Innovative social platform vvibe leverages Generative AI and Avatars to foster genuine relationships and conversations, transcending physical appearances

Former Meta (formerly Facebook) product specialist Tanvi Gupta, along with Rishabh Gupta, has launched vvibe, a groundbreaking social app that utilizes Generative AI and Avatars to connect users globally, transcending the limitations of traditional social media platforms.

vvibe’s mission is to bridge the gap between individuals worldwide by offering a judgment-free platform that encourages authentic connections. The app combines avatars, voice, and Gen AI technology to connect like-minded people, addressing the shortcomings of mainstream social media platforms that often prioritize physical appearances.

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“Having been at the heart of product development at Meta, particularly for Messenger & Instagram, I identified a gap. Mainstream platforms, while immensely popular, often miss the mark when it comes to fostering deep, genuine connections,” said Founder Tanvi Gupta. “With vvibe, our goal is to create a realm where authenticity and relationships thrive, unhindered by the biases of physical appearances.”

Originally conceived as SwoonMe, an avatar and voice-first dating platform, vvibe has metamorphosed into an anonymous global network championing genuine discourse. “The pivot wasn’t just a strategic shift but a response to a growing yearning for authentic social engagement amongst the youth,” Gupta added.

Recent data shows that Gen Z users are increasingly seeking more authentic and meaningful connections on social media platforms. According to a Morning Consult survey, 54% of Gen Zers spend at least four hours daily on social media. The rise of anonymous social apps reflects a growing trend among users who value privacy and authenticity in their online interactions.

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As a response to this demand, vvibe’s innovative untilization of Generative AI in tandem with its unique combination of 3D avatars and a voice-first approach sets it apart from competitors, resulting in strong user retention and traction. The app has received an overwhelmingly positive response, with more than 70% of early users opting for 3+ calls in their first session. This validation underscores its potential to be the next big sensation in the western social networking milieu.

vvibe is an AI-driven anonymous social platform designed to help users meet new people, learn about different cultures, and share experiences. The platform offers a range of experiences, including hyper-realistic 3D avatars with live motion capture, allowing users to create their ultimate digital twin. Users can engage in live messaging, avatar video calling and participate in contests and rewards. vvibe also provides a chill hangout spot where users can anonymously meet and chat with friends from across the world on a single screen, using AI to ensure meaningful connections. The platform is available as a mobile app on both Android and iOS devices.