Momentive Names Eric Johnson CEO and Announces Plans to Return to Iconic SurveyMonkey Brand

Momentive, the maker of SurveyMonkey, announced that it will return to its iconic SurveyMonkey brand name under the direction of new CEO Eric Johnson. Departing CEO Zander Lurie recently stepped down after seven years leading the company.

Johnson was named CEO following the completion of the company’s acquisition by an investor consortium led by Symphony Technology Group (STG) in an all-cash transaction valued at approximately $1.5 billion. He joined the company in 2022 as interim Chief Marketing Officer to guide marketing strategy, brand development, and overall growth. Johnson has an extensive background building digital businesses as CEO at LaneOne, a digital ticketing platform, and EVP & General Manager at CBS Interactive. He previously served as President of the music streaming and ecommerce business Wolfgang’s Vault and started his career in Investment Banking at JPMorgan, covering software and digital media companies.

Marketing Technology News: MarTech Interview with Nancy Coleman, SVP of Corporate Communications at DigitalOcean

“As a longtime fan and user of SurveyMonkey, I am honored to step in as CEO”

“We are excited about the opportunities SurveyMonkey has in front of it. As we execute against our core priorities, we are enthusiastic to partner with new leadership and welcome Eric as CEO,” said J.T. Treadwell, Managing Director at STG. “Over the last three decades, Eric has shown that he is a strong customer- and innovation-centric leader, with deep experience in digital-first brands. He joins us with tremendous passion for the SurveyMonkey franchise and people, and we look forward to building the business together.”

“As a longtime fan and user of SurveyMonkey, I am honored to step in as CEO,” said Johnson. “With nearly one million paying users, a talented team, and an unwavering commitment to serving our customers, we have the building blocks for a bright future. Returning to the SurveyMonkey brand will unify our products under a single iconic name that has been synonymous with helping customers gather insights and engagement data for decades.”

Marketing Technology News: Battling App Sprawl: Tips for Streamlining Your Martech Stack

“I’d like to thank Zander for his many years of service to the company as a board member and CEO,” Johnson continued. “Under his leadership, we transformed from a survey provider to an insights company with a strong global footprint and significant market opportunity. We all wish Zander the best.”

“I’m filled with gratitude for the past seven years I have spent serving as CEO and working alongside this outstanding team to grow the business,” said Lurie. “Together, we completed our IPO and more than doubled our annual revenue. I have tremendous confidence in my colleagues and Eric, and know that with him at the helm, the company is well positioned for success.”

Brought to you by
For Sales, write to: contact@martechseries.com
Copyright © 2024 MarTech Series. All Rights Reserved.Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.