Marketing Technology Bulletin Covering the Week Gone By

Viraj T

November 3, 2018

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By

Our staff writers compiled a bulletin covering important news occurring in the world of Marketing Technology. This bulletin is the best source to glance through major MarTech developments last week.

NewVoiceMedia Positioned as a Leader in Gartner Magic Quadrant for Contact Center as a Service, Western Europe

Company Placed Highest for Ability to Execute, Also Evaluated for Completeness of Vision

Google Discover Feed to Show Instead of Search Box When Mobile Users Type Google.Com

Smartphone Users Accessing Google.Com on Their Browsers Will See Google Discover by Default

Facebook Launches a New API for Marketers to Understand Ad-Failure

The API Enables Marketers to Understand Ad-Failure Causes Helping to Quickly Fix Defective Commercials and Re-Launch Them

Sony Mobile UK Creates First UK Interactive Video Experience with AdColony Aurora HD Video

Innovative Ad Format Brings to Life the New Xperia XZ2 Mobile Handset Capabilities Through Immersive Mobile Video Creative

Ipsos Acquires Synthesio Adding Social Listening Capabilities to Their Global Business

Ipsos Is a Seasoned Market Research and Opinion Business Worldwide. The Acquisition of Synthesio Gives the Company a Strong Edge in Producing Finer Market Reports

Women Who Tech and Mozilla Announce Winners of Women Startup Challenge Europe

Co-Hosted by the Office of the Mayor of Paris, Grand Prize Goes to Sampson Solutions for Combating Climate Change

Clarivate Analytics to Enhance AI-Driven Trademark Research Solutions with TrademarkVision Acquisition

Strategic Acquisition of Cutting-Edge, Australian Company to Deliver the Next Generation of Trademark Research

Hootsuite Advances Market Leadership by Helping Enterprises Succeed with Paid Search & Social Advertising

Enterprises Look to Social Media and Hootsuite to Achieve Business Objectives Across the Funnel

Conversica Scripts New Chapter in AI for Sales with Latest $31 Million Funding

Conversica Raises $31 Million in Series C Funding to Fuel Expansion of Conversational AI for Sales and Business; Becomes The Largest Series C Ever for a Conversational Artificial Intelligence Company

BrightTALK Adds HubSpot Capabilities to Boost Webinar Marketing

BrightTALK Adds HubSpot Capabilities to Help Marketers Succeed with Their Webinar Campaigns

DataGrail Becomes the Latest Member of Marketo’s Innovative Partner Program

Datagrail’s Data Transparency Platform Integrates with Marketo’s Customer Engagement Initiatives. The Partnership Ensures Data Privacy for Marketo’s Customers

That’s a wrap from us for this week. We will be back with more news next week.

Viraj T

Viraj has worked in diverse industries for a decade and brings in six years of Technical Writing experience to Martech Series. As a writer, Viraj has written on a plethora of subjects and styles that include Information Technology, BlockChain, Fiction et al. When not writing Viraj loves to binge-watch Hollywood movies and American TV shows, cook, go riding and most importantly play with his cats.