Creatio and OpenModels Sign an Exclusive Partnership to Accelerate Adoption of No-Code Technologies in Japan

Creatio and OpenModels Sign an Exclusive Partnership to Accelerate Adoption of No-Code Technologies in Japan

The new partnership empowers OpenModels to exclusively represent Creatio’s no-code platform on the Japanese market.

Creatio, a global vendor of one platform to automate workflows and CRM with no-code and a maximum degree of freedom, is delighted to announce a new exclusive partnership with OpenModels, a wholly-owned subsidiary of BlueMeme. The agreement between partners grants exclusive rights for OpenModels to work with Creatio’s no-code platform, localize and hold training and certification in Japanese and establish partnerships on behalf of Creatio to further develop the market.

This alliance builds on the existing strategic partnership with BlueMeme, the forerunner of the Japanese low-code/no-code development market. Through their specialization in low-code/no-code technology and agile methodology, BlueMeme group has a mission to improve the international competitiveness of Japanese companies by developing next-generation information systems utilizing the latest technologies.

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Within the new agreement, Creatio and OpenModels are committed to heavily co-invest in the Japanese market. The partnership is aimed on evangelizing the no-code approach and Creatio’s unique composable capabilities. The alliance entitles OpenModels to establish a center of competence to run localized training and certification practices at its facility for Creatio. This includes offering the Creatio Academy training and courses, and certification programs in Japanese.

“We are delighted to expand our partnership with OpenModels, a prominent player in the Japanese low-code/no-code market, and work together to empower Japanese companies to engage with employees and customers on a new level and help them achieve their business goals,” said Katherine Kostereva, CEO at Creatio.

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“Creatio is a no-code platform that offers “Dynamic Case Management,” enabling advanced workflow automation. We believe that Creatio will be an essential solution for Japanese companies that require flexible responses to complex operations. Creatio has been widely adopted by thousands of forward-thinking organizations worldwide, including leading financial institutions in economically advanced countries. We believe that Creatio can be utilized in areas that existing no-code products have not yet reached. We are delighted to have the opportunity to localize Creatio, provide training, and expand sales in Japan,” said Mariko Tsujiguchi, CEO at OpenModels.

Creatio offerings include a no-code platform (Studio Creatio), CRM applications (marketing, sales and service), industry workflows for 20 verticals and marketplace add-ons. Creatio is recognized as a Leader and Strong Performer in multiple Gartner and Forrester reports. Creatio products receive raving end-user reviews on peer-to-peer portals.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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