are  acting as book-running managers for the offering. Baird, Canaccord Genuity, JMP Securities, Needham & Company, Wolfe | Nomura Strategic Alliance, Oppenheimer & Co., Piper SandlerRaymond James, AmeriVet Securities, CastleOak Securities, L.P., Ramirez & Co., Inc., R. Seelaus & Co., LLC, are acting as co-managers for the offering.

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The offering is being made only by means of a prospectus. Copies of the final prospectus related to the offering, when available, may be obtained from:  Morgan Stanley & Co. LLC, Attn: Prospectus Department, 180 Varick Street, Second Floor, New York, NY 10014; J.P. Morgan Securities LLC, Attention: Broadridge Financial Solutions, 1155 Long Island Avenue, Edgewood, NY 11717, or by telephone at (866) 803-9204 or by email at prospectus-eq_fi@jpmorganchase.com; BofA Securities, Attention: Prospectus Department, NC1-004-03-43, 200 North College Street, 3rd floor, Charlotte, NC 28255-0001, or by telephone at 1-800-294-1322 or by email at dg.prospectus_requests@bofa.com.

A registration statement relating to these securities has been filed with, and declared effective by, the Securities and Exchange Commission. This press release shall not constitute an offer to sell or the solicitation of an offer to buy these securities, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

© 2021 Freshworks Inc. All rights reserved. Freshworks and its associated logos are trademarks or registered trademarks of Freshworks Inc. All other company, brand and product names may be trademarks or registered trademarks of their respective companies.

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Streann and CatapultX Partner to Disrupt Programmatic Ads

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Aterian And Recurrent Announce A Strategic Online Media and E-Commerce Partnership

Streann Media, the world’s most innovative and interactive OTT streaming platform, and CatapultX, creator of the On-Stream™ video monetization and contextual AI platform, joined forces to bring content providers a new way to monetize content through non-intrusive programmatic ads.

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“The number one reason why people leave video platforms is irrelevant pre-roll ads. We are thrilled to join forces with CatapultX, as this partnership will bring our content providers the technology they need to take their ad monetization strategy to a whole new level!” commented Gio Punzo, CEO of Streann.

CatapultX’s technology uses artificial intelligence (AI) to power contextually relevant and non-interruptive video ads integrated directly within video content. On-Stream maximizes the monetization potential from every video, across every channel. With CatapultX, video promotions do not interrupt the audience experience, giving advertisers AI-powered placements and unskippable formats to deliver brand messages in a privacy-safe way in the moment of highest impact and relevance.

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With the technology of both companies, Eurovision is launching new breakthrough features for its new streaming platform, redefining video advertising for live events. Now Streann Media is rolling out this breakthrough innovation to clients and users around the world.

“This integration with Streann Media and our joint work to empower Eurovision Sports to launch a new owned-and-operated media property signal a revolutionary time in the future of video advertising. Our alliance will help content creators tap into new incremental revenue streams and shift millions of users away from interruptive ad experiences,” said CatapultX CEO and co-founder, Zack Rosenberg.

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CLIS – ClickStream’s HeyPal(TM) App Approaching 5 Million Messages, 1 Million Conversations, 1 Million Translations, 300 Thousand App Downloads, 200 Thousand Likes and 25 Thousand Posts Within 8 Months of Beta Launch

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HeypalClickStream Corp. a technology company focused on developing apps and digital platforms that disrupt conventional industries announces its subsidiary Nebula Software Corp.’s HeyPal™ app has received over 5 million messages, 1 million conversations, 1 million translations, 300 thousand downloads, 200 thousand likes and 25 thousand posts since the app was beta-launched less than eight months ago in the iOS App Store.

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During HeyPal’s™ Beta iOS launch from February 8th, 2021, through July 14th, 2021, HeyPal™ gained 34,200 downloads. Since its Global iOS launch on July 15th, 2021, HeyPal™ has gained an additional 282,335 downloads. HeyPal™ now has over 316,000 downloads. Other key HeyPal™ metrics:

  • 113,061 Monthly Active Users
  • 68.57% User Loyalty (opened the app 3 times within 24hr of downloading)
  • 312 Five Star Reviews on App Store, and 342 Total Positive Ratings

“Given recent growth, I’m really excited to launch HeyPal™ Android soon here – as Android is quite prominent for overseas users. Additionally, the HeyPal™ team and I laid out a beautiful product roadmap for the next quarter, including several new key features to enhance user experience and fun, as well as removing minor bugs that users may notice,” stated Jonathan Maxim, newly appointed CEO of ClickStream subsidiary Nebula Software Corp.

ClickStream is on track to release the Android version of HeyPal™ worldwide this Fall, making the app available to many more users across the globe. Smartphones running the Android operating system held an 87 percent share of the global market in 2019 and expected to increase over the forthcoming years.

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ListenFirst Named As Member Of The Twitter Official Partner Program

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ListenFirst Named As Member Of The Twitter Official Partner Program

Entrance into the exclusive program confirms ListenFirst as one of the best tools for brands to get more value out of Twitter

ListenFirst, the premier enterprise social analytics solution, today announced it has been added to the Twitter Official Partner Program (TOPP). Partnership in the invite only TOPP program is reserved for companies that have a proven track record of customer success in using Twitter’s Developer Platform to provide brands with outstanding products.

For data partners, being awarded the corresponding Twitter Official Partner badge recognizes safe and responsible use of Twitter APIs, and signifies to brands that you’ll be working with the best of the best.

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During the partner evaluation process, ListenFirst stood out around two specific competencies in serving brands that the TOPP program looks for: Consumer & Market Insights, meaning helping clients understand consumer trends and preferences and Brand Monitoring, or helping brands understand what’s being said about their organization.

ListenFirst’s suite of Twitter analytics includes owned, paid, and earned analysis, cross-platform tracking, real-time conversation analysis, audience data, affinity data, and sentiment analysis.

“Joining the prestigious TOPP program is the culmination of a long and in-depth relationship between Twitter and ListenFirst for almost a decade and I couldn’t be more excited to take our collaboration to the next level” explained Jonathan Farb Chief Product Officer, ListenFirst. “We work hand-in-hand with Twitter to make sure we’re providing our clients with the best social business intelligence strategies on the world’s largest focus group, and we look forward to the continued sharing of client success stories of using our analytics to optimize their Twitter based campaigns.”

“At ListenFirst, maximizing social media ROI with all the data and insights brands need is our core objective. Providing best-in-class Twitter analytics has always been a key pillar of how we deliver that value to clients,” said David DiGiacomo Chief Executive Officer, ListenFirst. “We’re honored to be included into the TOPP program, and their third-party recognition of our products, solutions, and client service is another great example of the superior experience we provide to our customers.”

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Total Expert Recognized in Now Tech: Retail Banking CRM Report

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Total-Expert-Recognized-in-Now-Tech-Retail-Banking-CRM-Report

Now Tech: Retail Banking CRM report overviews CRMs, which help banks improve customer experience and develop and nurture customer relationships

Total Expert, the CRM and customer experience platform purpose-built for banks and lenders, announced its inclusion in the Forrester Now Tech: Retail Banking CRM, Q3 2021 report, which recognizes 12 retail banking CRM providers.

The report includes Total Expert within the Retail Banking CRM Specialist functionality segment, and notes that “Vendors in this category were built from the ground up with retail banking customer needs top of mind. They’re differentiated by deep retail banking knowledge and have embedded, industry-specific processes and capabilities.”

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“We believe inclusion in Forrester’s retail banking CRM report validates our focus and achievement in building a CRM and customer engagement solution tailor-made for modern financial institutions – from national and local banks to community-focused credit unions,” said Joe Welu, founder and CEO at Total Expert. “Unlike other general-purpose CRMs, Total Expert was built from the ground up with banks and credit union marketing, sales, and customer engagement users at the center of our innovation.”

“Banks who use technology to compete on customer experience will win the race in customer acquisition, retention, and relationship-building,” said Matt Tippets, chief product officer at Total Expert. “Leveraging a purpose-built CRM for banks and financial institutions means tapping into industry specific, data-driven insights that help lenders, sales teams, and marketers meet customers’ immediate and most pressing needs in the moment it matters most.”

Where providers in the Industry Verticalized or CRM Generalist categories require heavy customization to fit the bank market segment, as a Retail Banking CRM Specialist, Total Expert focuses on operational efficiencies, employee engagement, customer retention, lifetime value, and revenue-driving functionality that meet the specific and unique needs of banks of all sizes.

More than 150 customers, including 15 of America’s top 25 lenders, and nationally-recognized banks including U.S. Bank, Prevail Bank, and Horicon Bank, leverage Total Expert to build stronger, longer-lasting relationships with their customers. The Total Expert CRM and customer experience platform helps modern financial institutions create customers for life by blending human relationships with digital simplicity.

Banks leverage Total Expert’s customizable templates, marketing automation, and industry-specific workflows, sales enablement, and customer engagement solutions to drive deeper, more personal connections with customers.

Total Expert has seen a 4x increase in revenues over the past three years, and in 2020, Total Expert more than doubled its customer count and grew its platform user-base by 49%. The company was also recognized as an industry disruptor and innovator in many additional awards programs, including the 2021 Inc. 5000, the 2021 HousingWire Tech100, and being named the No. 1 CRM platform by STRATMOR Group.

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Ping Identity Survey Finds Greater Appetite for Password Alternatives That Make Login Easy and Prioritize Privacy

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Ping-Identity-Survey-Finds-Greater-Appetite-for-Password-Alternatives-That-Make-Login-Easy-and-Prioritize-Privacy

The global transformation of daily life has changed how people everywhere interact with brands. With experiences increasingly online, consumers are less tolerant of frustration and will abandon a brand if they aren’t able to balance convenience and privacy, according to a new survey from Ping Identity, the intelligent identity solution for the enterprise.

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“Individuals have no hesitations about finding better experiences elsewhere, so companies that prioritize customer experience now will earn loyalty in the long run.”

“With more options than ever before, businesses now need to integrate their security, privacy and user experience strategies to keep up with modern consumer expectations,” said Richard Bird, chief customer information officer, Ping Identity. “Individuals have no hesitations about finding better experiences elsewhere, so companies that prioritize customer experience now will earn loyalty in the long run.”

Read the Ping Identity Consumer Survey: Brand Loyalty Is Earned at Login

Key Global Findings:

Consumers demand easy, fast experiences

  • 77% have abandoned or stopped creating an online account for a variety of reasons, including being asked to provide too much personal information (40%), needing too much time to enter info (33%), and too many security steps (29%).
  • 56% have abandoned an online service when logging in was too frustrating.
  • 63% are likely to leave an online service for a competitor who makes it significantly easier to authenticate identity.

As passwords get worse, passwordless looks even better

  • 58% are comfortable with the concept of a digital ID capability that stores personal information securely on a smartphone to share electronically.
  • 46% would prefer to use a service or site that offers an alternative to passwords.
  • 44% admit to weak password practices, including making a minor change to an old password (29%) or reusing a password from another account (15%.).

Privacy should be transparent and simple

  • 85% are interested in learning how online services share their personal information, but 72% say that information is difficult to find.
  • 72% have manually adjusted their profile settings to control privacy—including a massive 89% of Gen Z.
  • 60% have dropped an account over privacy concerns, including 46% who have done so more than once.

The Ping Identity Consumer Survey: [Brand Loyalty Is Earned at Login] asked more than 3,400 consumers across the U.S., U.K., Germany, France and Australia about their typical registration and login experiences, attitudes toward online privacy and willingness to share personal information. The findings underscore the importance for brands to make it fast and simple for consumers to engage with their digital channels without sacrificing personal privacy.

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Skullcandy Underscores Commitment To Sustainability, Promising To Keep 1,000,000 Pounds Of E-Waste Out Of Landfills By 2025

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Brand Has Saved 458,480 Pounds of Product From Ending Up In Landfills To Date and Will Exclusively Utilize 100% Recyclable Packaging by End of 2021

Skullcandy Inc., the No. 1 selling brand in stereo headphones1 and true wireless earbuds2 under $100 and winner of Business Intelligence Group’s (BIG) 2021 Sustainability Awards, announced a heightened commitment to sustainability. With the world needing to reach zero net carbon emissions by 2050 to limit the worst effects of climate change, Skullcandy is doing its part by promising to keep 1,000,000 pounds of e-waste out of landfills globally by 2025. This commitment builds on the brand’s pledge to exclusively utilize 100% recyclable packaging by the end of 2021 as well as continue their upcycling efforts that have already saved 458,4803 pounds of e-waste from ending up in landfills, equal to 439,2164 products

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“Skullcandy was born in the mountains of Park City and a passion for the environment is woven through every fiber of our DNA. We have a responsibility to limit our impact so future generations can enjoy the outdoors in the same ways we do,” said Jessica Klodnicki, chief marketing officer at Skullcandy. “Skullcandy is proud to be taking actionable steps towards reducing our carbon footprint, not only by keeping returned products out of landfills and shifting to 100% recyclable packaging, but through our manufacturing process while also supporting climate advocacy and empowering our consumers to do their part.”

Launched in July 2019, Skullcandy’s Upcycling Program, which takes returned products from retailers and upcycles them, enables an extended product life with a portion of proceeds benefiting Protect Our Winters, a nonprofit dedicated to turning passionate outdoor people into effective climate advocates. Any products unable to be upcycled are properly broken down and responsibly recycled. The brand was recognized with a Circular Economy Innovation Award from Best Buy Canada for its waste reduction measures. These efforts and others also led to Skullcandy earning a 2021 BIG Sustainability Award, which recognizes brands who have made sustainability an integral part of their business.

As a member of prAna’s Responsible Packaging Movement, Skullcandy is transitioning to the use of completely recyclable packaging materials by the end of the year. Part of this effort includes reducing packaging size in order to reduce material usage and transportation impact. Wherever possible, the use of plastic is being reduced or completely eliminated, and by 2023, Skullcandy will shift to solely utilizing FSC certified paper products.

Other efforts Skullcandy has made to reduce its environmental impact include:

Conducting Product Lifecycle Analysis – A partnership with EcoChain, an environmental intelligence platform based in the Netherlands, has helped Skullcandy analyze the carbon footprint of every product it manufactures. As a result, the brand will inform future design decisions and material choices to try to reduce its impact. The first of such products are the recently launched Dime True Wireless Earbuds, which boast half the carbon footprint of most other true wireless products, primarily due to a reduced battery size.

Committing to a Lean, Green Manufacturing Process – Skullcandy has reduced labor, materials, energy usage and waste by setting up its production to have the least environmental impact possible.

Empowering and Incentivizing Customers 

Recycling Program – Skullcandy has made it easy for customers to do their part. Any brand of old headphones or earbuds can be sent to Skullcandy for proper recycling. Customers can also opt to recycle products themselves via a local recycling center or Best Buy, or if they are still functional, donate them to a Salvation Army or Goodwill – all they have to do is snap a selfie as proof of the good deed. In exchange, Skullcandy will provide a 30% off coupon, good for an entire order on Skullcandy.com.

Carbon Checkout Program – When customers make a purchase on Skullcandy.com, they can opt to make their order carbon neutral by adding a minimal upcharge to their total. Skullcandy’s partner, Carbon Checkout, then directs the funds to invest in renewable energy projects to offset global CO2 emissions. 

Advocating for Change  Skullcandy will continue to use its communication platforms and influence as a leader in the audio space to advocate for change. The brand supports and provides financial donations to Protect Our Winters, using its digital reach and brand ambassadors to educate consumers on climate issues, while also leveraging its local and national strength for political advocacy.

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Deloitte Launches the Deloitte AI Academy to Advance Artificial Intelligence Proficiency for Business and Society

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Training academy aims to revolutionize learning for AI professionals to propel careers and enhance market impact

Deloitte announced the launch of the Deloitte AI Academy™ which is designed to help bridge the technology talent gap by developing and re-skilling today’s workforce with immersive training in the AI capabilities required for the digital economy. The Deloitte AI Academy will parallel Deloitte’s Cyber and Cloud Institute development strategies, and demonstrate Deloitte’s commitment to combine in-depth business knowledge with a mastery of technology to help its people and clients thrive in increasingly dynamic markets.

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The Deloitte AI Academy will provide a comprehensive learning experience, equipping practitioners with the skills needed to deliver AI projects through programs that include a hands-on immersive bootcamp. The Deloitte AI Academy brings together an education ecosystem from academia, technology companies, corporate learning providers, Deloitte AI specialists, career development and talent experience programs. Academy participants will learn technical data and AI skills, fundamentals of Trustworthy AI™, knowledge of how AI is being applied across different industries, and professional skills.

“The Deloitte AI Academy bridges AI technical competencies — AI-enabled data engineering and AIOps, machine learning algorithms, computer vision, conversational AI, and deep learning/neural networks — with domain knowledge in customer and marketing, cyber, risk and compliance, tax, audit and assurance, application engineering and ERP and technology services,” said Irfan Saif, Deloitte U.S. AI co-leader. “Our approach to AI training and education, combining AI skills with business domain knowledge, can help build the next generation of business-ready AI talent.”

“It’s our responsibility as a society and as business leaders to develop new talent with AI skills – not only for the engineers and data scientists, but also for every role in an organization, no matter how technical,” said Dan Helfrich, chairman and CEO, Deloitte Consulting LLP. “Through the Deloitte AI Academy we are endeavoring to develop future leaders with a higher level of AI proficiency for the benefit of our clients and society at large.”

The Deloitte AI Academy aims to educate the next generation of AI professionals to broaden the pool of AI talent for Deloitte, clients and society. Deloitte is launching the Deloitte AI Academy via a pilot program in India, with plans to train up to 10,000 professionals across the United States and other markets in the next four years.

“At Deloitte, we combine world-class business knowledge with a full command of technology, working together with our clients to engineer their future and help them get there,” said Nitin Mittal, Deloitte U.S. AI co-leader. “Companies across all industries are scrambling to secure top AI talent from a pool that’s not growing fast enough. The AI Academy will be instrumental in helping to close the AI skills gap and enabling companies to fully deliver on the promise of AI.”

The Deloitte AI Academy works in collaboration with the Deloitte AI Institute™, providing learning and training to complement the Institute’s focus on supporting the positive growth and development of AI through engaged conversations and innovative research.

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Pitney Bowes Survey Forecasts Peak Season Boom in Ecommerce for the Second Consecutive Year

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As consumer behaviors continue to shift, 41% of consumers expect to shop online more this holiday season

Pitney Bowes Inc., a global technology company that provides commerce solutions in the areas of ecommerce, shipping, mailing and financial services released results from its latest BOXpoll™ consumer survey, highlighting the significant impact of the Delta variant on consumer shopping behaviors ahead of this year’s peak shopping season.

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@PitneyBowes BOXpoll forecasts peak season boom in #ecommerce for the second consecutive year.

When Pitney Bowes last asked consumers—in May—about changes in shopping behaviors, health and safety guidance was relaxing and COVID-19 cases were on a steady decline. Four months later, mask mandates and public health restrictions are on the rise, as are new COVID-19 cases resulting from the Delta variant. To determine how consumers were responding to the changes, Pitney Bowes examined whether and how much consumers were reverting to being cautious and wary about shopping amid possible health risks, finding that:

  • One in 3 consumers will start shopping more online (19% increase from May).
  • One in 4 consumers will start shopping less in person (16% increase from May).
  • Forty-one percent of consumers expect to be shopping more online this holiday season versus their current shopping habits.

Interestingly, consumer sentiment towards the Delta variant is not consistent across generations. Millennials are the most cautious, with nearly 1 in 3 saying they would shop less in person (28%) and nearly half saying they will shop more online (46%) due to the Delta variant. That is a near 20% increase since May for both pieces of data, the highest of any age group.

“For the first time last year, online was consumers’ favorite holiday shopping destination,” said Gregg Zegras, EVP and President, Global Ecommerce at Pitney Bowes. “As we enter this year’s peak season amid the surge of the Delta variant, our data shows that consumers are defaulting back to their new comfort zone. All of us in this industry should expect a peak not unlike 2020. To avoid disappointing customers, retailers should schedule promotions earlier to pull forward demand and lower risk by diversifying their carrier mix.”

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Delta’s Impact on the Workplace

In recent months, the Delta variant has not only significantly impacted public health mandates and social gatherings, but also the U.S. workforce. As Delta continues to surge across the country, major U.S. corporations have delayed return to office plans until 2022, causing employees to continue remote work practices.

As store shopping trips must become more intentional with more people continuing to work from home, it is expected that retail brands will experience greater adoption of online shopping.

  • One in 3 adults (the largest proportion of employed consumers) expect to work remotely most often.
  • Gen Z, with their track record of being less concerned in general about the pandemic, expect to work in an office most often.
  • One in 4 Baby Boomers and 1 in 5 GenXers hold a job where remote work is not possible, which puts a slightly lower ceiling on how shopping behavior impacts among these generations.

Netlify Web Development Cloud Now Available in AWS Marketplace

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Netlify is Named to the 2022 Forbes Cloud 100
Teams with AWS billing can simplify procurement and use AWS spend commitments for Netlify Enterprise plans

Netlify, the most popular way to build, deploy and scale modern web applications, is now available via the AWS Marketplace, a digital catalog to find, test, buy, and deploy software that runs on Amazon Web Services (AWS). AWS customers can streamline procurement and consolidate web infrastructure billing by purchasing Netlify with their existing AWS account and spending commitments.

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Netlify provides automation and intuitive development workflows that enable frontend engineering teams to ship optimal customer experiences on the web at scale, faster, without having to manage servers. Netlify Enterprise, available in the AWS Marketplace, offers a complete web development platform with the highest level of availability, control and security:

  • Netlify Git-Centric Workflows: Simple, yet powerful Git-based workflows unite the landscape of JavaScript frameworks, developer tools and APIs making it possible for frontend teams to build full-stack web applications.
  • Netlify High-Performance Build: A fully automated frontend CI/CD, optimized for modern Jamstack web architecture and easily extended with a plugin ecosystem. Netlify supports all JavaScript frameworks, including popular technologies like React, Next.js, Vue.js, Gatsby and Angular.
  • Netlify High-Performance Edge: A fast, reliable and secure SLA-backed network Edge to run all of an organization’s web experiences. Netlify Edge is multi-cloud, leveraging top cloud providers in each region, like AWS.
  • Netlify Functions: The most intuitive way for frontend teams to use AWS Lambda functions in their preferred workflow. Frontend code and serverless functions are deployed, versioned, previewed and reverted together as a part of Netlify’s Git-based workflow.
  • Level 1, Production Support: Access to Netlify support engineers with an SLA-backed response time so teams can get to market faster and protect the integrity of the critical infrastructure that powers their web applications.

“At Netlify, we want to enable frontend engineers to use the tools they love, and ship faster without bottlenecks, backed by the performance and reliability expected by enterprise teams. Making Netlify available on the AWS Marketplace expands this opportunity to more customers and partners that already run on AWS,” said Sarfaraz Rydhan, senior director of business development, Netlify. “We look forward to working with AWS to give fast, flexible access to joint customers looking to create better web experiences on proven cloud infrastructure, fully managed by Netlify.”

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