Gartner Names Capgemini a Leader for CRM and CX in Its 2019 Magic Quadrant

Capgemini’s Ability to Innovate and Execute Gets Them Industry Recognition

Over the years, Capgemini has developed deep expertise in enabling its clients to provide exceptional service to its customers, especially over digital mediums. Capgemini has seamlessly managed to connect its clients’  complete ecosystem with customer needs. Hence, Capgemini can now bridge its clients’ data, partners, systems and processes for the needs of one customer, or many.

It was no surprise then, that the company grabbed Gartner’s attention, to the point of receiving the prestigious industry leader award in Customer Experience & Customer Relationship management. Capgemini asserted that the accolade was due to the company’s superior capabilities in areas of business innovation, CRM technical advisor, and implementation. The company’s increasing market share and the dedication to solving complex problems for critical projects were also stated as reasons for their victory. 18 companies received the limelight from Capgemini for this award.

In a statement released by Gartner, the company said, “Leaders in this Magic Quadrant bring a wide range of business, analytic and technical capabilities, including CX strategy, business consulting, customer analytics, enterprise architecture, and design, CRM and other customer-facing technology expertise, industry-specific domain expertise, and digital design capabilities. They demonstrate strong comparative revenue and growth. They can scale across multiple geographic regions and are consistent in delivering high client satisfaction.”

Marketing Technology News: EyeLevel.ai Pioneers New Capabilities to Deliver on Contextual Advertising

Capgemini also proudly boasts of having their own robust partner infrastructure. These brands are also proven technology leaders in their respective fields. Some of Capgemini’s partners are:

• Adobe
• Pega
• SAP
• Microsoft
• Salesforce

Marketing Technology News: Adobe Target and Adobe Sensei Add New Dimensions to Personalization in Omnichannel Marketing

“We are extremely pleased to be recognized again, by Gartner, as a Leader in CRM and Customer Experience Implementation Services, Worldwide,” said Pierre-Yves Glever, Global Head for Digital Customer Experience at Capgemini. “For Capgemini, a great customer experience means sustainable value for both, our clients and their customers. We are proud to be recognized in the report and believe it validates our ability to innovate for the business, along with our ability to consistently execute projects with quality and transparency. In doing this, we feel that we orchestrate Experience Design, Transformation Consulting, Architecture and Technology integration capabilities — in a strong collaborative mode with our clients.”

Companies such as Capgemini have established their position as the technological vanguard in the Information technology landscape. Such companies are mostly the ones that invent/develop solutions for large or complex projects that require a high amount of technical expertise. When analyst firms as vital as Gartner appreciate technical businesses, it only further bolsters their prowess.

Marketing Technology News: Marketing Technology Bulletin Covering the Week Gone By