Act!, a leading customer relationship management (CRM) and marketing automation solution for small to medium-sized businesses (SMBs), announced the availability of Act! CRM in the UK. Released in the U.S. in 2021, Act! CRM is an easy-to-use CRM and e-marketing solution that offers essential customer management, calendar, pipeline, forecasting, reporting and email marketing features to today’s SMBs.

“The UK launch of Act! CRM is an important milestone in our effort to grow our new-to-franchise customers by targeting today’s professional services businesses with a focus on customer relationships, not just transactions.”

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Drawing from Act!’s decades of experience serving SMBs, the company has designed Act! CRM specifically to address the needs of today’s professional services businesses, including extending their customers’ lifetime value, generating repeat and referral business and increasing profitability through resource optimization with an easy-to-use platform that is up and running on day one. The solution is rich in integrations, aligning with key business applications like Intuit QuickBooks, Microsoft Outlook, Google, Calendly and more. Act! CRM will now offer unparalleled ease-of-access, cost-effectiveness and enhanced security for SMBs in the UK.

“With SMBs accounting for 99.9% of the UK’s business population, there is a clear indication of the important role they play in the national economy and the need for solutions like Act! CRM to support the work they do,” said Steve Oriola, President & CEO of Act!. “The UK launch of Act! CRM is an important milestone in our effort to grow our new-to-franchise customers by targeting today’s professional services businesses with a focus on customer relationships, not just transactions.”

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