Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights
Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from YouTube (Video), JRNI (customer Experience), CallTower (Unified Communications), Floatthat (E-commerce), PitchHub (Sales Enablement), and Cognism (Email Marketing).
YouTube and Rev.com have teamed up to make captions more readily available to YouTube creators. Rev — recently named a “recommended vendor” for human-generated caption services — is offering discounted rates to creators who order captions via Rev’s streamlined YouTube integration.
JRNI, a leading SaaS scheduling platform designed to optimize the customer journey through powerful personalized experiences both in-person and remotely, announced the availability of its JRNI Forward suite. This package is designed to facilitate a smooth transition for businesses as they recover from the effects of the COVID-19 pandemic.
CallTower, a global leader in delivering cloud-based enterprise-class unified communications and collaboration solutions, announces an extension to its no-risk UCaaS and Collaboration Response Program, enhanced with Cloud Contact Center in an effort to confront potential economic downturn. Solutions include Microsoft® Teams Direct Routing, Native Skype for Business, Cisco® HCS, Webex Teams, Webex Meetings, CT Cloud Voice and CT Cloud Meeting powered by Zoom and Cloud Contact Center options.
Floatthat is a unique online shopping platform that gives members and their social circles the opportunity to shop for everyday purchases – including HDTVs, smartphones, designer handbags, gaming systems – and win them at a fraction of their full retail value.
Aragon Research named PitchHub a Hot Vendor in Sales Enablement for 2020. The two-year-old startup provides Software as a Service (SaaS) and consulting services that simplify the video creation process. Businesses and independent agents, now more than ever, need to enable on-demand videos for social media and online marketing campaigns. Their product makes it easy for non-technical and busy professionals such as real estate, mortgage brokers, large and small business owners to quickly leverage the PitchHub software as they take that first step to shoot a video or get serious to have their videos look more professional
Cognism, the world’s leading all-in-one globally compliant prospecting solution, has acquired email signature marketing platform, Mailtastic, in a seven-figure deal. Cognism will bolster its world-leading GDPR compliant prospecting solution with Mailtastic’s email signature technology, allowing clients to lower customer acquisition costs by using employee email communications as a powerful marketing channel that can now form part of their lead generation capabilities.
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