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Onfido Sees Record Adoption of Its Identity Verification Technology Announcing 264% Year-Over-Year Us Growth

Fuelled by key business wins, new $100M funding and key executive hires Onfido, the global identity verification and authentication provider, announced another strong quarter-over-quarter growth in sales ending June 30th, 2020, representing a 40% increase in global sales over the same quarter last year. The significant growth was fuelled by increased demand in the United States--where Onfido grew its year-over-year sales by 264%--as organizations accelerate their digital transformation plans. In the first half of…

Anzu Welcomes Avid Gamer, Senior Marketing Executive, and Social Media Influencer David Sable as a Strategic Advisor

Anzu.io, the world’s leading in-game advertising platform, is pleased to announce the addition of David Sable, senior WPP Advisor, as a strategic advisor. A die-hard gamer since the early days of PC games, Sable is a 40+ year advertising industry veteran who worked on the launch of Xbox and Xbox 1 among other things. In his previous role as Global CEO of Y&R, David helped to propel Y&R to a top-five global creative firm at Cannes. Marketing Technology News: Sage X3 V2020 R2 Released in India to Enable Indian…

Fiksu DSP Launches BidMind, a CTV Advertising Platform

Fiksu, a renowned, cross-environment programmatic platform, announces the launch of BidMind, a self-serve platform for marketing on CTV. For over a decade, Fiksu has been uniting the industry's largest proprietary datasets with powerful optimization and segmentation tools helping performance-driven marketers target specific audiences more likely to engage with their product on mobile or the web. BidMind represents an evolution of these algorithms applied in the CTV environment. Marketing Technology News: Signavio Selects…

IDology’s ExpectID Identity Verification and Anti-Fraud Solution Now Available to Microsoft Azure

Multi-layered global identity verification deters fraud and delivers a seamless end-user experience IDology, a GBG company, announced a partnership with Microsoft to integrate its innovative ExpectID identity verification and anti-fraud solution with the Microsoft Azure Active Directory (Azure AD) External Identities. ExpectID is now available to Azure Active Directory customers for easy, plug-and-play access to multi-layered global identity verification as a service that elevates trust, facilitates onboarding, increases…

Ipsidy Announces Enhanced ProofTM Service with Automated ID Authentication of US, Canadian and Mexican Driver’s Licenses

Ipsidy Inc., a leading provider of secure, mobile biometric identity solutions, including Identity as a Service (IDaaS) is pleased to announce it has launched a fully automated, algorithm-based driver’s license authentication service for US, Canadian, and Mexican Driver’s license as an enhancement to ProofTM, its digital identity verification service. The days of simply checking a government ID and believing your customer was who they said they were are over. With an onslaught of stolen identity data for sale on the dark…

Internet Advertising Market to Witness Increased Online Spending & Budgeting for Video Advertisement Production: Radiant Insights

The global internet advertising market size is expected to retain a high CAGR throughout the forecast period. Increase in online spending and budgeting for ad video production have resulted in a high market growth. Digital disruption is causing e-commerce companies to become more specialized in their domain as new market entrants are making moves to enhance their ad revenues by undertaking a strategic approach to leverage their market position. Widened scope of E-commerce and digital platforms with customized ad features…

Getting BIMI-Ready: How DigiCert-Valimail Partnership Enforces VMC/ DMARC Compliance

Companies are preparing to comply with VMC/DMARC using Brand Indicators for Message Identification (BIMI). Valimail and DigiCert have come together to support companies in their effort to get BIMI-ready in quick time. BIMI is the new gold standard in pilot that help companies to display their brand insignia, such a logo or an emblem in emails with a VMC stamp. VMC is Verified Mark Certificate. DigiCert is the world’s leading provider of TLS/SSL, IoT and other PKI solutions, and Valimail is the leading provider of…

Mitto Adds Verified SMS by Google to Help Brands Strengthen Consumer Relationships

Mitto, a leading provider of global omnichannel communications solutions, today announced the addition of Verified SMS by Google to the Mitto platform. The feature is aimed at helping businesses strengthen their conversations with users, build trust, and prevent scams. With Verified SMS, brands can leverage sender authentication and branding features to deliver highly secure, trustworthy SMS customer communications. As more businesses digitize their customer communication channels and deploy SMS-based marketing, these…

Ribbon Call Trust Delivers Advanced Identity Assurance, Validates Phone Calls and Combats Robocalls

Comprehensive portfolio integrates Ribbon’s market-leading security, call control, routing and analytics solutions with Machine Learning (ML) modeling to deliver advanced protection against robocalls, fraud attacks, while ensuring calls are from legitimate sources Ribbon Communications Inc., a global provider of real time communications software and network solutions to service providers, enterprises, and critical infrastructure sectors, today introduced Ribbon Call Trust, its new identity assurance portfolio. Ribbon Call…

Jumio Adds AAMVA Driver’s License Data Verification Service

Leading identity verification service adds additional fraud signals that verify information on driver’s licenses, provide proof of address and sniff out synthetic identity fraud Jumio, the leading provider of AI-powered end-to-end identity verification and authentication solutions, today announced the launch of a suite of data-driven services including address validation, proof of residence and a new partnership with the American Association of Motor Vehicle Administrators (AAMVA). These new data services, when coupled…

Valimail Leads DMARC Vendors Worldwide

Zero-trust sender identity company now has more DMARC clients under management, more clients at enforcement, and is the fastest-growing DMARC vendor as validated by DNS Valimail, the leading provider of zero-trust, identity-based anti-phishing solutions, announced that as of June 1 it now manages DMARC for more organizations — with more domains at enforcement — than any other vendor worldwide. Valimail now accounts for 19% of the world's DMARC records that are managed by a service provider, making it the top DMARC…

Ekata Launches New Identity Verification Tool to Fight Digital Fraud

Network Score Improves Risk Analysis for Digital Interactions Ekata today announced the release of the latest innovation to its global identity verification dataset, Network Score. Network Score is a machine learning prediction that enables businesses to better identify good and bad customers based on a series of insights. The new dataset flags potentially risky digital transactions and fraudulent customers by analyzing the activity patterns of the identity information being used. Network Score leverages the power of the…

ClearSale Unveils Updated Shopify App to Give E-Commerce Merchants Cutting-Edge Fraud Protection

International fraud protection leader ClearSale announced updates to its integration with Shopify, now as a public app.  The public app ensures that the ClearSale app has been through the Shopify review process and provides e-commerce merchants protection from fraud, chargebacks and false positive declines. Marketing Technology News: Gap Inc. Taps DEG as Its Global Email Agency of Record The update to the application is timely, with reports suggesting that U.S. retailers have seen as much as a 68% year-over-year growth…

As Investments Increase, DoubleVerify Boosts CTV Transparency for Advertisers, Standardizing CTV App Identifiers Across Platforms

Only 23% of CTV auctions have app names that adhere to new IAB conventions DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, announced the launch of a new transparency and reporting solution for CTV inventory. The new solution is designed to give CTV buyers full transparency and accurate data on where their campaigns are running across all major CTV devices. CTV viewership has grown dramatically during the COVID-19 pandemic, boosting streaming video consumption by nearly…

1ST CENTRAL Selects Shift Technology to Spot Potential Fraud in the Claims and Application Process

UK Motor Insurer Views Fraud Mitigation as Benefiting Honest Policyholders Shift Technology, a provider of AI-native fraud detection and claims automation solutions for the global insurance industry, announced that 1ST CENTRAL, a leading UK-based motor insurance provider has selected the company to support its fraud detection initiatives. As a result, 1ST CENTRAL will deploy Force, Shift's fraud detection solution, to uncover and identify suspicious behaviors in both the insurer's application and claims processes.…

ClearSale Unveils Updated Shopify App to Give E-Commerce Merchants Cutting-Edge Fraud Protection

International fraud protection leader ClearSale announced updates to its integration with Shopify, now as a public app. The public app ensures that the ClearSale app has been through the Shopify review process and provides e-commerce merchants protection from fraud, chargebacks and false positive declines. The update to the application is timely, with reports suggesting that U.S. retailers have seen as much as a 68% year-over-year growth in online sales as a result of the COVID-19 pandemic protections. ClearSale’s service…

Kount’s Digital Account Fraud Protection Ties For the Highest Score in Current Offering Category

Independent Research Firm Names Kount as a “Strong Performer” in RBA report Kount, the leader in identity trust and digital fraud prevention, announced independent analyst firm Forrester Research has named Kount a “Strong Performer” in The Forrester Wave™: Risk Based Authentication (RBA), Q2 2020. Kount tied for the highest score in the Current Offering category. Kount is one of just seven companies to be included in the Forrester Wave™ for RBA. To be selected for the final report, vendors had to have a thought-leading,…

AdTech Roundup: Top Things in Advertising Technology

Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements from JCDecaux, HomeServe USA, Pixalate, Adapex, and Nielsen. Jcdecaux and S4M Announce a Global Advertising Partnership, Enhancing Media Efficiency and Synergies Between OOh and Mobile JCDecaux SA, the number one outdoor advertising company worldwide, announces its partnership with S4M, the drive-to-store platform, enabling advertisers to combine their Out-of-Home (OOH) and mobile…

Brand Safety Institute Announces First Graduating Class of Certified Brand Safety Officers

Inaugural Class Includes Execs From Largest Agency Holding Companies, Global 500 Brands, Major Technology Platforms The Brand Safety Institute (BSI), a nonprofit advertising industry initiative to strengthen the brand safety profession, announced its inaugural graduating class of Certified Brand Safety Officers. The group includes dozens of executives who manage brand safety and related issues at the world’s largest advertising agency holding companies, Fortune Global 500 brands, and major technology platforms. All of the…

Incognia Fights Mobile Fraud and Protects Privacy with Location Behavioral Biometrics

Incognia offers first private identity solution based on location behavior Private identity company, Incognia, announced the launch of its location-based behavioral biometrics solution developed to combat rising rates of mobile fraud. Incognia's Anti-fraud SDK and APIs enhance identity verification and authentication for banks, fintech and retailers with mobile applications. Working in the background, Incognia builds a unique location fingerprint for each mobile user, without capturing or storing any PII, to create a…