90% Of No-Code Users Say Their Company Has Grown Faster Due to No-Code Usage, Zapier Report Finds

90%-of-no-code-users-say-their-company-has-grown-faster-due-to-no-code-usage_-Zapier-report-finds

Technical and non-technical users alike are benefiting professionally from no-code tool usage, as companies of all sizes use the technology for business-critical work.

Today, Zapier—the leader in no-code automation—announced the official launch of National No-Code Day, an annual celebration of the people and technology that move us forward. No-code technology allows anyone to create and build interactive online experiences, regardless of their technical ability.

Marketing Technology News: The Importance of Diversity in Tech

To celebrate the inaugural day, Zapier released a new report on the state of no-code technology. The report finds an enormous rise in the use of no-code tools in recent years—82% of those using no-code tools say they started within the past two years. The report also finds:

No-code tools are helping companies scale: 90% of no-code users think their company has been able to grow faster due to its no-code usage. While task-oriented time savings (83%), automation (76%), and flexibility (74%) rank as the top three reasons for continuing to invest in no-code tools, many users were finding multiple benefits from their usage—solving multiple business problems simultaneously.

Marketing Technology News: Mimecast: Understanding the PYSA Ransomware Attack

Technical professionals are using no-code tools: Even though many professional developers or engineers could code their own technical solutions, more than one-third of no-code users are currently technical professionals who actively choose to use the tools. The report finds technical users experience benefits such as time savings, the ability to rapidly prototype solutions, the ability to empower other non-technical users to make changes after deployment, and more mental focus for complex development or programming tasks.

No-code is seen as a valuable professional skill: Technical and non-technical users alike are benefiting professionally from no-code tool usage. While there are certainly “soft benefits,” like the ability to be more productive at work, there are also more tangible “hard benefits,” like positive company recognition (82%), additional compensation (70%), and the possibility of a promotion (60%) to go along with it. The ability to skillfully implement the use of no-code tools may be increasingly viewed as a difference-making ability and prized skill set.

Marketing Technology News: eyeson Releases ‘Stream-in-Stream’ Video…

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like