With Scott Fehr on Board, It Will Help Make Customer Journey with Amperity Richer
Amperity, the world’s only Intelligent Customer Data Platform (CDP), announced that enterprise veteran Scott Fehr has joined the company as SVP of Customer Success. Scott Fehr will be responsible for driving solution delivery, customer satisfaction, retention, and recurring revenue growth for Amperity.
“Our customers are central to everything we do and bringing Scott on board will help make their journey with Amperity richer,” said CEO Kabir Shahani.
Recommended Read: Convince Mozilla About Risks of AI and Drive Home with $225,000
Kabir added, “Scott brings a deep understanding of how modern brands define and execute customer success. He will help accelerate measurable results for our customers, which include some of the world’s most loved and well-known consumer brands.”
Scott Fehr brings with him over 20 years of technology experience and has played key leadership roles in both startup and enterprise SaaS companies in the marketing automation, analytics, and CRM space. Most recently, Scott was VP of Customer Success at Engagio where he was responsible for all aspects of customer success, services, and support.
As the first executive hired at Engagio, Scott grew the customer base to over two hundred brands and drove revenue increases of over three hundred percent. Prior to Engagio, Scott ran Global Sales Consulting at Eloqua and led the Sales Consulting organization within the Oracle Marketing Cloud after the company was acquired by Oracle in 2013.
“When I heard about Amperity’s platform and the value they were delivering to household brands like GAP Inc., TGI Fridays and Wynn, it was clear to me this was a team with a clear vision and purpose,” said Scott.
The fact they’ve been able to build a true CDP from the ground up, sign some of the world’s biggest brands, and have tangible results to show for it, all in under two years, speaks for itself. And let’s not forget the team. Kabir and Derek have brought together some of the most brilliant minds — both on the engineering and brand side — to come up with a unique solution for the data problem plaguing today’s modern marketer. I couldn’t be more excited to join and help take Amperity’s customer experience to next level.”
Currently, Amperity, as a leading Intelligent Customer Data Platform, empowers global consumer brands to create unique and personalized experiences by unlocking all their customer data. Using machine learning and massive computing power, Amperity stitches together all of a brand’s disparate data sources form complete customer profiles and makes those profiles available to marketers and analysts.
Recommended Read: B2B Buying Disconnect: Are You Targeting the Right Set of Customers?