So we survived another “Year of Mobile," another “Year of VR” and another “Year of Big Data”. And where did it leave us? We still aren’t designing for the mobile medium at scale, VR adoption remains at a snail’s pace and we have more data…
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Cognitive Automation, Neural Intelligence, Emotional AI, Conversation Assistants, and Proximity Guides -- AI as a Technology Has Come a Long Way Since Its First Mention in a Sci-Fi Novel in the Last Century I always felt that Issac…
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Company Ventures into the Automobile Sector with KikaGo, a Driving Assistant Which Will Revolutionize How People Communicate on the Road Kika Tech, who revolutionizes communications with AI technology, announced that it has been awarded…
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"AI is here to stay and people should embrace it. We like to say that AI is actually augmented intelligence and we believe that the best results come when machine learning combines with human perception." On Marketing Technology MTS: Tell…
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In Part 2 of Our Year-Ender 2017 Series, We Bring You the Top Ten Martech Moments From the Year in a Chronological Order "The true delight is reminiscing and reliving the moment all over again." For Martech journalists, 2017 proved to…
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"Whether it’s immersive storytelling, communication of complex spatial design, the showcasing of products in curated environments or virtual, ‘in-the-seat’ experiences, VR brings a heightened platform for translating ideas into experiences…
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"Voice experience management is going to become a core competency for any marketer and represents an exciting opportunity to develop in the digital economy. " On Marketing Technology MTS: Tell us about your role and how you got here? What…
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92% of Marketers Found Influencer Marketing Effective in 2017; Influencer Content Is Making a Cross-Channel Impact as Industry Matures Linqia, a leader in performance content marketing technology, released the results of The State of…
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Partnership will Bring First-To Market Capabilities To Monitor Brand Safety, Prove Value Of Influencer Marketing Campaigns and Branded Integrations In Social Video, OTT and Digital Video Formats Delmondo, a leading social video analytics…
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Of late, a new trend has been sweeping the Internet - and no, it’s not the next iteration of the fidget spinner. Everybody’s doing it, from that guy standing on the corner with his coffee in hand to news organizations such as the New…
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In today’s media world the big keep getting bigger, Google/YouTube and Facebook/Instagram count their users in the billions while traditional media companies continue to consolidate into massive platforms – think Comcast/Universal/NBC.…
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It’s no secret that many large companies are pulling their million-pound advertising budgets after not seeing enough ROI. When you put substantial budgets behind campaigns without setting out a sensible strategy, or building flexibility…
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Adext Is Sharing Advertising and Digital Marketing Tips for This Black Friday As tradition dictates, November hosts one of the most expected commercial events of the year; Black Friday and is just around the corner (November 24th) on…
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With the kids back in school and summer behind us, it can only mean one thing—time to start planning for the holidays! “Wait! But the leaves only just started to change?” you might be thinking. I know, it seems early. But an early start can…
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According to Business Insider, $4.6 trillion worth of merchandise was abandoned in carts in 2016 alone. This has led to an uptick in the number of retailers who send shopping cart abandonment messages, as well as a renewed concentration on…
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"Sales reps need to be knowledgeable not only about the industry they are selling to but about the company and even the prospect they are meeting with, prior to picking up the phone or sending off an email." On Marketing Technology MTS:…
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Bill Masterson, Industry Veteran From Facebook, Twitter, Google And SocialCode, To Lead The New Unit Decoded Advertising, which designed the first truly integrated creative, tech and media process for performance advertisers, has…
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Investment Follows A Period Of Rapid Growth For Wibbitz With A 400 Percent YoY Increase In Revenue Expected In 2017 Wibbitz, the leading AI-powered video creation platform, announced it has raised $20 million in Series-C funding.…
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New Technology From Ingenioshare, An Affiliate Of Ipventure, Solves The Problem Of Notification Overload In An Innovative Approach Communication has become increasingly easy with the rise of third-party messaging apps. However,…
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