Gupshup.io Brings Singapore’s Favorite Plant Based Butcher Closer to Its Customers With Whatsapp Ordering

Gupshup.io Brings Singapore's Favorite Plant Based Butcher Closer to Its Customers With Whatsapp Ordering

The company is among the first few to implement an end-to-end payment solution on WhatsApp in Singapore made live with Love Handle.

The rising popularity of plant based meats in Singapore has received another leg-up. Vegans, vegetarians, and avid fans of plant-based meats can now order their steaks, sausages and ready to eat delicacies from Love Handle on WhatsApp. With Gupshup.io’s expertise in Conversational Commerce and Love Handle’s strength in plant based meats, the partnership will not only make food ordering convenient but will also help grow Love Handle’s existing user base.

Customers can place an order by visiting this link or sending a message on +65 88867112. They can go through the entire catalog, choose products, add it to their cart, and make payments, all within the chat interface. With Gupshup.io’s Conversational Commerce solution, ordering food has become as easy as chatting with a friend.

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“Conversational Commerce will play transformational role in growth of businesses, thanks to proliferation of messaging apps. We are thrilled to partner with Love Handle in growing clean meat adoption”

— Beerud Sheth, CEO, Gupshup

“At Love Handle, we’ve always believed in creating a delightful experience for our customers and offering convenience through WhatsApp is a step towards that. It also helps fulfil our ambition to make plant based proteins more accessible for the general public”, said Ken Kuguru, CEO & Co-founder of Love Handle.

The partnership with Love Handle also marks Gupshup.io’s entry into the Singapore market, having already been a market leader in India and LatAm. The World’s leading Conversational engagement platform is Meta’s largest BSP and among the first few to implement end-to-end payments in Singapore- an initiative that Meta recently launched in the market.

Gupshup.io’s enhanced Commerce capabilities will allow Love Handle to send personalized recommendations to its customers, manage its order flow and get insights into Conversation flow, drop offs and revenues.

“Conversational Commerce will play a transformational role in growth of businesses, thanks to users getting increasingly comfortable on messaging apps. We are thrilled to partner with Love Handle in helping them grow adoption for environment friendly, clean meat in Singapore. With a high mobile penetration and tech-savvy consumers, Singapore has a tremendous potential for Conversational Commerce”, said Beerud Sheth, Founder and CEO of Gupshup.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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