Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By
Our staff writers compile a bulletin covering important news in the world of Marketing Technology. This bulletin is the best source of the major MarTech developments of last week.
The Websites People Use Most Varies Among Generations, a New Survey Finds. The Data Shows That Amazon’s User Experience Ranks High Among All Generations, Though, and Online Navigation Proficiency Has Improved Overall
Salesforce Announces Salesforce Tower Dublin, Commits to Adding 1,500 New Jobs in Ireland
New Salesforce Tower to Be One of Ireland’s Most Sustainable Office Campuses
New Study: Hey Alexa, 95% of Consumers Don’t Want to Talk to a Robot When Shopping
Global Study Highlights Huge Disconnect Between Retailers and Consumers and the Role of New Technologies in the Shopping Experience
Vistar Media and Netmining Partner to Equip Audience Targeting to Programmatic Digital Out-Of-Home
For Marketers, This Partnership Is Enablement of Better Ad Targeting Through Omnichannel Capabilities
Last Four Years Have Seen Enterprise AI Usage Surge to a Whopping 270%, Reports Gartner
Enterprise Adoption of AI Is Reaching Epic Levels, Clearly Reflecting a Common Sentiment of Business Leadership, Globally.
Wikimedia Receives Another $3.1 Million and Free Cloud APIs from Google
Google Is Partnering with Wikimedia in Its Search to Find the Next Billion Non-Native English Speakers
Vodafone Germany Selects Metrological to Bring Integrated App and Premium OTT Experience to GigaTV
Vodafone Germany has chosen Metrological to bring integrated apps and premium OTT content to the GigaTV platform.
LinkedIn Introduces Interest Targeting
The Largest Professional Network in the World Is Enabling Businesses to Own the Conversations That Matter the Most to Their Audience
Amazon’s Customer Acquisition Metrics — Pros and Cons
Brief Insights for Marketers to Assess Pros and Cons on the Newly Launched Amazon Customer Acquisition Metrics
That’s a wrap from us for this week. We will be back with more news next week.