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1E Adds C-Suite Team Members, Doubles Down on Commitment to Growth

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INKY Technology Names Shlomi Gian Chief Revenue Officer

Erik Jost Named as Chief Strategy Officer and Richard Ward as Chief Revenue Officer

1E, the leader in Unified eXperience Management (UXM) currently managing over 11 million endpoints, announced the addition of two new members to its senior leadership team: Chief Strategy Officer (CSO) Erik Jost and Chief Revenue Officer (CRO) Richard Ward. Jost brings with him three years of executive leadership experience within NTT DATA Services’ Dynamic Workplace Services, and Ward joins the team after more than a decade at Eggplant, now part of Keysight Technologies, where he served as Executive Vice President of Worldwide Sales. Both Jost and Ward will play a pivotal role in enabling more businesses to adopt hybrid working and transform digital employee experience.

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“Carlyle’s investment thesis was predicated on 1E’s highly differentiated Digital Employee Experience technology and our expertise in helping growth businesses achieve scale. These two newly created C-suite positions are part of our strategic plan to scale 1E and demonstrate our commitment to invest in our people.”

“We are delighted to bring Erik Jost and Richard Ward into the senior leadership team,” said Fernando Chueca, Executive Chairman of 1E and Managing Director with Carlyle Europe Technology Partners. “Carlyle’s investment thesis was predicated on 1E’s highly differentiated Digital Employee Experience technology and our expertise in helping growth businesses achieve scale. These two newly created C-suite positions are part of our strategic plan to scale 1E and demonstrate our commitment to invest in our people.”

At NTT DATA, Jost was responsible for the discovery and translation of emerging technology into real world services and offerings, along with aligning existing service offerings to modern technology applications. He has overseen a variety of projects over the course of his career, including delivery of Modern Workplace Environments, Device as a Service (DaaS), Unified Communications Strategy and Architecture, and many other user-centric innovations. Prior to NTT DATA, Jost was a Senior Manager in Digital Workplace at Amgen and Principal in Digital Workplace and Collaboration at Yorktel.

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During Ward’s tenure at Eggplant, he was responsible for all sales performance across the globe from customer acquisition, retention and expansion to the development and growth of existing sales operations. Prior to Eggplant, Ward was an engineer with ITCM and holds a degree, with honors, in Manufacturing Engineering from the University of Bath.

“I am thrilled to welcome both Erik and Richard to 1E’s leadership team,” said Sumir Karayi, CEO and founder of 1E. “The transition to hybrid work is unstoppable and Erik’s experience in user-centric innovation will help us align closely with the needs of organizations worldwide. As for Richard, his commercial experience will be vital in industrializing our sales, marketing and customer success, enabling us to take Tachyon to a wider market.”

Leading Event Registration Company eventcore Goes Above and Beyond Security and Privacy Benchmarks

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EnTribe Expands SaaS Platform With New Media Hub, Increasing Brands’ Access to User-Generated Content

With their latest ISO 27001 certification, eventcore improves security outcomes

eventcore, an industry leader in enterprise-class event management solutions, has received third-party accreditation from the International Organization for Standardization (ISO) for the ISO 27001 certification, bringing improved safety and security outcomes to its products and services. With privacy and security at the center of eventcore’s mission, this new certification highlights its continued commitment to its customers.’

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ISO 27001 is designed to function as a framework for an organization’s information security management system (ISMS), including all policies and processes relevant to how data is controlled and used. Rather than mandate specific tools, solutions, or methods, ISO 27001 instead functions as a compliance checklist, with a framework that analyzes more than 100 specific data points across 14 different categories, ranging from technical measures like firewalls and encryption, to incident management and even employee background checks.

“Our end goal was not just to satisfy compliance with industry-standard assessments such as SOC and ISO, but rather to provide service above and beyond those benchmarks,” said Adrien Petersen, Chief Technology Officer of eventcore. “In the event industry, our technology must protect information that is often highly personal, and now with this certification complete, we’re eager to broaden our customer base and continue to change the game for high-impact events.”

Receiving an ISO 27001 certification was a multi-year, voluntary process requiring significant involvement from both internal and external stakeholders and was broken up into three phases. Following a basic review by a certification body, an in-depth audit was performed where individual components of ISO 27001 were checked against eventcore’s Security Control Framework. Finally, follow-up audits were then scheduled to ensure any anomalies were kept in check. eventcore’s decision to pursue this certification process was the natural next step in their evolution, as dedication to security and privacy is embedded into the company’s DNA.

The new certification comes as the global events industry charts a safe path forward into 2022 and develops event contingency plans as needed, following a challenging year amid the COVID-19 pandemic, during which eventcore stayed active. eventcore provided the registration platform for the first all-digital and record-breaking Consumer Electronics Show (CES), one of the world’s largest and most influential tech events. They are also the trusted event registration partner for all Microsoft flagship events, including Build, Inspire, Ignite, Ready, and the Microsoft Business Applications Summit.

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MediaKind’s Cygnus Contribution Solution is Selected to Power Oi’s Live Events Broadcasting on its IPTV Services

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MediaKind’s Cygnus Contribution Solution is Selected to Power Oi's Live Events Broadcasting on its IPTV Services

  • Cygnus Contribution solution with AVP2OOO allows live events such as sports and entertainment shows to be captured reliably, cost-effectively, in the highest quality, and with low latency via satellite and/or IP networks.

  • Cygnus Contribution supports the latest formats, such as UHD High Dynamic Range, and the latest IP standards.

  • MediaKind solution also supports content providers and rights holders in acquiring and sharing events.

MediaKind, a global change leader in media technology and services, announces that it has been selected by the Brazilian telco Oi to enhance the live events experience on its pay-TV subscription services. Oi has deployed MediaKind’s Cygnus Contribution solution to deliver live events across its IPTV services in high quality with low latency.

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Cygnus Contribution will allow Oi to add several new features to its services, including premium video quality up to 4K, enabled by MediaKind’s latest HEVC/H264 codec implementations. The solution offers several different operating modes to allow the operator to choose the latency, bandwidth, and image quality compensation that best suits their needs.

The transmission cost, whether the cost of leasing satellite transponder capacity or the cost of IP bandwidth, is generally the most significant operating expense, so minimizing the required transmission bandwidth is critical to cost efficiency. Operators also desire to minimize any latency introduced by a distribution network, and this is particularly true for live sports content and such as the international sporting events.

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André Ituassú, Engineering Director at Oi, said: “We are increasingly seeing a rise in subscriber demand for high quality, low latency services. By partnering with MediaKind and deploying its Cygnus Contribution solution, we can deliver the best experience for our customers. The solution contributes to the transmission of audio and video in our state-of-the-art live IPTV services, with no transmission delay.”

Luciano Oliveira, Senior Sales Director, MediaKind, said: “We are delighted to be Oi’s supplier through the implementation of our Cygnus Contribution solution. The solution’s innovative design provides operators with the flexibility and scale needed to handle more and more live events. With our robust in-house processing and delivery software, we can collaborate with Oi to deliver a premium viewing experience to its subscribers that offers high image quality and reach on even more devices.”

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Galvanize’s HighBond Platform Selected by TELUS

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Thought Industries New Online Academy for Enterprise Learning Built on Industry's Leading 'Headless' LMS Platform

User-friendly integration and real-time automation support will help TELUS enhance GRC capabilities across its complex business

Galvanize, a Diligent brand and the global leader in SaaS governance, risk, and compliance (GRC) software, announces that TELUS, a world-leading communications technology company, has chosen Galvanize’s HighBond platform to help strengthen GRC capabilities across the business. The agreement allows all TELUS subsidiaries to purchase Galvanize solutions as a preferred GRC vendor.

TELUS’ internal audit team now has the capability to increase efficiency, simplify efforts, and measure results using HighBond, an end-to-end, cloud-based enterprise governance software solution. Galvanize’s AI-powered HighBond platform enables TELUS to leverage GRC so that it can be a strategic driver across all business functions. HighBond aggregates controls into an integrated platform that will provide TELUS with a single repository for audit needs across the company.

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“As a world leader in global telecommunications, TELUS needed an integrated GRC program to support audit assurance work across the organization,” said Dan Zitting, Managing Director and CEO at Galvanize. “By leveraging automation, analytics, and artificial intelligence, TELUS can enhance visibility into their risk landscape and make better-informed decisions on risk and control mitigation strategies.”

“One of our primary goals was to efficiently and effectively stay on top of audits and reduce manual work,” said Claudia Roszell, Vice President Risk Management & Chief Internal Auditor, TELUS. “By using HighBond to automate our work, we can streamline our audit functions, reduce manual processes and leverage dynamic workflows that we can quickly adapt to changing circumstances.”

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Through the HighBond platform, TELUS will leverage:

  • ACL Robotics, a fully scalable solution designed to make governance professionals more efficient by automating time-intensive and repetitive processes
  • AuditBond, a flexible audit management solution designed to drive efficiency across audit workflows
  • ControlsBond, which simplifies Sarbanes-Oxley (SOX) Act compliance and internal control management and reduces compliance costs through automation

HighBond tools will provide TELUS with real-time visibility and analytics, enhancing information available to support effective decision-making. Additionally, automation and robotics offer TELUS greater assurance by testing the entire population in a fraction of the time it took to previously run samples, which reduces cycles and saves valuable resources.

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Fast-expanding Tapcart partners with marketing measurement platform AppsFlyer to help Shopify stores drive mobile app downloads

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Tapcart, a leading mobile commerce platform that enables Shopify-powered brands to launch mobile apps, announced its partnership with AppsFlyer, a global marketing measurement leader.

Tapcart powers many of the App Store’s top shopping apps for brands across various verticals from food to fashion, including Fashion Nova, Pier One Imports, The Hundreds, Patta, Truff, and thousands of other leading merchants. Tapcart helps Shopify stores to drive higher independent D2C revenue by providing merchants with a mobile sales channel that they own and control. Having such ownership allows merchants to reach, engage, convert, and retain more customers and reduces reliance on ads and algorithms.

AppsFlyer empowers marketers to grow their business and innovate with a suite of comprehensive measurement solutions. AppsFlyer helps 12,000+ brands and its marketplace of 9,000+ technology partners make better data-based business decisions every day, believing that marketers should strive for efficiency with their spending and explore more affordable remarketing campaigns. Both Tapcart and AppsFlyer help stores keep their brands top of mind amid rising market competition and improve user experience.

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How Shopify merchants can leverage the partnership

Tapcart merchants create successful mobile app strategies and campaigns using high-level proprietary data. Through this exclusive marketing measurement integration with AppsFlyer, merchants now have access to holistic attribution data that is privacy-centric, yet offers the most accurate and richest data in the industry, to help further drive their mobile app adoption strategies.

Through AppsFlyer’s intuitive dashboard, merchants can analyze the performance of their app promotion campaigns and understand which channels, campaigns, ad sets, and even creative variations generated the most downloads and acquired users that are most valuable for their apps. This provides the ability to optimize adoption campaigns, significantly increasing downloads and growing the purchase frequency of their most loyal shoppers.

“80+% of all traffic to Shopify stores already comes from mobile devices. Merchants have become increasingly dependent on third-party ads to reach and reactivate existing customers. That reach will only become more diluted and expensive. Mobile apps provide an owned channel through push notifications—deployable instantly, at scale, anytime, and for free—directly to prime real estate on shoppers’ phones. This direct access and high-engagement drives store traffic, increases order frequency, and lifts topline GMV,” said Tapcart’s VP of Growth, JJ Workman. “To see that revenue lift, merchants have to know what marketing campaigns are best driving downloads to their app. AppsFlyer gives our merchants the ability to do that with precision.”

With expansive deferred deep-linking capabilities, powered by AppsFlyer’s OneLink, merchants can even promote specific products in advertorials, direct users to the relevant app store to download the app and send the user directly to the right in-app content, then launch the user directly to the product page advertised—all in a seamless transition. Beyond driving downloads, deferred deep linking also makes it easy for merchants to drive app traffic through additional channels—from ads and SMS to email and mobile web. “Driving downloads and lifting GMV has never been easier for our merchants with the AppsFlyer integration. Mobile apps significantly increase the value of each session compared to mobile websites, so driving app downloads is key to getting those shoppers to the app. Through analyzing the data AppsFlyer provides, our merchants can refine their app strategies based upon their consumer’s downloading behavior—making a huge impact on their revenue,” said Workman.

Having the ability to gauge the performance of promotional campaigns is critical to merchants like James Reu, Ecommerce Specialist and app manager at Australian brand LSKD. “It gets me excited to see how something can perform over something else. That way, if something works, we’ll do it again or do something slightly different. To make those strategic decisions, you need to be backed by data,” Reu noted. With access to such data, app managers can pivot their strategies to amplify what performs best for their audience.

“Having a clear picture of how marketing campaigns perform empowers our merchants to make critical strategy decisions that ultimately save on spend,” said Ben Roodman, Associate Vice President, Business Development, AppsFlyer. “We’re excited to extend this capability to Tapcart merchants so that they can leverage data to significantly impact adoptions and drive traffic of high-value users to their mobile applications and keep them engaged over time.”

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Teradata Solves Biggest Challenges of Executing Analytics at Scale for Enterprise Customers

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Teradata Named a Leader in Cloud Data Warehouses

New Bring Your Own Model (BYOM) functionality integrates open-source technologies, complementing an analytics framework that helps businesses operationalize artificial intelligence (AI) and machine learning (ML) projects at scale

Teradata, the connected multi-cloud data platform for enterprise analytics company, announced that Vantage is now able to operationalize externally created predictive models, also known as model sharing or BYOM. This move further supports Teradata’s strategic analytics framework that gives data-driven enterprises a step-by-step solution for deploying analytical models at scale. Businesses will now be able to quickly realize a greater return on investment (ROI) in developing analytical models through increased model operationalization, expanded analytic use cases, and a streamlined approach to data-driven decision-making.

Business leaders recognize that artificial intelligence and machine learning are the basis of competitive advantage in their industry, leading to an explosion in AI/ML technology investments. Despite these investments, many businesses are struggling to see returns from AI/ML projects due to inefficient data processes. To address this challenge, Teradata has created a strategic analytics framework – Analytics 1-2-3 – to establish a straightforward roadmap for businesses to create robust, efficient, and easily deployed processes that ensure AI/ML projects live up to their promise and deliver business value.

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BYOM further supports this framework as it enables a significantly wider group of models and analytic algorithms to be available for deployment at scale. This means that models typically created on small systems with limited data sets can now be operationalized and scaled to the level required to score the various models rapidly, securely and consistently, all within Vantage.

By leveraging this new functionality, Analytics 1-2-3 provides Teradata customers with an easy way to create and operationalize any number of models on any data volume in near real time.

  • BYOM ensures customers can retain their investments in model development technologies without any risk or functionality loss when deployed in Vantage. This is realized by importing externally created predictive models by open-source packages or third-party solutions into Vantage, and then allowing the scoring of these models in parallel, using all the data that Vantage can ingest.
  • As part of BYOM, Teradata data scientists can use any of their preferred open-source tools, such as R, Python, Apache Spark, SAS, KNIME, and more, to be executed in parallel alongside native Vantage analytic functions, enabling the operationalization of insights without needing to sample data or create data silos outside of Vantage.
  • Teradata has a robust partnership community with leading advanced analytics and AI/ML vendors. The Analytics 1-2-3 framework naturally incorporates existing and new partners in Teradata’s analytics and AI/ML portfolio, providing customers, and the data science community, with the industry’s most optimal analytics ecosystem. Teradata provides customers support for their analytic tools of choice – now, in an industry-best, optimized configuration. The result is an analytics ecosystem that provides business users with answers and insights in minutes rather than hours or days, enables more robust models for deeper insights, and delivers faster model refresh, updates, and replacements.

“As our enterprise customers continue to explore the possibilities of AI to increase customer engagement, revenue, and reduce risk and cost, they need solutions that are built for the complexity of today’s modern data analytic ecosystem,” said Hillary Ashton, Chief Product Officer at Teradata. “Teradata Vantage was built with the flexibility and scalability to handle the most complex enterprise workloads, regardless of where the data sits. Now, with its new BYOM functionality, Vantage can address the most stubborn challenges facing organizations that wish to quickly realize value from their AI/ML investments.”

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Analytics 1-2-3: A Strategic Framework Leveraging New BYOM Capabilities

Analytics 1-2-3 provides an easy way to create and operationalize any number of models on any data volume in near real time. It decouples the different elements of the analytics process and ensures appropriate weight is given to each. This framework, when combined with Vantage’s BYOM functionality, gives enterprises the ability to test, scale and deploy analytical models quickly and efficiently.

  • Analytics 1 – Data Preparation: This is when any type of data and at whatever volume is prepared. The core features are then extracted which are in turn used for analytic modeling. These features, once created, are curated within an Enterprise Feature Store (EFS) so that they can be repeatably used.
  • Analytics 2 – Model Training: This is when analytical models (e.g., machine learning, statistical) are created from the features delivered in the first step. Model functionality that is natively available in Vantage, as well as the BYOM functionality, ensures that a wide range of models, often used in combination, are made available for operationalization.
  • Analytics 3 – Deployment: With Vantage’s AnalyticsOps service, users can manage end-to-end analytic model creation at scale. Vantage will monitor model performance and automatically trigger rescoring or model updates, all while maintaining model, features, code, and data lineage.

Teradata Vantage is the connected multi-cloud data platform for enterprise analytics. It enables ecosystem simplification by unifying analytics, data lakes and data warehouses. With Vantage, enterprise-scale companies can eliminate silos and cost-effectively query all their data, all the time, regardless of where the data resides — in the cloud, on multiple clouds, on-premises or any combination thereof — to get a complete view of their business.

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Toldright And Brandlive Form Strategic Partnership For Groundbreaking Virtual And Hybrid Event Production

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Global Leaders in On-Demand Video Production and Event Solutions Join Forces to Offer Exclusive Content Services

Collaborations with Iconic Brands Already Include Adobe, CDW, Citi, Dell, DraftKings, EJ Gallo, Invesco, Jacobs Engineering, Smith Optics and Tiger Woods Foundation

Toldright, a first-of-its-kind on-demand video production resource, and Brandlive, a leader in virtual events and elevated video production tools that bring the magic of television to the evolving world of work, announced a strategic partnership to collaborate on exclusive productions for groundbreaking virtual and hybrid events for clients.

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As Brandlive’s preferred partner for on-location video production to power Brandlive client events, toldright will work closely with Brandlive to incorporate its innovative audience platforms, Events and Showrooms, and content production solution, Greenroom™, for brands and events of all sizes and enables companies to elevate and modernize the way they communicate with the audiences they care most about.

To date, the global leaders have already teamed to deliver award-winning and exclusive content for iconic brands including Adobe, CDW, Citi, Dell, DraftKings, EJ Gallo, Invesco, Jacobs Engineering, Smith Optics, Tiger Woods Foundation, and many more.

Through their customizable software and dedicated teams, Brandlive has quickly become a pioneer in the live video and streaming event space, and one of the fastest growing companies in the nation, with Fast Company awarding Brandlive the #1 spot on it’s list of The 10 most innovative live events companies of 2021. Last year, Brandlive partnered with President Joe Biden on his presidential campaign for their virtual and digital events.

Toldright, founded by world-class industry leaders, provides an end-to-end video production solution that delivers accessibility, efficiency, unprecedented value, and compelling content.  The company’s exclusive Neighborhood includes more than 1,700 fully-vetted and Emmy Award-winning content creators around the country, featuring a roster of top-tier producers, creators, editors, on-air talent, technical specialists, and more.

“Our partnership with Brandlive is the perfect collaboration of two industry leaders,” said Max Heineman, CEO and Co-Founder of toldright. “Our expertise in producing events with our award-winning talent around the nation, combined with Brandlive’s incredible live video and streaming technology, will enable us to create truly engaging and memorable experiences for all brands.”

“Seeing the toldright team leverage our product suite in new ways is inspiring,” said Thomas Iwasaki, Chief Product Officer of Brandlive. “Their ability to innovate pushes us to find opportunities to expand Brandlive’s capabilities and continually provide clients with richer and more elevated virtual event experiences.”

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BetterCloud Appoints Former Okta Leader Krista Anderson-Copperman To Board Of Advisors

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Former Okta Chief Customer Officer and Salesforce veteran will advise fast-growing SaaS management leader as it scales

BetterCloud, the leading SaaS Management Platform (SMP) for discovering, managing and securing the growing stack of SaaS applications in the digital workplace, announced the appointment of Krista Anderson-Copperman to the board of advisors. With over 20 years of experience building and scaling success solutions at such SaaS companies as Okta and Salesforce, Anderson-Copperman will provide strategic guidance and direction to BetterCloud’s executive team during the company’s continued growth.

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“Tapping into the expertise of an experienced SaaS leader like Krista to advise BetterCloud during this stage of business is essential,” said David Politis, CEO, BetterCloud. “The instrumental role she played during the meteoric growth of Okta and Salesforce will be invaluable as we accelerate our go-to-market plans and fulfill our mission of helping companies manage and secure their growing SaaS application environments.”

Krista Anderson-Copperman is a Board Director and Customer Success executive with over two decades of experience delivering record-breaking revenue, propelling lasting customer growth, and building industry defining customer success organizations for hypergrowth companies. As Chief Customer Officer at Okta, Krista transformed customer success into a competitive differentiator, helping to scale the business from $20 million to $600 million, and through its successful IPO in 2017.

Before joining Okta, Krista spent 14 years at Salesforce in a variety of senior executive roles writing the SaaS industry playbook for customer success, renewals, and growth helping the SaaS pioneer scale from $5 million to $4 billion in revenue.  She is a Board Director at Benchling, a platform for biology researchers and R&D organizations, and at Drift, a leading conversational marketing and sales platform.  She also serves as an advisor for Attentive and Gainsight.

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Immerss Raises $1.1M in Seed Financing to Advance Live Video eCommerce

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Immerss Raises $1.1M in Seed Financing to Advance Live Video eCommerce

Immerss, a pioneer in live video ecommerce, announced that it raised $1.1 million in seed funding, led by Oak Stream Investors III, Ltd. and Muse Family Enterprises Ltd.

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The seed funding will allow Immerss to invest in marketing and sales initiatives to accelerate the adoption of the Immerss solution, enabling online merchants to provide an in-person virtual shopping experience.

Immerss helps brands and retailers to humanize their ecommerce experience by connecting online customers with sales associates, using live shoppable video, turning faceless online transactions into human-to-human experiences. By leveraging e-commerce, video, chat, and live streaming technology in a single platform, merchants can now serve their customers in real-time.

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Merchants that have implemented Immerss live video commerce have achieved results such as:

  • 29% sales conversion rates
  • 61% increase in average order value
  • 25% decrease in returns
  • 4.9/5 stars in customer satisfaction

“Live commerce is rapidly emerging and redefining how brands and retailers interact with their customers to provide memorable online shopping experiences,” said Arthur Veytsman, founder and CEO at Immerss. “Immerss is at the forefront of this innovation. We are thrilled by the vote of confidence from our investors; they bring a wealth of knowledge and connections to our business.”

Absolute Digital Media Are Expanding Payment Methods With Cryptocurrency

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FileCloud Closes $30M Series A Led by Savant Growth to Address Growing Demand for Enterprise Security, Compliance and Workflow Automation

If you are an avid social media user or keep up with the news, you’ll already know that cryptocurrency has been a huge topic of interest in recent weeks.

More than ever businesses are turning to cryptocurrency to support their growth and keep up with consumer demand.

Absolute Digital Media, a digital marketing agency offering search engine optimisation (SEO), pay per click (PPC) and digital PR is the latest to join in.

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As of October, the agency will be adding cryptocurrency to its list of payment methods and the team are thrilled.

Agency Founder and CEO, Ben Austin, commented:

“As of October, we at Absolute Digital Media will accept cryptocurrency as our latest payment method. This applies to all our existing clients who will be given the opportunity to pay by crypto if they want to as well as those we are currently speaking to and future business. We will first be accepting Ethereum, Bitcoin, Dogecoin and Cardano with the aim of expanding the currencies available in the future. We can’t wait until it’s official rollout!”

This comes at an exciting time for the agency, whereby it has already completed numerous in-house changes.

Since the start of the pandemic the Absolute Digital Media team have been working from home and as of January 2021, the agency became a remote-first agency.

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As part of this exciting shift, the team have been provided with additional perks such as the ability to choose their working hours, the chance to continue to work remotely (at home, in a café or another remote workspace) and have now been given the opportunity to work from anywhere in Europe.

Several of Absolute Digital Media’s team have already taken full advantage, relocating their remote office spaces to elsewhere around the globe. Whilst some have chosen to work from sunny Spain, others have gone back home to see their family and friends which for many has been the light at the end of the tunnel.

With Absolute Digital Media set to introduce crypto as their latest payment method and host of other businesses including Microsoft and Starbucks already accepting the likes of Bitcoin, many more are expected to follow in their footsteps.

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UnionBank Applauded by Frost & Sullivan for Elevating the Customer Experience with Its Mobile Banking Solution

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UnionBank Applauded by Frost & Sullivan for Elevating the Customer Experience with Its Mobile Banking Solution

UnionBank combines the power of 5G and artificial intelligence to anticipate customer preferences and behaviors

Based on its recent analysis of the Philippines mobile banking experience market, Frost & Sullivan recognizes UnionBank of the Philippines with the 2021 Excellence in Customer Experience for advancing mobile banking technology in the Philippines. The bank has proved its ability to innovate consistently and ensure a seamless customer experience.

“UnionBank became the first publicly listed traditional bank to receive a digital banking license from the Philippines’ central bank,” said Edurra Talib, Senior Research Analyst, Customer Analytics. “It has embarked upon a digitalization drive to extend ePayment services to 70% of its customers by 2023 as the demand for digital services gets louder.”

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UnionBank became the first in the country to leverage 5G technology to launch the smart branch with Internet of Things (IoT)-enabled services. The bank’s highly customizable system, self-service options, and robot assistant have elevated the quality of customer interactions. This commitment to continuous, data-driven innovation has helped the bank enhance service delivery along the entire customer journey.

“Overall, UnionBank’s one-stop mobile app hub for the enterprise customer segment has helped it accelerate technology adoption among customers and established it as a company offering a differentiated customer experience,” noted Talib.

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Each year, Frost & Sullivan presents this award to the bank that demonstrates outstanding performance for branches, specifically ATM ambiance and online experience. The recipient has employed the customer experience framework of process, space, and people in its digitization process, bridging offline with online to deliver a seamless customer experience.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.

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VidMob Names Three Industry Trailblazers To Board of Directors

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Sharmila Patel Joins VidMob As CFO

Wanda Young, Pinkie Mayfield, Antonio Lucio To Bring Marketing and Financial Leadership Expertise to VidMob Board

VidMob, the leading platform for Intelligent Creative, is announcing the addition of three industry luminaries to their Board of Directors: Former Facebook, HP and Visa CMO Antonio Lucio, Graham Holdings Chief Communications Officer Pinkie Mayfield and Ford Pro Global CMO and former Samsung CMO Wanda Young. The new board members are joining at an important growth phase for VidMob, and at a time when the industry is looking toward data-informed creative as the next frontier in high performing marketing. In February, VidMob completed their Series C financing to accelerate global expansion.

“It’s incredibly exciting and validating to VidMob’s vision that Antonio, Wanda and Pinkie are joining our board. Their collective expertise and industry influence will be instrumental to VidMob as we scale into a global enterprise that serves world leading brands and agencies with Intelligent Creative,” said Alex Collmer, Founder and CEO at VidMob. “We set out to build an operating system to evolve creativity for the better, and I can’t think of three people more well-suited to help ensure we live up to our mission.”

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About the new board members:

  • Wanda Young is a digital transformation expert and innovative brand marketer who currently serves at the global CMO of Ford Pro. Previously, she was CMO at Samsung Electronics Americas where she led the restructuring of their ad-tech, brand strategy, CRM, data, performance, analytics and strategy. Prior to this role, Wanda held the role of SVP, Client Solutions at the Walt Disney Company and CMO/SVP Marketing and Consumer Engagement at ESPN where she led the launch of ESPN+, Disney’s first DTC sports streaming service. Earlier in Wanda’s career, she held leadership roles at Walmart, Alltel and Acxiom.
  • Pinkie Dent Mayfield is the Chief Communications Officer and Vice President of Corporate Affairs at Graham Holdings Company (formerly The Washington Post Company) where she leads corporate affairs, public relations, communications and strategic initiatives. She previously served as the Vice President of Corporate Solutions. Mayfield has a strong commitment to community service focused on the advancement of women and children through education, serving as treasurer of the board of the District of Columbia College Access Program (DC-CAP) and recently chairing the board of the Washington Area Women’s Foundation.
  • Antonio Lucio is an experienced global CMO and marketing industry leader who has worked with some of the most recognized companies and iconic brands, across multiple categories. He has held Global CMO roles for Facebook, HP Inc, and Visa as well as Chief Innovation and Portfolio Transformation Officer for PepsiCo Inc. Currently, Antonio is an Executive Fellow at the Yale School of Management developing an executive education program in partnership with the Aspen Institute. Antonio is widely known for his inclusive leadership philosophy of driving meaningful results by driving diversity inclusion and equity.

“CMOs are investing in technology to improve their teams’ ability to work more efficiently and collaboratively with greater visibility to results. VidMob has the perfect solution with a platform that enables marketers to understand how creative impacts business outcomes and optimize underperforming content. I’m excited to collaborate with the team to shape the product offering to meet the evolving needs of global marketing organizations,” said Wanda Young.

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“VidMob is pioneering a new category by bringing data into the creative process. Marketers face mounting pressure to deliver more ROI with fewer resources which calls for innovation and agility. The platform VidMob built empowers brands to work faster and smarter and realize more value from creative activities. I am excited to help Alex and the team explore opportunities for continued growth,” said Pinkie Mayfield.

“VidMob has made a name for itself as a company that loves to solve hard problems. Of all marketing levers, creative has the greatest impact on ROI but historically it’s been impossible to measure and optimize. That’s the problem VidMob tackled and it’s incredible to see the market reception. VidMob’s technology is one of a kind and I am thrilled to help the team scale the rollout of the world’s first operating system for Intelligent Creative,” said Antonio Lucio.

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Creator Economy Platform Koji Announces Former Apple Executive Annie Morita as Chief Operating Officer

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PRNewswire
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Creator Economy Platform Koji Announces Former Apple Executive Annie Morita as Chief Operating Officer

Koji, the leading app store for social media, today announced that it has appointed Annie Morita as Chief Operating Officer to lead the company’s next phase of growth.

Most recently, Annie was an executive with Apple, Inc., as the business lead for the Internet Software & Services Division in Greater China, focusing on the App Store and Apple Media Products (Apple Music, iTunes, and Podcasts).

“The same way the introduction of the iPhone and the App Store disrupted incumbents like Nokia and Blackberry, and radically transformed what we do with the device in our pocket, Koji is transforming the entire creator economy to be a more integrated and equitable environment for creators and consumers. The sheer scale of Koji’s vision and velocity of execution is extremely unique, and I am excited to lead the next phases of evolution,” said Annie Morita, Koji COO.

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Koji’s unique platform allows independent developers and creator economy companies to build instantly-available “mini-apps” that can be added to Link In Bio profiles or accessed via deep links, allowing creators to engage and monetize their audiences directly inside of all social media apps across iOS and Android.

“Annie brings a wealth of operational experience having spent nearly three years runing the world’s largest app store. While there are over 100 mini-apps in the Koji App Store, being used by over 50k social media creators, we are just getting started,” said Dmitry Shapiro, Koji CEO.

“Annie brings a unique perspective and skillset, having been in China during the rise of Tencent’s WeChat Mini Programs. Koji mini-apps are mini programs for all of social media, and stand to radically transform the digital relationships between creators and consumers,” said Scott Rupp, Founding General Partner at BITKRAFT Ventures, who led Koji’s seed financing.

Prior to Apple, Annie served as the head of global interactive for DreamWorks Animation, where she led the company’s gaming efforts, as well as being the lead executive for Oriental DreamWorks, the company’s first-ever joint venture in China.

A marketing and new media veteran, Annie has held top leadership positions at Warner Bros. Studios, Sony Pictures Entertainment, and Electronic Arts where she was a founding member of EA Mobile. Annie began her career with Turner Broadcasting System, Inc., as an assignment editor with CNN International before moving to Hong Kong as the head of marketing for Turner International Far East Ltd., launching both CNN International and TNT & Cartoon Network to the region.

Annie holds a bachelor’s degree from Smith College and a master’s diploma in patisserie and baking from Le Cordon Bleu. She is a trustee emeritus at Smith College, where she served on the board of trustees from 2006-2011. Annie currently serves on the board of directors for the Grand Teton National Park Foundation and as a trustee for Silicon Couloir.

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Clickatell’s “Chat 2 Pay” Enables Brands to Extend Digital Commerce Offering with Secure, Effortless Payments in Chat Channels

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PRNewswire
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Clickatell Predicts Mobile Messaging to be the Next Big Channel for Digital Commerce in 2023

Clickatell solves the last mile of digital transformation by embedding payments in the service stream, simplifying digital commerce for consumers

Clickatell, a leader in mobile communications and chat commerce, launches Chat 2 Pay. Chat 2 Pay takes Clickatell’s decades of developing chat commerce solutions for global customers and delivers a simple and comprehensive way for merchants to offer payments and transactions to consumers in chat. Chat 2 Pay is purpose-built for the North American market, expanding Clickatell’s global customer base.

Clickatell’s Chat 2 Pay enables merchants to securely accept payments in chat messaging by sending consumers a payment link via SMS or WhatsApp. In its design of Chat 2 Pay, Clickatell efficiently has orchestrated the complex relationship between messaging, payments, or the order management system (OMS) of their customers, and in the process mitigates the risk of merchants managing payment card details. The functionality is so easy merchants simply switch it on and manage. Clickatell’s own data shows using the chat channel for interactions and transactions reduces the overall cost of doing business while increasing customer engagement.

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“Brands can now improve their customer service with Chat 2 Pay by providing a more convenient and secure way to make payments in chat messaging,” said Pieter de Villiers, CEO and Co-Founder at Clickatell. “Chat 2 Pay addresses today’s boom worldwide in digital payments – a shift in consumer behavior and response to the impact of the pandemic. It also helps address consumers’ physical proximity concerns, while reducing fraud. Chat 2 Pay delivers a secure, frictionless, and contact free checkout—with no need to hand credit cards to merchants or read card details over the phone.”

In its report “Drive Revenue and Customer Satisfaction by Building Trust,” Gartner® states “Not only is an organization’s trustworthiness measured by its people, it is also measured by its processes and the technologies it deploys. All agents can help or hinder the building of customer confidence and trust and negate millions of investments in people, process and technology.” Additionally, Gartner’s report “Predicts 2021: CRM Customer Service and Support,” projects that “by 2025, 80% of customer service organizations will have abandoned native mobile apps in favor of messaging for a better customer experience.”

“As chat commerce accelerates, we are innovating to create payment systems like Chat 2 Pay where all brands no matter the size may accept payments in the chat channels consumers have come to love, trust, and use every day,” de Villiers said. “By taking the payment capabilities brands have on their websites, apps, and in their call centers, and making them available via chat, simpler payments will further drive adoption of this low-cost, efficient channel for interactions and transactions.”

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The Clickatell Chat 2 Pay solution provides a pay-by-link capability, empowering brands to request and facilitate payments in three easy steps:

  1. A merchant’s customer service or sales representative triggers a payment request from a standard CRM or order management system (OMS) and sends it to the customer as a link.
  2. The customer receives a secure payment link via SMS or WhatsApp. When clicking on the link, it directs the customer to a hosted, responsive checkout page.
  3. A customer then completes details and submits a payment receiving an order confirmation and receipt via chat.

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Criteo Appoints Manuela Montagnana as Chief People Officer

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Criteo Appoints Manuela Montagnana as Chief People Officer

Seasoned leader joins executive team with key role in defining the future of work at Criteo

Criteo S.A., the global technology company that provides the world’s leading Commerce Media Platform, today announced the appointment of Manuela Montagnana as Chief People Officer. In this role, Montagnana will lead the company’s People team, driving talent strategy and playing a key role in defining the future of work for Criteo’s global workforce of more than 2,500 employees. Montagnana replaces Denis Collin, who held the role for three years and will assist in the transition.

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Montagnana brings more than 20 years of experience as a people executive, leading global teams in the manufacturing, service and technology industries. She has a proven track record of accelerating performance through human capital management in a transformation context in both highly matrixed organizations and those undergoing hyper growth. Most recently, she served as Vice President, Head of Human Resources for Product and Engineering at Compass, where she was the business partner to the Chief Technology and Chief Product Officers. While at Compass, Manuela led major transformational projects including the opening of a new development center in India and completing the talent integration following the M&A of two tech startups. 

As Chief People Officer, Montagnana will be responsible for leading the people team at Criteo, ensuring equitable, transparent and inclusive processes and practices to support an engaged and high-performing team. In addition, she will drive the strategy and execution of attracting, engaging, developing and retaining top talent by ensuring that Criteo remains an employer of choice, now and in the future.

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“In the last year, the workplace as we’ve known it has undergone massive change and I’m thrilled to have Manuela join Criteo to help provide a flexible, hybrid workplace that cultivates a culture of inclusivity, innovation and collaboration,” said Megan Clarken, CEO at Criteo. “She will be a crucial part of our leadership team as we continue to invest in our most valuable asset, our people, in order to power the world’s marketers and media owners with trusted and impactful advertising.”

“What attracted me to Criteo was its people-centric culture, strong company values, global footprint and powerful mission,” said Montagnana. “It’s an exciting time to join the company in a year of growth momentum, and I look forward to optimizing the people program to create an engaged and productive employee experience that attracts top talent and nurtures development in today’s hybrid work environment.”

Montagnana grew up in Germany and lived in France for over 20 years. She will be based in New York with global remit and will report to Clarken with plans to relocate to Paris.

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STN Video Adds AI-Created Local Stories Video Functionality For Publishers

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Top 5 Trends for Online Video in 2023
The new functionality delivers contextually relevant video for publishers to complement their locally-focused editorial. Why is this awesome?
  • It’s automated!
  • It’s generated using content already established and publisher-provided!
  • Content includes contextually relevant video covering anything a publisher wants including local news, high school sports, weather, real estate, traffic and more!

STN Video announces another advanced tool to help publishers deliver the most relevant and engaging video to their users called AI-Created Local Stories.

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AI-Created Local Stories is a publisher’s dream–an automated approach to online video creation utilizing contextually relevant content, and as with our entire suite of offerings, still with absolutely zero work on behalf of the publisher. The video is generated by leveraging publisher-provided and public information, local data sources, and rss feeds to create a unique piece of content that complements the source story. AI-Created Local Stories supplies publishers with contextually relevant video where they may not otherwise be able to create it or source it on their own for local news, high school sports, weather, real estate, traffic and much more.

“To support publishers and complement their own content creation, we have built the largest portfolio of premium content in North America with over 1 million current videos; however, in order to ensure we always have contextually relevant content, we’ve taken our AI technology one step further to allow local video to be created from publisher and public content that ensures we’ll have relevant video for even the most local story,” says Matthew Watson, CEO of STN Video. “We’ve added this functionality to our leading, still no cost, Online Video Platform (OVP) to continue to help publishers. Every article they want can have engaging, revenue-generating video that’s relevant to their users.”

AI-Created Local Stories is the latest product release to STN’s OVP that gives publishers relevant and engaging video content. Recently, STN Video released an advanced recirculation tool that helps publishers keep users on-page while informing them of the most trending content on their site.

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Alteryx Recognized in Gartner Peer Insights ‘Voice of the Customer’ for Data Science and Machine Learning Platforms Report

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MTS Staff Writer
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Alteryx Launches New Alteryx AiDIN Innovations to Fuel Enterprise-wide Adoption of Generative AI
CUSTOMER-SOURCED REVIEWS FROM GARTNER PEER INSIGHTS SOLIDIFY ALTERYX AS A VENDOR EXCEEDING MARKET AVERAGE IN OVERALL RATING AND USER INTEREST AND ADOPTION

Alteryx, Inc., the Analytics Automation company, today announced that the company was named a Customers’ Choice in the 2021 Gartner Peer Insights ‘Voice of the Customer’: Data Science and Machine Learning Platforms. In the report Alteryx was recognized as exceeding the market average in providing software products that data scientists use to help develop and deploy data science and machine learning solutions.

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Hundreds of customer-sourced reviews underscore that Alteryx’s unified platform and self-service, easy-to-use interface is enabling customers to turn data into game-changing insights, thereby accelerating digital transformation for their businesses. Designed to put automation into the hands of all data workers, regardless of skillset, Alteryx is helping thousands of organizations across the globe manage complex data-centric processes and deliver actionable, breakthrough business solutions.

Alteryx was also recently named one of the ‘5 Solutions to Know’ in the Self-Service Data Science and Machine Learning category on analyst firm, Constellation Research, Inc’s. Q3 2021 annual ShortList. The ShortList, identifies the most important vendors for a market category compiled through conversations with early adopter clients, independent analysis and briefings with vendors and partners.

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“We take immense pride in this peer recognition and for the feedback from our customers and community, as this truly shapes our product strategy and future product enhancements,” said Mark Anderson, CEO of Alteryx. “Earning the recognition of our customers is the ultimate testament to the ease of use of our end-to-end platform that unifies business process automation while creating tangible ROI for our customers.”

The Gartner Peer Insights Customers’ Choice is a recognition of vendors in this market by verified end-user professionals. To ensure fair evaluation, Gartner® maintains rigorous criteria for recognizing vendors with a high customer satisfaction rate. The recognized vendors meet or exceed both the market average Overall Rating and the market average User Interest and Adoption. In the data science and machine learning platform market, Gartner Peer Insights has published 1,202 reviews and ratings in the 18-month period ending June 30, 2021. Alteryx scored an average of 4.6 out of 5 in Gartner Peer Reviews (based on 112 end user reviews) and is among the top vendors receiving the Customers’ Choice designation for “willingness to recommend.”

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Coveo Announces New Features to Help Equip Frontline Agents to Deal with Service Pressures Elevated by Higher Customer Expectations

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Coveo Announces New Features to Help Equip Frontline Agents to Deal with Service Pressures Elevated by Higher Customer Expectations

New ‘Personalized Agent Full Search,’ and Slack connector built on latest innovations from Coveo and Salesforce

Coveo, a leader in relevance platforms that transform search, recommendations, and personalization within digital experiences, today at Coveo Relevance 360, announced ‘Personalized Agent Full Search’ and a Slack connector built on the latest technology from Salesforce and Coveo.

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Service and support interactions have often become make-or-break for customer loyalty. Due to the rise of self-service, customers typically come to the contact center with only their most complex and frustrating problems, often as a channel of last resort. A recent Microsoft survey found that 36% or respondents thought the most frustrating aspect of a poor customer service experience is an agent that lacks the knowledge or ability to solve the customer’s issue. Combined with generally increasing customer expectations, and the switch to remote and hybrid work, this has put more pressure on customer service agents and can be a major factor in staff turnover and talent scarcity. Coveo’s new agent experience aims to equip customer service and support representatives with the information they need to be productive and proficient, even on day one.

“We regularly connect with our customers to get a better understanding of what technology would help make their employees’ jobs easier,” said Sawan Deshpande, General Manager Service and Workplace at Coveo. “The resounding consensus was that customer service agents crave the ability to personalize the full search experience for their own specific needs.”

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Coveo’s new agent search experience features:

  • Personalized Agent Full Search: A customized search page that adapts to each agent, provides a powerful full search experience with advanced facets and personalization capabilities. Agents are able to view all of their recent searches and recently opened documents, and can save their own facets and filters. Built with Coveo’s new UI library called Quantic, which leverages both the new Coveo Headless UI framework and Salesforce’s latest UI technology Lightning Web Components (LWC).
  • Slack Connector: Agents now have easy access to search Slack conversations directly within Salesforce. This connector includes hybrid indexing, a rich dataset that opens new relevance capabilities, and they can choose which users or channels to index.

“Coveo’s new Personalized Agent Full Search and Slack connector make it easier to connect with just the right people and information at just the right time to help resolve cases faster and increase customer loyalty,” said Sawan Deshpande, General Manager, Service and Workplace at Coveo.

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Hitachi ID Named Overall Leader in Privileged Access Management and Identity Access Governance by Analyst Firm KuppingerCole

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54% of Organizations Have Experienced a Cyberattack in the Past 12 Months, New Study Finds

Hitachi ID’s performance and strength in Identity and Privileged Access Management drives a clean sweep of highly positive ratings across two independent Leadership Compass reports.

Hitachi ID, the pioneer of the shared identity and privileged security platform, announces its recognition as an overall leader in both KuppingerCole’s August 2021 “Leadership Compass: Privileged Access Management” report as well as its June 2021 “Leadership Compass: Identity Governance & Administration” report. Hitachi ID received a clean sweep of highly positive ratings across all categories, including security, functionality, usability, and financial strength.

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The findings of both reports confirm that a single platform product like the Hitachi ID Bravura Security Fabric is preferred in a market where most vendors need to integrate multiple products to achieve similar capabilities. KuppingerCole is an international and independent analyst organization headquartered in Europe. Its Leadership Compass reports help IT organizations find the right path in the market by defining leaders in innovation and product features by evaluating various capabilities across heterogeneous IT environments.

“The Hitachi ID Bravura Security Fabric lets organizations consolidate and optimize their cybersecurity programs with one singular platform across identity, group, password, and privileged access,” says Nicholas Brown, CEO of Hitachi ID. “We are very pleased to be recognized as a leader in both privileged access management and identity access governance by KuppingerCole, and we’re committed to continuing to build on our security fabric as organizations remain on heightened alert against possible cyber attacks in today’s business environment.”

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This year, Hitachi ID introduced Hitachi ID Bravura Discover, an enterprise Privileged Access Management and Identity Access Management threat and risk assessment service designed to discover accounts, groups, entitlements, and associated metadata to discover hidden vulnerabilities. The development adds a new level of risk assessment that plays well into the subsequent controls of Hitachi ID Bravura Privilege and policies for customers. Hitachi ID Bravura Privilege is a part of the Hitachi ID Bravura Security Fabric which consists of three core modules: an identity manager, password manager and a privileged access manager, with multi factor authentication (MFA) and federated access built into the password manager.

Hitachi ID Bravura Identity, which is part of the Hitachi ID Bravura Security Fabric, also delivers leading-edge capabilities across the depth and breadth of the identity governance and administration-capability spectrum. Hitachi ID Bravura Identity supports identity lifecycle management automation, access governance, workflows, and analytics, and the common platform provides consistent UIs, databases, connectors, and APIs throughout the other components in the Hitachi ID Bravura Security Fabric.

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